Albemarle Announces Elanco As New Global Marketing Partner For Its Antimicrobial Product Line
January 20 2010 - 3:07PM
PR Newswire (US)
BATON ROUGE, La., Jan. 20 /PRNewswire-FirstCall/ -- Albemarle
Corporation (NYSE:ALB), global leader in providing innovative
specialty chemicals to the food service industry, announced today
it will partner with Elanco, a division of Eli Lilly, to market
Albemarle's portfolio of food-safety products worldwide. (Logo:
http://www.newscom.com/cgi-bin/prnh/20050801/ALBEMARLELOGO )
Expansion of the company's innovative food-safety product portfolio
comes at an important time for the beef and poultry processing
industry that is in need of solutions to help prevent bacterial
contamination in food products. Recent beef recalls, as well as
claims by Consumer Reports of increased chicken contamination have
elevated public concerns for food safety. Albemarle's proprietary
antimicrobial products, Bovibrom(TM) and Avibrom(TM), are
recognized by the industry for their effectiveness. This new
partnership with Elanco takes Albemarle's leadership in food-safety
solutions to a new level, expanding on Albemarle's partnership with
Ivy Natural Solutions -- now a part of Elanco -- announced earlier
this year. "We are pleased to partner with Elanco. Together, our
teams will pursue new opportunities to assist our customers with
quality assurance compliance in the food processing industry," said
Tina Craft, Albemarle's specialty bromides product manager.
"Elanco's focus on providing products for meat packers and poultry
processors is a great complement to our sales and marketing
efforts, as they share our commitment to superior customer service
and our focus on providing value-added solutions to our clients. We
look forward to working with Elanco to offer our quality
food-safety products." "Elanco looks forward to partnering with
Albemarle, through our Elanco Food Solutions business, to provide
integrated pre- and post-harvest technologies for meat and poultry
packers and processors around the world," said K. Douglas Miller,
PhD, director of Elanco Food Solutions. "We have been marketing one
of Albemarle's antimicrobials to beef packers and we are excited to
expand our relationship with the company as we introduce additional
products to the meat and poultry industries." About Albemarle
Albemarle Corporation, headquartered in Baton Rouge, Louisiana, is
a leading global developer, manufacturer, and marketer of
highly-engineered specialty chemicals for consumer electronics,
petroleum refining, utilities, packaging, construction,
automotive/transportation, pharmaceuticals, crop protection,
food-safety and custom chemistry services. The Company is committed
to global sustainability and is advancing its eco-practices and
solutions in its three business segments, Polymer Solutions,
Catalysts, and Fine Chemicals. Albemarle employs over 4,100 people
and serves customers in approximately 100 countries. To learn more,
visit http://www.albemarle.com/. "Safe Harbor" Statement under the
Private Securities Litigation Reform Act of 1995: Statements in
this press release regarding Albemarle Corporation's business that
are not historical facts are "forward-looking statements" that
involve risks and uncertainties. For a discussion of such risks and
uncertainties, which could cause actual results to differ from
those contained in the forward-looking statements, see "Risk
Factors" in the Company's Annual Report on Form 10-K.
http://www.newscom.com/cgi-bin/prnh/20050801/ALBEMARLELOGO
http://photoarchive.ap.org/ DATASOURCE: Albemarle Corporation
CONTACT: Media, Brandi Narez, +1-225-388-7505, , Investor
Relations, Sandra Rodriguez, +1-225-388-7654, , both of Albemarle
Corporation Web Site: http://www.albemarle.com/
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