Narrowstep Chosen by BlueHighways TV to Launch First Ever Broadband Channel Dedicated to America's Roots Music & Lifestyle
October 23 2006 - 9:00AM
PR Newswire (US)
NEW YORK, Oct. 23 /PRNewswire-FirstCall/ -- Narrowstep(TM) Inc
(OTC:NRWS) (BULLETIN BOARD: NRWS) , the TV on the Internet Company,
announced today that they have been chosen by BlueHighways TV
(http://www.bluehighwaystv.com/) to build and power its diverse
lifestyle and cultural broadband TV channel geared toward all
aspects of American life, utilizing Narrowstep's proprietary
technology system, telvOS(TM). The channel will launch live and
worldwide on Wednesday, Oct. 25, 2006. Utilizing Narrowstep's
proprietary technology system, telvOS(TM), BlueHighways TV will
provide compelling content for viewers who are interested in
programming depicting the experiences, music, neighborhoods, art,
festivals and celebrations that define America's vivid culture and
character. BlueHighways TV is another example of Narrowstep's
massive success in helping to launch thriving "community-based" TV
over IP channels, which the company believes is the key to the
future of TV. Narrowstep has focused on building telvOS(TM) into
the most advanced system for content owners and brands to maximize
revenues by engaging with these online Internet communities.
Narrowstep has provided the framework and technology for multiple
niche channels in the areas of entertainment, tourism and travel,
sports, news and more. "We found that partnering with Narrowstep
can significantly help us achieve our goal of broadening our
multi-platform approach and reach our viewers around the world
while delivering a TV-like experience," said Stan Hitchcock,
chairman and CEO of BlueHighways TV. "Broadband-delivered
television is the most impactful form of community- building, and
clearly the new and improved BlueHighwaystv.com will be amongst the
most compelling and informative community sites yet," said Steve
Beaumont, CEO, Narrowstep. About Narrowstep Narrowstep(TM) Inc.
(OTC:NRWS) (BULLETIN BOARD: NRWS) , the TV on the Internet company,
is a leading global provider of broadband television services.
Narrowstep's proprietary technologies and customer-focused services
enable TV channels to be delivered over the Internet. 90+ companies
worldwide have chosen Narrowstep because it offers the most
television-like and true community building broadband experience.
The company's telvOS(TM) (Television Operating System(TM)) and
nBed(TM) technologies enables the most comprehensive delivery of
video to mobile, wireless, Internet, broadband, VOIP and entirely
new IP-delivered broadcast services. For more information, go to
http://www.narrowstep.com/ or call 212-404-1400. About BlueHighways
TV(TM) BlueHighways TV is a satellite, cable and internet-delivered
programming network that grew out of the great interest that
audiences have in exploring the folklore, music, traditions,
destinations, festivals and artistry of America. Conceived and
created by Network Creative Group, LLC, BlueHighways TV captures
that welcoming, down-home spirit that Americans are known for --
and are increasingly seeking in their entertainment. BlueHighways
TV has developed a number of innovative ways to work with internet,
satellite distributors and cable operators to serve local
audiences, and is currently in active negotiations for additional
distribution. For more information, visit BlueHighways TV's website
at http://www.bluehighwaystv.com/. DATASOURCE: Narrowstep, Inc.
CONTACT: Art Maulsby of Bob Gold & Associates, +1-310-784-1040,
, for Narrowstep, Inc.; or Cynthia Cooper of Narrowstep, Inc.,
+1-212-404-1860, ; or Joanne Dant of October Strategies, Inc.,
+1-303-346-5527, , for BlueHighways TV Web site:
http://www.bluehighwaystv.com/ Web site: http://www.narrowstep.com/
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