EQ Smart Energy Brand Goes International
May 28 2009 - 6:00AM
Business Wire
EQ Labs, Inc. (Pink Sheets: EQLB), a manufacturer and
distributor of the EQ Smart Energy Drink� (effervescent tablets),
announced today that it has been approved for consumption in Mexico
by the Ministry of Health in that country and has received its
formal product registration in the Republic of Brazil.
�We have representatives working with major food distributors in
both countries. These distributors have been very successful
importing and distributing unique beverage products from the U.S.,
so we are very optimistic about these new distribution
opportunities,� stated Bob Fain, the COO of EQ Labs, Inc. �The
addition of these two countries, combined with our growing base of
U.S. accounts, is reflective of the vision and commitment we have
to our long-term marketing goals and objectives. In the near
future, we hope to be able to announce similar distributor
relationships in a few European countries; however, what we are
learning from country to country is that a one-size-fits-all
approach is no guarantee of success. The market mix must be
tailored to each country,� Bob continued.
Although the company is encouraged by these recent international
developments, it continues to aggressively promote this unique
product in its own back yard. According to Joshua Segal, the
Manager of Publicity & Promotions at EQ Labs, Inc., �There is
no question that EQ has a significant presence in the local market.
This is due in part to special promotional events that we sponsor
or co-sponsor on a continuous basis. There is a direct correlation
between our participation in these local promotional events and
increased sales in convenience stores located in the Las Vegas
Valley. We are confident our upcoming TV (local, national, and
international) commercials will also enhance our presence
domestically, not to mention that a number of international
visitors coming to Las Vegas are being introduced to the EQ brand
as well,� Segal enthusiastically explained.
About EQ Labs: Headquartered in Las Vegas, NV, EQ Labs,
Inc. manufactures and markets the EQ Smart Energy Drink�, which is
an effervescent tablet that provides an instant energy drink once
added to any beverage. Consisting of a blend of essential vitamins,
a single tablet of EQ Smart Energy Drink� (containing no sugar and
only 5 calories per serving) is the equivalent of one can of any
competing energy drink on the market. EQ is sold in packets of one
single tablet or 3-inch tubes of six tablets, and no refrigeration
is required. A single tablet or 3-inch tube containing six tablets
can be transported in a pocket or purse, and is immediately ready
for use. The company presently distributes its products through
national and regional distributors.
Forward-Looking Statements: This press release contains
forward-looking statements that reflect the company's current
expectation regarding future events. Actual events could differ
materially and substantially from those projected herein and depend
on a number of factors. Certain statements in this release, and
other written or oral statements made by EQ Labs, Inc. are
forward-looking statements within the meaning of Section 27A of the
Securities Act of 1933 and Section 21E of the Securities Exchange
Act of 1934. You should not place undue reliance on forward-looking
statements since they involve known and unknown risks,
uncertainties and other factors which are, in some cases, beyond
the Company's control and which could, and likely will, materially
affect actual results, levels of activity, performance, or
achievements. The Company assumes no obligation to publicly update
or revise these forward-looking statements for any reason, or to
update the reasons actual results could differ materially from
those anticipated in these forward-looking statements, even if new
information becomes available in the future.
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