Multiplied Media Corporation ("Multiplied" or the "Company")(TSX VENTURE:MMC), a
leading provider of mobile local search services, is pleased to announce an
agreement to integrate toptable, Europe's number one online restaurant booking
service, into the Poynt application. 


Poynt is a convenient and timesaving GPS-enabled application that connects
consumers to local businesses, restaurants and movie theaters at the moment they
want to buy or acquire products or services. Poynt gives consumers the ability
to move beyond discovery of their local area. 


toptable is Europe's number one online dining community and restaurant booking
service featuring thousands of bookable restaurants across the United Kingdom
and the rest of Europe. The addition of toptable's service will enhance the
existing restaurant section in Europe with the ability to book restaurants, read
the views and ratings of other diners and take advantage of restaurant offers.


"Adding the ability to make dining reservations will greatly enhance the Poynt
user's experience in Europe," said Andrew Osis, CEO, Multiplied Media. "We are
looking forward to launching this service with toptable."


Chris Wood, Managing Director, commented, "We are delighted to be working with
Multiplied Media and that toptable content will be integrated into their
successful Poynt application which is available across most of Europe."


The availability of toptable listings in Poynt is anticipated for later this fall.

About Multiplied Media Corporation 

Multiplied Media (www.multiplied.com) develops and operates mobile applications
that enhance the consumers' ability to connect with the people and businesses
most important to them. Their multi-award-winning application Poynt
(www.poynt.com) is a mobile local search service available over BlackBerry
smartphones and iPhone and iPod Touch devices. Through agreements with directory
and vertical content providers in Canada, the United States and Europe, Poynt
simplifies finding and connecting with businesses, retailers and events wherever
and whenever it is most convenient for the consumer. The MyInboxNow offering,
from newly acquired UnoMobi (www.unomobi.com), enables low-end feature phones to
behave like smartphones for email access. MyInboxNow is available to mobile
operators as a private label solution. Headquartered in Calgary, AB, Canada,
Multiplied Media trades on the TSX Venture Exchange under the symbol MMC.


About toptable

toptable is Europe's leading online dining community and restaurant reservation
service. The toptable group which incorporates city-eating, a network of 61
global food websites, features thousands of restaurants in 15 countries and
receives 3 million monthly visitors (Omniture). Shareholders include legendary
football manager Sir Alex Ferguson and celebrity chef Gary Rhodes.


Forward-looking statements

This news release and related disclosure contains forward-looking statements
relating to the integration of the toptable restaurant booking service into the
Poynt application and other statements that are not historical facts, including
statements regarding potential benefits of the integration. Such forward-looking
statements are subject to important risks, uncertainties and assumptions. The
results or events predicated in these forward-looking statements may differ
materially from actual results or events. As a result, you are cautioned not to
place undue reliance on these forward-looking statements. 


These forward-looking statements are based on certain key assumptions regarding,
among other things: the ability of the Company to integrate the technology,
market interest in the integrated technology. Material risk factors that could
cause actual results to differ materially from the forward-looking information
include, but are not limited to: risks that the anticipated benefits of the
integration will not be achieved; risks that the technology cannot be integrated
as anticipated or that the integration will function as expected, risks that the
usage of the integrated technology will not result in anticipated revenues;
risks that the integration will take longer, cost more or result in more
management distraction than anticipated; the deteriorating economic and market
conditions that could lead to reduced spending on information technology
products; competition in our target markets; potential capital needs; management
of future growth and expansion; the development, implementation and execution of
the Company's strategic vision; risk of third-party claims of infringement;
protection of proprietary information; customer acceptance of the Company's
existing and newly introduced products and fee structures; and the success of
the Company's brand development efforts; risks associated with strategic
alliances; reliance on distribution channels; product concentration; need to
develop new and enhanced products; potential product defects; our ability to
hire and retain qualified employees and key management personnel; and risks
associated with changes in domestic and international market conditions and the
entry into and development of new for the Company's products.


The forward-looking statements contained in this press release are made as of
the date of this press release. Except as required by law, the Company disclaims
any intention and assumes no obligation to update or revise any forward-looking
statements, whether as a result of new information, future events or otherwise.
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