Sportradar Selected to Power Taiwan’s Sports Lottery With Customised Omnichannel Sportsbook and Player Management Solution
October 10 2023 - 8:00AM
Sportradar Selected to Power Taiwan’s Sports Lottery With
Customised Omnichannel Sportsbook and Player Management
Solution
Sportradar (NASDAQ: SRAD) has been selected as the official
technology and services solution provider by the Taiwan Sports
Lottery, following an international tender process. Based on the
breadth of services included, the structure and longevity of the
industry-first agreement, Sportradar is set to transform the sports
betting experience in Taiwan as part of the consortium that will
operate the Taiwan Sports Lottery from 2024 through 2033.
Being appointed as part of the consortium formed
by ADATA Technology as the license holder, Taiwan Sports Lottery
Company Ltd (TSLC) as the operator and China Trust Bank, further
strengthens Sportradar’s industry position in the Asia Pacific
region. The consortium was awarded the third Sports Lottery
License issued by the Taiwan Government’s Sports Administration in
December 2022.
ORAKO, the Company’s end-to-end sportsbook and
player account management solution, will be fully implemented
across more than 2,600 retail outlets in Taiwan as well as across
web and mobile channels as it is designed to scale for omnichannel
use. Sportradar’s technology will power the Lottery with ORAKO
Sports Betting and Player Management platform, Managed Trading
Services, Pre-match and Live data and odds, Audiovisual streaming,
Marketing services and other Sportradar ORAKO solution integrated
services. The solution includes the delivery of the required
equipment at retail stores including customized lottery terminals
and printers, and digital multimedia displays to provide live
sports and betting information.
As part of the agreement, Sportradar also
established a local team in Taipei to provide operational support
and expertise alongside TSLC’s team members on the ground.
Carsten Koerl, Chief Executive Officer,
Sportradar, said: “Our experience working with government-run
lotteries around the world, coupled with our innovative technology
and end-to-end ORAKO solution means Sportradar is well-placed to
operate as part of a successful consortium for the Taiwan Sports
Lottery. We’re able to bring the full range of betting services to
deliver a high-quality and consistent experience for people playing
the games, whether they’re in retail outlets, playing via the
internet or on their mobile devices.”
Ted Lin, President of Taiwan Sports Lottery
Company Ltd, said: “Our aim is to redefine the sports betting
experience and Sportradar has a full suite of technological
solutions to help us achieve that. With a proven track record of
working with established lottery providers globally, we look
forward to harnessing the synergies with Sportradar to transform
the sports betting landscape in Taiwan.”
Sportradar supports more than ten
government-approved lotteries around the world with its
technological solutions including Hong Kong, South Korea,
Singapore, Norway and Finland.
About Sportradar
Sportradar, founded in 2001 and listed on
NASDAQ: SRAD in 2021, is a leading global sports technology company
creating immersive experiences for sports fans and bettors.
Positioned at the intersection of the sports, media and betting
industries, the company provides sports federations, news media,
consumer platforms and sports betting operators with a
best-in-class range of solutions to help grow their business. As
the trusted partner of organizations like the NBA, NHL, MLB,
NASCAR, UEFA and FIFA, Sportradar covers close to a million events
annually across all major sports. With deep industry relationships
and expertise, Sportradar is not just redefining the sports fan
experience, it also safeguards sports through its Integrity
Services division and advocacy for an integrity-driven environment
for all involved.
For more information about Sportradar, please
visit www.sportradar.com
Contact:
MediaSandra Leepress@sportradar.com
Investor RelationsChristin
Armacostinvestor.relations@sportradar.com
About Taiwan Sports Lottery Company
Ltd.
Taiwan Sports Lottery Company Ltd. (TSLC),
founded in 2013, teamed up with ADATA and CTBC to be awarded the
2nd and 3rd sports lottery license by the Taiwan government. TSLC
is the only sports lottery operator approved by the Taiwan
government and has successfully leveraged sales and generated more
feedback to the government in the past ten years which resulted in
winning the 3rd license starting from 2024 to 2033. TSLC’s core
business primarily focuses on fixed odds betting (FOB) and offers a
huge number of various sports as the betting targets and attractive
play types for players to predict match and games results. TSLC’s
turnover reached NTD 60 billion in 2022, which was an unprecedented
record in sports lottery history in Taiwan.
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