TORRANCE, Calif., Dec. 4, 2015 /PRNewswire/ -- The Toyota
Green Initiative (TGI) will celebrate five years of partnership
with historically black colleges and universities (HBCUs) during
the Toyota Southwestern Athletic Conference (SWAC) championship in
Houston, December 4-6. Launched by Toyota in 2009, the
Toyota Green Initiative (TGI) is an environmental stewardship
platform that educates HBCU students, alumni and their surrounding
community on the benefits of sustainable living. This year, the
program aims to ignite conversations beyond college campuses and
further its reach to larger scale lifestyle and cultural events
with a heavy millennial presence.
TGI partners with a collection of celebrities and environmental
experts, who speak about relevant ways to go green, participate in
panel discussions and host workshops at TGI sponsored HBCU sports
events. This year, TGI welcomed Houston native and fitness expert Ron "Boss"
Everline, as one of the newest members of the TGI Coalition.
Ron began his career with aspirations to play in the NFL. After
years of trial and training, he realized his passion for changing
lives was far greater. Ron has made personal fitness and training
his professional focal point. With his brand "Just Train," he has changed the lives of many to
maintain sustainable lifestyles through nutrition and fitness.
Through his success, Ron has reached a point in which he is now
expanding his brand not only through his clients and career, but
children too. "Just Train Kids" focuses on combating issues that
youth face today such as childhood obesity, chronic illnesses and
bullying. Ron's motto for Just Train Kids is "Inspired by Kids for
Kids," and motivating children on how to be fit and healthy
together.
TGI recognizes that good health is as an integral part of
sustainable living. Paired with Ron's expertise and energy, TGI
will empower SWAC attendees to live green starting with a healthy
body.
Ron and the TGI Coalition, which includes actor Lance Gross, will participate in a variety of
activities throughout the SWAC championship weekend, including a
day of service at the Jim and Barbara Morefield Boys and Girls Club
on Friday, December 4 from
3:30 p.m. - 6:30 p.m. Volunteers will
plant trees and a community garden to help make the club more
eco-friendly. SWAC fans will have the opportunity to meet the TGI
Coalition at an eco-inspired footprint located at the NRG Stadium,
and get connected to sustainable ideas and solutions while enjoying
the championship festivities.
For further details on TGI this year, be sure to follow
@ToyotaShowcase on Twitter and join the conversation using the
hashtag #toyotagreen.
About Toyota
Toyota (NYSE:TM), the world's top automaker and creator of the
Prius and the Mirai fuel cell vehicle, is committed to building
vehicles for the way people live through our Toyota, Lexus
and Scion brands. Over the past 50 years, we've built
more than 30 million cars and trucks in North America, where we operate 14
manufacturing plants (10 in the U.S.) and directly employ more than
42,000 people (more than 33,000 in the U.S.). In 2014, our 1,800
North American dealerships (1,500 in the U.S.) sold more than 2.67
million cars and trucks (more than 2.35 million in the U.S.) – and
about 80 percent of all Toyota vehicles sold over the past 20 years
are still on the road today.
Toyota partners with philanthropic organizations across the
country, with a focus on education, safety, and the
environment. As part of this commitment, we share the
company's extensive know-how garnered from building great cars and
trucks to help community organizations and other nonprofits expand
their ability to do good. For more information about Toyota, visit
http://www.toyotanewsroom.com.
Logo -
http://photos.prnewswire.com/prnh/20151204/293330LOGO
To view the original version on PR Newswire,
visit:http://www.prnewswire.com/news-releases/houston-native-ron-boss-everline-to-promote-fitness-healthy-living-as-part-of-toyota-swac-championship-300188330.html
SOURCE Toyota Green Initiative