Obtaining Maximum Value from High Value Communications is Topic of New Pitney Bowes White Paper
June 25 2009 - 8:40AM
Business Wire
Pitney Bowes Management Services, Inc. (PBMS), a wholly owned
subsidiary of Pitney Bowes Inc. (NYSE: PBI), has just released a
white paper that explains how high value communications can help
organizations meet regulatory compliance requirements, the tools
and processes available to extract maximum value from these types
of communications, and the comprehensive approach necessary to
integrate and manage communications to help ensure the right
information gets to the right person on-time, every time.
The white paper, entitled, �Getting Maximum Value from High
Value Communications: Producing and Distributing Critical
Communications with Greater Accuracy and Lower Cost,� puts high
value communications into three categories: contractual
fulfillment, regulatory compliance, and demand response. It notes
that �these communications are of such a critical nature that they
cannot go to the wrong address, cannot have missing elements, and
sometimes, must achieve near 100 percent response rates.� It warns
that �failure to meet these benchmarks could have serious
compliance implications and result in penalties or revenue
shortfalls.�
Today, the tools and processes that have been used in targeted
and database marketing are now being employed in the production and
distribution of high value and critical communications. These tools
facilitate the recipient�s ability to digest and act on
information, make communications more cost-effective, and enable
updates to be made virtually in real time, providing the accuracy
demanded with regulatory compliance.
The white paper outlines ways for organizations to design high
value communications, the importance of taking a comprehensive
approach that integrates and manages communications, and provides
several examples that illustrate various high value communications
applications. To access the white paper click here.
Pitney Bowes Management Services designs, implements and
operates solutions that provide enterprise clients with critical
communication, mail, print and document lifecycle services that
result in more effective, efficient and compliant business
processes and operations.
About Pitney Bowes
Pitney Bowes is a $6.3 billion global technology leader whose
products, services and solutions deliver value within the
mailstream and beyond. Founded in 1920, our company's 35,000
employees deliver technology, service and innovation to more than
two million customers worldwide. For more information about Pitney
Bowes, its products, services and solutions, visit www.pb.com.
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