Eros Now and Oppo Mobile Phone Partner to Provide Smartphone Users with Premium Content
May 19 2020 - 8:45AM
Business Wire
Eros Now, the cutting-edge digital over-the-top (OTT) South
Asian entertainment platform owned by Eros International Plc (NYSE:
EROS) (“Eros” or “the Company”), a Global Indian Entertainment
Company, today announced its partnership Oppo Mobile Phones, a
leading global smartphone device manufacturer and innovator. As
part of the association, Oppo users in India can access Eros Now’s
massive content library consisting over 12,000+ movie titles,
original shows, music videos and short-format content on Eros Now
Quickie on the Oppo App store.
At a time when mobile consumption is growing exponentially, the
over-the-top (OTT) platforms have emerged as the biggest gainers.
Consumers spent three hours more on their mobile phones in the week
ended March 27, 2020, as per the recent joint report by Barc India
and Nielsen. The partnership between Eros Now and Oppo further
accelerate this growth by offering users seamless access to premium
content on their smartphones. As part of the deal, Oppo users can
avail a one-month free subscription to Eros Now services.
This alliance is a result of Eros Now and Oppo’s shared vision
to enhance consumers viewing experience. Eros Now’s robust content
line-up delivered on Oppo handsets high-quality display caters to
consumers demand for the superior binge-viewing experience. Also,
with this deal, Eros Now further expands reach by offering a
superior streaming experience for Oppo’s growing user base in
India.
Commenting on the partnership, Ali Hussein, CEO, Eros Now
said, “Strategic partnership, robust content line-up and
superior-tech backend has fast-tracked Eros Now’s growth story. The
association with Oppo, a leader in the smartphone market, enables
us to deliver enhanced viewing experience to our existing and
potential consumers using Oppo handsets. The inclusion of Eros Now
App adds value to the services offered on the Oppo App store by
providing consumers with the best of online streaming.”
In a statement regarding the partnership, 闫亚军 (Yajun),
Country Manager-OPPO Mobile Internet Business, said, "We are
delighted to welcome Eros Now to team up with App Market. App
Market is a safe, secure, and easy to use platform. We value such
partnerships which strengthen our association with developers like
Eros Now to provide rich content & services to our user
base."
About Eros International
Plc
Eros International Plc (NYSE: EROS) a Global Indian
Entertainment company that acquires, co-produces, and distributes
Indian films across all available formats such as cinema,
television and digital new media. Eros International Plc became the
first Indian media company to list on the New York Stock Exchange.
Eros International has experience of over three decades in
establishing a global platform for Indian cinema. The Company has
an extensive and growing movie library comprising of over 3,000
films, which include Hindi, Tamil, and other regional language
films for home entertainment distribution. The Company also owns
the rapidly growing OTT platform Eros Now. For further information,
please visit: www.erosplc.com.
About Eros Now
Eros Now is Eros International Plc’s On-Demand South Asian
Entertainment Video Service accessible worldwide to viewers across
internet enabled devices including mobile, web and TV. With 12,000
plus Movie titles, Music Videos, Television Programming and others
Eros Now caters to more than 186.9 million registered users and
26.2 million monthly paying subscribers worldwide with the promise
of endless entertainment Product features, such as video in HD,
multi-language subtitles, movie downloads, and high-quality
original drama series differentiate the Eros Now entertainment
offering. To see, watch now: www.erosnow.com.
About Oppo
OPPO is a leading global smart device brand. Since the launch of
its first smartphone - “Smiley Face”- in 2008, OPPO has been in
relentless pursuit of the perfect synergy of aesthetic satisfaction
and innovative technology. Today, OPPO provides a wide range of
smart devices spearheaded by the Find and Reno series. Beyond
devices, OPPO provides its users with ColorOS and internet services
like OPPO Cloud and OPPO+. OPPO operates in more than 40 countries
and regions, with 6 Research Institutes and 4 R&D Centers
worldwide, as well as an International Design Center in London. The
recently opened, first-ever R&D centre outside of China, in
Hyderabad, is playing a pivotal role in the development of 5G
technologies. In line with OPPO’s commitment to Make in India, the
manufacturing at Greater Noida plant has been increased to 50
million smartphones per year. According to IDC report, OPPO has
been ranked 4th with an 88.4% year on year growth in Q4 2019.
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version on businesswire.com: https://www.businesswire.com/news/home/20200519005530/en/
Mark Carbeck Chief Corporate and Strategy Officer Eros
International PLC mark.carbeck@erosintl.com
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