SRS StudioSound HD Now Available on MediaTek DTV Controller Platform
December 01 2010 - 8:00AM
Business Wire
SRS Labs (NASDAQ:SRSL), the industry leader in surround
sound, audio, and voice technologies, announced today that
MediaTek, a leading fabless semiconductor company for wireless
communications and digital multimedia solutions, is now offering
SRS StudioSound HD™ on its new MT5387/MT5388 ATSC TV controller
platform to deliver a ground-breaking HDTV audio experience.
“We are excited to continue working alongside MediaTek to offer
the best possible HDTV multimedia experience to our licensees in
the television space,” said Joanna Skrdlant, Senior Director of
Global Platform Partnerships for SRS Labs. “Creating the ultimate
home theater audio experience is a team effort, and working
alongside a great partner like MediaTek is rewarding given their
focus on delivering both value and quality to their customer base.
With the availability of our advanced new StudioSound HD audio
suite on the MediaTek’s SoCs, it is now possible for us to deliver
a great audio performance on any HDTV make and model that has
partnered with MediaTek.”
The flagship SRS StudioSound HD is the most comprehensive and
powerful HDTV audio suite ever developed and MediaTek’s HDTV
manufacturing partners will now have the ability to deliver
advanced audio management features that:
- Automatically detect and control abrupt
TV volume fluctuations
- Intelligently separate vocals from all
other content and dynamically adjust the dialog level to ensure
that it’s always clearly understood
- Faithfully reproduce audio with
enhanced depth and dimension for a truly compelling surround sound
experience using a TV’s built-in speakers
As part of the company’s highly integrated SoC product family,
MediaTek’s MT5387 and MT5388 models, featuring SRS’ audio enriching
solutions, combine a DTV backend decoder and TV controller enabling
consumer electronics manufacturers to build high-quality,
feature-rich HDTVs that are practically unmatched.
The platform models are available now, and are being targeting
towards leading DTV manufacturers within the US and China
markets.
About SRS Labs, Inc.
Founded in 1993, SRS Labs is the industry leader in audio signal
processing for consumer electronics. Beginning with the audio
technologies originally developed at Hughes Aircraft, SRS Labs
holds over 150 worldwide patents and is recognized by the industry
as the foremost authority in research and application of audio post
processing technologies based on the human auditory
principles. Through partnerships with leading global CE
companies, semiconductor manufacturers and software partners, SRS
is recognized as the de facto standard in audio enhancement,
surround sound, volume leveling and voice processing technologies.
SRS solutions have been included in over one billion electronic
products sold worldwide including flat panel HDTVs, STBs, mobile
phones, portable media devices, PCs and automotive
entertainment. SRS Labs supports its partners around the globe with
a network of offices in regions including the U.S., China, Europe,
Japan, Korea and Taiwan. For more information, visit
www.srslabs.com. Visit SRS Labs’ blog at soundingoff.srslabs.com,
on Facebook at www.facebook.com/srslabs or on Twitter at
http://www.twitter.com/srslabs.
Except for historical information contained in this release,
statements in this release, including those by Mr. Gharapetian, may
constitute forward-looking statements regarding our assumptions,
projections, expectations, targets, intentions or beliefs about
future events that are based on management's belief, as well as
assumptions made by, and information currently available to,
management. While the Company believes that its expectations are
based upon reasonable assumptions, there can be no assurances that
the Company's goals and strategy will be realized. Numerous
factors, including risks and uncertainties, may affect the
Company's actual results and may cause results to differ materially
from those expressed in forward-looking statements made by or on
behalf of the Company. Some of these factors include the acceptance
of new SRS Labs’ products and technologies, the impact of
competitive products and pricing, the timely development and
release of technologies by the Company, general business and
economic conditions, especially in Asia, and other factors detailed
in the Company's Form 10-K and other periodic reports filed with
the SEC. SRS Labs specifically disclaims any obligation to update
or revise any forward-looking statement whether as a result of new
information, future developments or otherwise.
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