SRS Labs Provides Advanced Audio Solutions for New BenQ Joybook Series of Notebook PCs
October 29 2008 - 8:00AM
PR Newswire (US)
New series of BenQ notebooks to incorporate several SRS advanced
audio solutions SANTA ANA, Calif., Oct. 29 /PRNewswire-FirstCall/
-- SRS Labs (NASDAQ:SRSL), the industry leader in surround sound,
audio, and voice technologies, announced today an agreement with
BenQ, a leading provider of networked digital lifestyle devices, to
incorporate SRS' advanced surround sound audio solutions into 3
models of their new series of Joybook notebook PCs and upcoming new
models in 2009. (Logo:
http://www.newscom.com/cgi-bin/prnh/20070322/LATH036LOGO) BenQ
selected to incorporate SRS audio solutions into their new line of
notebooks to deliver an immersive, natural surround sound
performance with deep, rich bass, crystal clear dialog and maximum
definition of high frequencies. BenQ's desire to ensure a premium,
natural entertainment experience for their customers across the
entire Joybook product line meant that audio performance had to be
consistently superior, independent of different speaker
configurations and headphone types. In accordance to that
objective, Joybook S33 and Joybook S42 notebook PCs incorporate SRS
TruSurround XT(R) while the larger Joybook P53, with its enhanced
performance capabilities, features SRS' industry-leading
TruSurround HD(TM) in combination with SRS Headphone 360(TM).
Whether over the notebook speakers, external speaker or headphones,
the result is awe-inspiring surround sound audio. "Through their
hands-on involvement throughout our development process, SRS
demonstrated a unique, in-depth understanding of how to tune and
optimize their advanced sound solutions to deliver excellent audio
performance for our exciting new line of Joybook," said Peter Chen,
GM of BenQ Technology Product Center. "Our customers expect us to
combine exquisite design with advanced technology to deliver great
performance, practicality and ultimate portability. Given that, we
are convinced that, thanks to SRS' state-of-the-art audio
solutions, there will be no compromises in terms of audio output,
guaranteeing our customers a seamless and superior multimedia
experience." Gone are the days when the PC's main function was
spreadsheets and text documents. In fact, users have embraced PCs
as great entertainment sources, as evidenced in a 2007 Consumer
Electronics Association (CEA) study that found 73% of adults online
use their PCs for audio playback of music, streaming content, or
movies. Yet, in the rapidly growing market of notebooks, the
manufacturers are facing significant challenges to deliver high
quality audio on these popular devices due to their slimmer,
shrinking form factors. As a result, leading PC manufacturers like
BenQ understand the customer benefit of incorporating SRS' advanced
audio solutions into their notebook products to effectively
eliminate the need to sacrifice audio performance in exchange for
mobility and style. "We are excited to be partnering with BenQ in
launching their superb new Joybook notebooks," said Craig Marking,
director of product marketing for SRS Labs. "Even with these highly
mobile designs, BenQ's stylish Joybook notebooks deliver powerful
audio performance and are surely going to be very popular with
consumers who expect audio performance to keep up with cutting edge
design and portability." All three Joybook notebooks are available
now in Asia-Pacific, China, East Europe. To commemorate the launch
of SRS Premium Sound, SRS is giving away three notebook computers
featuring the technology. To enter the sweepstakes, visit
http://www.srslabs.com/premiumsound, where you can also learn more
about SRS Premium Sound, listen to audio demos and download an
informative PC Buyer's Guide. The sweepstakes starts at noon on
October 28 and runs through December 01, 2008. About SRS Labs, Inc.
Founded in 1993, SRS Labs is the industry leader in audio signal
processing for consumer electronics. Beginning with the audio
technologies originally developed at Hughes Aircraft, SRS Labs
holds over 150 worldwide patents and is recognized by the industry
as the foremost authority in research and application of human
auditory principals. Through partnerships with leading global CE
companies, semiconductor manufacturers and software partners, SRS
audio, surround sound and voice processing technologies have been
included in over one billion electronic products sold worldwide
including HDTVs, mobile phones, portable media devices, PCs and
automotive entertainment. In fact, SRS Labs is the de-facto
standard of HDTV audio processing with nine of the top ten name
brand flat panel TVs featuring SRS technology. Additionally, SRS
Labs surround sound solutions provide the professional broadcast
and recording industries with high-performance production,
back-haul, storage, and transmission capability. SRS Labs supports
manufacturers worldwide with offices in the US, China, Europe,
Japan, Korea and Taiwan. For more information, visit
http://www.srslabs.com/. Except for historical information
contained in this release, statements in this release, including
those by Mr. Marking, may constitute forward-looking statements
regarding our assumptions, projections, expectations, targets,
intentions or beliefs about future events that are based on
management's belief, as well as assumptions made by, and
information currently available to, management. While the Company
believes that its expectations are based upon reasonable
assumptions, there can be no assurances that the Company's goals
and strategy will be realized. Numerous factors, including risks
and uncertainties, may affect the Company's actual results and may
cause results to differ materially from those expressed in
forward-looking statements made by or on behalf of the Company.
Some of these factors include the acceptance of new SRS Labs'
products and technologies, the impact of competitive products and
pricing, the timely development and release of technologies by the
Company, general business and economic conditions, especially in
Asia, and other factors detailed in the Company's Form 10-K and
other periodic reports filed with the SEC. SRS Labs specifically
disclaims any obligation to update or revise any forward-looking
statement whether as a result of new information, future
developments or otherwise. SRS Labs, Inc. Contact: Cyndee Pelino,
Sr. Marketing Manager 949-442-5518 Investor Relations Contact: Matt
Glover, Liolios Group, Inc. 949-574-3860 Press Contact: Chuck Back,
Noyd Communications Inc. 310-614-2358
http://www.newscom.com/cgi-bin/prnh/20070322/LATH036LOGO
http://photoarchive.ap.org/ DATASOURCE: SRS Labs CONTACT: Cyndee
Pelino, Sr. Marketing Manager of SRS Labs, Inc., +1-949-442-5518, ;
or Investors, Matt Glover of Liolios Group, Inc., +1-949-574-3860,
; or Press, Chuck Back of Noyd Communications Inc.,
+1-310-614-2358, , both for SRS Labs, Inc. Web site:
http://www.srslabs.com/
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