GoPro's Mind-Blowing Sports and Lifestyle Content
Available 24/7, Launching Spring 2023
LOS
ANGELES, Jan. 11, 2023 /PRNewswire/ --
Multi-platform producer Roundtable Entertainment and premier
streaming company Cinedigm (NASDAQ: CIDM) today announced a
collaboration with GoPro, Inc. (NASDAQ: GPRO) to develop the GoPro
Channel, with plans to premiere this year.
The GoPro Channel joins Roundtable partner Cinedigm's extensive
portfolio of over 30 streaming channels, which span several popular
content genres dedicated to serving enthusiastic fan bases.
The GoPro channel will feature original programming curated from
GoPro's extensive library of mind-blowing sports and lifestyle
videos, including both professionally produced and award-winning
user-generated content, as well as new series produced from GoPro
content by Roundtable.
Viewers will be treated to the wide range of sports and
adventure content that GoPro is known for, including water, snow,
air, and motor sports, as well as biking, skating, fishing, and
some of the world's most breathtaking nature and lifestyle
programming. GoPro's catalogue has generated more than 3 billion
views and 10 million subscribers on YouTube. The new channel
will be made available as a FAST channel across connected TV,
mobile, web, and other third-party platforms.
Dominic Ianno, Roundtable's
President and CEO, stated, "We are so thrilled to partner with
GoPro to serve viewers with some of the most unique and compelling
sports content ever made." Roundtable Co-Founder Griffin Gmelich added "GoPro is known for
harnessing the power of 'wow,' and this content will open up many
advertising opportunities for like-minded brands."
Rick Loughery, Vice President of
Global Marketing and Communications at GoPro stated, "GoPro strives
to be a force for positivity, celebrating all things awesome while
inspiring people to pursue their passions. We're excited for
Roundtable and Cinedigm to help us amplify this mission by
expanding the reach of our content catalogue to new audiences."
"We are thrilled to be partnering with Roundtable to build the
new GoPro channel," said Cinedigm Chief Strategy Officer &
President Erick Opeka. "We look
forward to collaborating with a brand known for celebrating
positivity to deliver a new lifestyle streaming option that
showcases the passions of GoPro fans."
About Roundtable
Entertainment
Roundtable Entertainment produces and distributes must-watch
films and unscripted television for a diverse audience. The company
develops and licenses premium IP with potential for multi-format
exploitation across scripted (film and episodic) and unscripted
(episodic and podcasts), then synergizes that content with OTT
distribution, allowing it to efficiently exploit IP across the full
spectrum of platforms and windows. Roundtable's unique business
model strongly positions the company to capitalize on the rapidly
escalating need for new content across an exploding slate of
streaming services.
For more information, visit www.roundtable-ent.com
About Cinedigm
For over 20 years, Cinedigm (NASDAQ:CIDM) has led the digital
transformation of the entertainment industry. Today, Cinedigm
entertains consumers around the globe by providing premium feature
film and television series, enthusiast streaming channels and
technology services to the world's largest media, retail, and
technology companies. Cinedigm continues its legacy as an innovator
through its adoption of next-generation technologies, such as
artificial intelligence and machine learning, across its
proprietary, highly
scalable Matchpoint® technology
platform. For more information, visit cinedigm.com.
Press Contacts for Cinedigm:
Don Ciaramella / Matt Biscuiti (New
York)
Kevin Broderick (Los Angeles)
The Lippin Group for Cinedigm
cinedigm@lippingroup.com
Julie Milstead
investorrelations@cinedigm.com
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SOURCE Cinedigm Corp.