SAN MATEO, Calif., March 17, 2015 /PRNewswire/ -- GoPro, Inc.
(NASDAQ:GPRO), enabler of some of today's most engaging content,
today announced that The GoPro Channel app has been downloaded over
one million times on the Xbox video game and entertainment system
from Microsoft. Additionally, users are watching an average of 25
minutes of GoPro videos during each viewing session. The
GoPro Channel allows Xbox members worldwide to stream GoPro content
on-demand, share favorite videos, and purchase cameras and
accessories directly through the console.
"We're amazed at the incredible response the GoPro Channel is
getting within the Xbox community," said Zander Lurie, GoPro's SVP of Media. "One million
downloads and 25-minute sessions are important milestones,
demonstrating that people are viewing the GoPro Channel much the
way they watch TV. GoPro's content resonates emotionally and
globally."
In addition to Xbox One and Xbox 360 entertainment systems, The
GoPro Channel is coming soon to Roku and is currently available on
LG Smart TVs, in-flight on Virgin America, and social channels
including YouTube, Facebook, Twitter, Instagram, Vimeo, Pinterest
and GoPro.com/Channels.
About GoPro, Inc. (NASDAQ:GPRO) GoPro,
Inc. is transforming the way consumers capture, manage, share
and enjoy meaningful life experiences. We do this by enabling
people to self-capture engaging, immersive photo and video content
of themselves participating in their favorite activities. Our
customers include some of the world's most active and passionate
people. The quality and volume of their
shared GoPro content, coupled with their enthusiasm for
our brand, virally drives awareness and demand for our
products.
What began as an idea to help athletes self-document themselves
engaged in their sport has become a widely adopted solution for
people to self-document themselves engaged in their interests,
whatever they may be. From extreme to mainstream, professional to
consumer, GoPro has enabled the world to capture and
share its passions. And in doing so the world, in turn, is
helping GoPro become one of the most exciting and
aspirational companies of our time.
For more information, visit www.gopro.com or connect
with GoPro on YouTube, Twitter, Facebook, Pinterest or
LinkedIn.
GOPRO® and HERO® are trademarks or registered trademarks
of GoPro Inc. in the United States and other
countries.
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visit:http://www.prnewswire.com/news-releases/gopro-channel-app-tops-one-million-downloads-on-xbox-platform-300051740.html
SOURCE GoPro, Inc.