Traders News Source: Identifying Innovators and Bringing Products to Market
June 06 2019 - 1:00PM
InvestorsHub NewsWire
Traders News Source: Identifying
Innovators and Bringing Products to Market
NEW YORK, NY -- June 6, 2019 --
InvestorsHub NewsWire -- via Traders News
Source LLC -- Traders News Source, a leading
independent equity research and corporate access firm focused on
small cap growth companies is taking a closer look at companies
that partner with innovators and help bring products to market.
These are the companies looking for the next big product like the
George Foreman grill, which has sold over a 100 million units.
Included below are Edison Nation (NASDAQ:
EDNT), Funko (NASDAQ:
FNKO), Yeti Holdings, Inc. (NASDAQ:
YETI) and Escalade, Inc. (NASDAQ:
ESCA).
Edison Nation (NASDAQ:
EDNT) On May 30th, 2019 the company launched a new product
line. The newly announced product line includes all-new branded
products, such as an Avatar Light Up Wood Sprite and Star Wars
Baton and Shield Set, exclusively developed for Disney Parks and
Resorts; a Monsters Inc. interactive flashlight for Tokyo Disney;
and a Jimmy Fallon microphone for Universal
Resorts.
Kevin Ferguson is President and
Treasurer, and a member of Edison Nation’s Board of Directors.
Previously, he was President of the highly successful Ferguson
Container Company, a predecessor to Edison
Nation.
“When we began Edison Nation, we
had a very simple vision,” explained Kevin Ferguson. “Lots of
people have lots of incredibly good ideas for niche-market
products. Usually, these niches are so small that other inventors
and product-makers completely overlooked them. Yet when the
products are properly presented, the sales generate substantial
revenue for both the inventors and Edison
Nation.”
“The Eggies Hard Boiled Egg System
is one of my favorite Edison Company examples,” he continued. “This
product makes it easier and faster to boil eggs. We believed it was
a good idea, and aggressively marketed it on several platforms. 99
percent of the people who saw these advertisements immediately
disregarded them. But the remaining 1 percent thought, ‘That’s
exactly what I need,’ and immediately placed their orders. As of
2018, Eggies sold over six million units at some of the largest
retailers in the world.”
Edison Nation quarterly revenues
have been averaging $4.3 million, until Q1 ending 3-31-19 when the
company reported $5.7 million in revenue, a 33% increase and a 67%
increase over Q1 2018.
More about Edison Nation’s
business model, milestones and unique differentiating factors are
in the full report available here with no obligation
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Other Notable Stories in
this Overlooked Niche Sector
Funko (NASDAQ:
FNKO) has a similar success story. This niche
marketing/invention company began in 1998 in a spare bedroom as a
bobble head company. Fourteen years and several locations later,
Funko eclipsed $20 million in sales. The company sells a wide range
of pop culture-themed merchandise, including toys based on Disney
and Marvel characters.
Recently, the company has rolled
out some new toy products as well as some entirely new product
lines, such as Funko Cereal.
In the first quarter of 2019,
Funko’s sales increased 22 percent and its net income
doubled.
Yeti Holdings, Inc.
(NASDAQ:
YETI) is another niche company which has grown
substantially in recent years. This Austin-based outdoor supply
company began by selling highly durable outdoor coolers in 2006.
One of its most recent products, the LoadOut GoBox 30, is a nearly
indestructible tackle box that separates gear into different
compartments, making it easily accessible in the field. There’s
also the Tundra Hall, the company’s first wheeled outdoor cooler
that is actually more like a portable icebox.
In the first quarter of 2019, the
company’s operating income increased 171 percent, and gross profits
increased 34 percent.
Escalade, Inc. (NASDAQ:
ESCA), yet another niche company, is an
Evansville-based specialty sporting goods manufacturer and
distributor. Top-selling products include table tennis tables,
archery bows, and residential basketball goals. This company has
been in business since 1922, when it was known as the Williams
Manufacturing Company. Escalade has a fully functional e-commerce
website, so it reduces sales and marketing costs by keeping
everything in house. Some brand names include Bear, Goalsetter,
Lifeline, Goalrilla, and Goliath.
For the first quarter of 2019
Escalade reported net income of 2 cents per share and posted
revenue of $32.1 million in the period.
About Edison
Nation
This Charlotte-based company
focuses on new product identification, development, manufacturing,
marketing, and sales. Edison Nation offers a variety of innovative
solutions at each point in that product life cycle. The company is
committed to a risk-mitigating business model which connects
forward-thinking innovators with established companies to bring
exciting new products to the domestic and international market. To
learn more, please visit edisonnation.com.
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