Call of Duty: Advanced Warfare, Skylanders
Trap Team and Destiny Showcase Blockbuster Lineup
Activision Publishing, Inc., a wholly owned subsidiary of
Activision Blizzard, Inc. (NASDAQ: ATVI), is set to kick-off this
year’s Electronic Entertainment Expo (E3 Expo) with a blockbuster
lineup featuring the #1 and #3 videogame franchises of 2013 in the
U.S., including toys and accessories, according to the NPD Group1,
and what could be the biggest new videogame IP of the year.
Starting Tuesday, June 10, at the LA Convention Center, the company
will debut a new era for the Call of Duty® franchise with Call
of Duty®: Advanced Warfare, while showcasing the newest
innovative title from the popular Skylanders® brand with
Skylanders Trap Team™, and the highly anticipated
Destiny®. Both Skylanders and Destiny will be playable on
the show floor. Activision will be located in the South Hall, booth
#1647.
“This year’s E3 has been years in the making for us,” said Eric
Hirshberg, CEO of Activision Publishing, Inc. “Each game we are
showcasing is the result of our commitment to quality and
innovation: our first 3-year development and our first new lead
developer on the Call of Duty franchise in a decade with Call of
Duty: Advanced Warfare. Our biggest innovation since we
invented the Toys-to-Life category with Skylanders Trap
Team. And the result of over four years of passion, partnership
and investment to bring Bungie’s vision for Destiny to life.
I think this is the best slate in Activision’s history and I can’t
wait for gamers to get a closer look.”
Activision’s E3 Slate
Includes:
Call of Duty: Advanced Warfare – Developed by
Sledgehammer Games, Call of Duty: Advanced Warfare delivers
gamers an immersive and compelling narrative, jaw-dropping visuals
and, for the first time in Call of Duty, exoskeleton gameplay that
will redefine how people play the game. Players become the advanced
soldier enabled with the power of the exoskeleton, an advanced
arsenal of never-before-seen weaponry, new abilities and new
gameplay mechanics. The first Call of Duty to benefit from a
three-year development cycle, Call of Duty: Advanced Warfare
is built specifically for the next generation consoles. The game
takes place in a future setting that immerses players into an
emotional journey with a new cast of characters poised to set a new
bar for the franchise. The title is scheduled for release on
November 4 for Xbox One, the all-in-one games and entertainment
system from Microsoft, the Xbox 360 games and entertainment system
from Microsoft, PlayStation®4 computer entertainment system,
PlayStation®3 computer entertainment system and Windows PC; not yet
rated by the ESRB. For more information, visit: www.callofduty.com,
www.facebook.com/callofduty, www.youtube.com/callofduty or follow
@CallofDuty on Twitter and Instagram.
Destiny – From Bungie, the creators of Halo®, and
Activision, the company that brought you Call of Duty, comes
Destiny, an epic, action-packed adventure set in a familiar
but mysterious universe. Destiny delivers a new way to
play first-person action games in a story-driven universe filled
with single player, cooperative, competitive, public, and social
activities, all seamlessly connected and a vast, persistent
universe, creating the world’s first “Shared World Shooter.” In
Destiny, gamers become Guardians of the last city on Earth,
able to wield incredible powers and explore the far reaches of our
solar system. The game will be available on September 9 for the
PlayStation®4 system, PlayStation®3 system, Xbox One, the
all-in-one games and entertainment system from Microsoft and Xbox
360. For more information, visit www.DestinyTheGame.com. For
exclusive updates, follow the official Destiny social
channels at www.facebook.com/DestinyTheGame and @DestinyTheGame on
Twitter, and interact directly with the developers at
www.Bungie.net.
Skylanders Trap Team – Developer Toys for Bob, creators
of the Toys-to-Life™ phenomenon, return with another exciting
innovation with Skylanders Trap Team. The newest installment
to the Skylanders franchise will reverse the magic of bringing
toys-to-life, letting kids take characters out of the digital world
and bring them into the physical world. In Skylanders Trap
Team, Portal Masters seek out and defeat the most wanted
villains in all of Skylands, pulling them out of the game and into
living rooms by capturing them in Traps. Players can then send
villains back into the game where they play as them to fight for
good. Skylanders Trap Team will include the Traptanium
Portal™, a new ring of magical energy that enables kids to not only
bring their Skylanders to life, but also capture villains using the
new Traps. Skylanders Trap Team introduces new heroes known
as Trap Masters and will be available on October 5 in North America
for Xbox One and Xbox 360 games and entertainment systems from
Microsoft, PlayStation®4 system, PlayStation®3 system, Nintendo's
Wii™ system and Nintendo's Wii U™ system. A completely unique
adventure will be available on the Nintendo 3DS™ hand-held
system.
About Activision Press and Broadcast
Media Center
Screenshots and game information about Activision’s E3 video
game line-up can be found at: www.activision.com/presscenter.
Broadcast media can visit Activision’s Broadcast Media Center to
download broadcast quality video, web-ready video and
high-resolution images. Broadcast Media Center:
http://www.activisionvideo.com.
About Activision Publishing,
Inc.
Headquartered in Santa Monica, California, Activision
Publishing, Inc. is a leading worldwide developer, publisher and
distributor of interactive entertainment and leisure products.
Activision maintains operations in the U.S., Canada, Brazil,
Mexico, the United Kingdom, France, Germany, Ireland, Italy,
Sweden, Spain, Denmark, the Netherlands, Australia, Singapore,
mainland China, Hong Kong and the region of Taiwan. More
information about Activision and its products can be found on the
company’s website, www.activision.com.
Cautionary Note Regarding
Forward-looking Statements: Information in this press
release that involves Activision Publishing’s expectations, plans,
intentions or strategies regarding the future are forward-looking
statements that are not facts and involve a number of risks and
uncertainties. Factors that could cause Activision Publishing’s
actual future results to differ materially from those expressed in
the forward-looking statements set forth in this release include
unanticipated product delays and other factors identified in the
risk factors sections of Activision Blizzard’s most recent annual
report on Form 10-K and any subsequent quarterly reports on Form
10-Q. The forward-looking statements in this release are based upon
information available to Activision Publishing and Activision
Blizzard as of the date of this release, and neither Activision
Publishing nor Activision Blizzard assumes any obligation to update
any such forward-looking statements. Forward-looking statements
believed to be true when made may ultimately prove to be incorrect.
These statements are not guarantees of the future performance of
Activision Publishing or Activision Blizzard and are subject to
risks, uncertainties and other factors, some of which are beyond
its control and may cause actual results to differ materially from
current expectations.
Halo is a registered trademark of Microsoft Corporation in the
United States and/or other countries. Microsoft is not the
publisher of Destiny. Activision has no affiliation with Halo.
“PlayStation” is a registered trademark of Sony Computer
Entertainment Inc. Nintendo trademarks and copyrights are
properties of Nintendo.
© 2014 Bungie, Inc. All rights reserved. Destiny, the Destiny
Logo, Bungie and the Bungie Logo are among the trademarks of
Bungie, Inc. Published and distributed by Activision.
© 2014 Activision Publishing, Inc., CALL OF DUTY, CALL OF DUTY
ADVANCED WARFARE, SKYLANDERS, SKYLANDERS TRAP TEAM, TRAPTANIUM,
TRAPTANIUM PORTAL, TOYS TO LIFE and ACTIVISION are trademarks of
Activision Publishing, Inc.
All other trademarks and trade names are the properties of their
respective owners.
1 For Call of Duty, the #1 franchise based on revenue and
software units sold, and for Skylanders, the #3 franchise based on
revenue including toys and accessory packs, according to The NPD
Group, through December 2013 in the U.S.
Activision Publishing, Inc.North AmericaMaclean Marshall,
424-744-5674maclean.marshall@activision.comorEurope / Emerging
MarketsCraig O’Boyle, +44 (0) 203 060
1140craig.oboyle@activision.comorAustraliaTess Reddy, +61 2 9506
2747tess.reddy@activision.comorLatin AmericaMonica Pontrelli,
310-255-2518monica.pontrelli@activision.com
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