Miami, Florida, August 9th, 2024,
Chainwire
Valhalla is entering a partnership with Sunderland AFC
for the full 24/25 season, including a prominent back of shirt
sponsor position.
The package includes:
- 4 minutes of in-game pitchside LED display at all home league
fixtures.
- Interview backdrops at The Academy of Light – at pre-game press
conferences.
- The tunnel at the Ground – for TV interviews. Within the Ground
– for post-game press conferences following home league games.
- Static pitch-facing static perimeter advertising site at The
Stadium of Light.
- Extensive online advertising at SAFC.COM.
- Monthly “Goal of The Month” feature across SAFC social
channels.
- SAFC social posting to promote the Valhalla brand.
Delivery
Brand exposure to a global audience, with a TV audience of over
21 million and over 4.5 thousand broadcast hours. During the
season, EFL games have visibility across major broadcasters such as
Sky, ITV, beIN, Viaplay, Nova TV, Setanta, ESPN, and DAZN.
This partnership also offers a strong digital dimension with
over 4 million followers across major social platforms with 1.7
million on Facebook and 1 million on X.
The Club
Sunderland AFC is a storied English football club with a rich
history and heritage. Founded in 1879, the club is based in Tyne
and Wear, England, and has a long-standing tradition of passionate
support and competitive spirit. Sunderland's trophy cabinet
includes several prestigious honours.
In addition to their six league titles, the club has won the FA
Cup twice.
About Valhalla
Valhalla is a spin on the classic Creature-Collection adventure
set in a vibrant, lively, MMORPG open-world inspired by Norse
mythology. Players interact with a diverse set of eccentric
creatures called Veras, discovering, taming, training, and trading
them. Alone or as a clan, players partake in a dynamic,
player-driven economy to rise in community ranks and achieve
tactical supremacy on the hexagonal-grid battlefield.
Website: Valhalla.game
About Floki
Floki is the people’s cryptocurrency and utility token of the
Floki Ecosystem. Floki aims to become the world’s most known and
used cryptocurrency, focusing on utility, philanthropy, community,
and marketing. Floki currently has over 490,000 holders and a
strong brand recognized globally thanks to strategic marketing
partnerships.
Website: Floki.com
Contact
Community Relations
Officer
Pedro
Vidal
Floki
marketing@floki.com