Solutions from Infosys Cobalt and Cyber Next
platform drive transformation while enhancing
retailer's security framework
NEW
YORK, May 23, 2022 /CNW/ -- Infosys (NYSE:
INFY), a global leader in next-generation digital services and
consulting, today announced it has been selected by Backcountry, a
premier online retailer of outdoor gear and apparel, to deliver a
seamless and secure digital experience making it even easier for
customers to pursue their outdoor passions. Backcountry also uses
Google Cloud to fuel its data-driven transformation and help
optimize business outcomes with analytics and real-time insights.
As the spring and summer seasons ramp up and more consumers embrace
outdoor activities, Backcountry will be prepared for a surge of
activity with its agile, cloud-driven business model and ability to
identify security risks proactively – preventing any disruption to
operations and strengthening protection of customer data.
Leveraging Infosys Cobalt and Google Cloud Platform, Backcountry
has embarked on a cloud-driven transformation journey to enhance
the customer experience and improve its security posture in an
increasingly turbulent cyber landscape. Infosys' Cyber Next
platform offers Backcountry real-time visibility into security and
ransomware risks, allowing the company to proactively mitigate
threats and minimize exposure. Infosys has also provided security
threat monitoring with its platforms Cyber Watch, a comprehensive
security detection and response platform, and Cyber Scan, a
vulnerability risk management platform – both of which fortified
Backcountry's business operations. Given the volume of ecommerce
transactions Backcountry handles every day, these measures are
critical to optimizing security and creating a safe digital
shopping environment.
Infosys Cobalt solutions accelerated Backcountry's
transformation with Google Cloud and introduced new security and
resilience features for eCommerce and backend systems, helping
Backcountry to not only secure day-to-day customer transactions,
but also their larger business platform.
Backcountry's initial shift to the cloud started by selecting
Google Cloud as its platform for digital transformation. The
company moved its marketing, product, sales, order processing,
inventory, and supply chain data into Google BigQuery, giving
Backcountry the ability to apply predictive analytics capabilities
to its data in one, secure location. In addition, using BigQuery
has given Backcountry the ability to quickly identify and respond
to changing customer demand while keeping costs low and optimising
operations at scale. Backcountry also implemented Looker to help
fuel the real-time data analytics needed for financial success –
all while operating on Google Cloud's global, secure, and flexible
cloud infrastructure.
Karmesh Vaswani, Executive Vice President and Global Head
Consumer, Retail & Logistics, Infosys, said, "COVID-19
fueled a new wave of demand for online retailers like Backcountry,
requiring rapid transformation to meet customer expectations. We're
delighted to join forces with Backcountry to implement a secure,
cloud-first customer experience and build on Infosys Cobalt and
Cyber Next platform to continue handling unexpected exigencies with
security and quality at the forefront."
"It's been incredible to see how using Google Cloud's secure and
global infrastructure and capabilities like Looker and Google
BigQuery have furthered Backcountry's ability to deliver
exceptional shopping experiences to its customers," said
Janet Kennedy, Vice President,
North America Regions, Google Cloud. "Backcountry's commitment
to its customers is evident in its dedication to digitally
transforming its business, and we're proud to support this next
phase of its cloud journey."
Vismay Thakkar, VP of
Technology, Backcountry, said "As we enter the Spring season
and our customers embark on more outdoor adventures, we anticipate
heightened demand for our products, which is why we're opening new
brick-and-mortar stores to meet their needs in any format. Infosys
offers the necessary skills and resources to deliver a secure and
seamless customer experience, virtually or in-person, which is why
our collaboration is proving to be so powerful."
About Backcountry
From the one-on-one expertise of our Gearheads to our epic
selection of the best in both style and performance, Backcountry
has been a leading outdoor retailer since 1996. Dialing in your
gear closet, exploring your backcountry, recharging with
après—Backcountry elevates the entire outdoor experience. In 2018,
Backcountry began building its own Gearhead-inspired products; the
fast-growing Built By Backcountry ski, MTB, climb, hike,
fly fish, and après lines include collabs with brands like GORE-TEX
Technology, Burton, and Simms. Seek it, find it, send it—the Goat
takes you further.
About Infosys
Infosys is a global leader in next-generation digital services
and consulting. We enable clients in more than 50 countries to
navigate their digital transformation. With over four decades of
experience in managing the systems and workings of global
enterprises, we expertly steer our clients through their digital
journey. We do it by enabling the enterprise with an AI-powered
core that helps prioritize the execution of change. We also empower
the business with agile digital at scale to deliver unprecedented
levels of performance and customer delight. Our always-on learning
agenda drives their continuous improvement through building and
transferring digital skills, expertise, and ideas from our
innovation ecosystem.
Visit www.infosys.com to see how Infosys (NSE, BSE, NYSE:
INFY) can help your enterprise navigate your next.
Safe Harbor
Certain statements in this release concerning our future growth
prospects, financial expectations and plans for navigating the
COVID-19 impact on our employees, clients and stakeholders are
forward-looking statements intended to qualify for the 'safe
harbor' under the Private Securities Litigation Reform Act of 1995,
which involve a number of risks and uncertainties that could cause
actual results to differ materially from those in such
forward-looking statements. The risks and uncertainties relating to
these statements include, but are not limited to, risks and
uncertainties regarding COVID-19 and the effects of government and
other measures seeking to contain its spread, risks related to an
economic downturn or recession in India, the United
States and other countries around the world, changes in
political, business, and economic conditions, fluctuations in
earnings, fluctuations in foreign exchange rates, our ability to
manage growth, intense competition in IT services including those
factors which may affect our cost advantage, wage increases in
India, our ability to attract and
retain highly skilled professionals, time and cost overruns on
fixed-price, fixed-time frame contracts, client concentration,
restrictions on immigration, industry segment concentration, our
ability to manage our international operations, reduced demand for
technology in our key focus areas, disruptions in telecommunication
networks or system failures, our ability to successfully complete
and integrate potential acquisitions, liability for damages on our
service contracts, the success of the companies in which Infosys
has made strategic investments, withdrawal or expiration of
governmental fiscal incentives, political instability and regional
conflicts, legal restrictions on raising capital or acquiring
companies outside India,
unauthorized use of our intellectual property and general economic
conditions affecting our industry and the outcome of pending
litigation and government investigation. Additional risks that
could affect our future operating results are more fully described
in our United States Securities and Exchange Commission filings
including our Annual Report on Form 20-F for the fiscal year ended
March 31, 2021. These filings are
available at www.sec.gov/. Infosys may, from time to time, make
additional written and oral forward-looking statements, including
statements contained in the Company's filings with the Securities
and Exchange Commission and our reports to shareholders. The
Company does not undertake to update any forward-looking statements
that may be made from time to time by or on behalf of the Company
unless it is required by law.
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SOURCE Infosys