Six Flags Theme Parks and Hallmark Channel Host the World’s Largest Snowball Fight at Six Flags Holiday in the Park®
December 05 2017 - 7:00AM
Business Wire
“Six Flags Snow Day, presented by Hallmark
Channel” to take place Saturday, December 9
Six Flags Entertainment Corporation (NYSE:SIX), the world’s
largest regional theme park company, and Hallmark Channel, home of
top-rated holiday programming event Countdown to Christmas, are
once again teaming up for a national partnership this holiday
season. The collaboration will celebrate the company’s annual
winter spectacular in an attempt to make Holiday in the Park®
history with Six Flags Snow Day, presented by Hallmark Channel, on
December 9, 2017.
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Six Flags Holiday in the Park (Photo:
Business Wire)
“We are thrilled to work with Hallmark Channel again this year
to create a unique, fun event for our guests,” said Six Flags Vice
President of North American Strategic Marketing and Partnerships,
Stephanie Borges. “This time of year is all about families and
friends coming together to enjoy the wonder of the holidays, which
perfectly aligns with Holiday in the Park and Hallmark
Channel.”
Six Flags Theme Parks across the U.S. will celebrate Snow Day
with the World’s Largest Snowball Fight. The special event will
also include giveaways, games, and custom-designed ice sculpture
frames for the perfect holiday photo. Participants will receive
plush indoor snowballs to toss during this family-friendly event.
Participation is free with theme park admission.
Six Flags and Hallmark Channel are encouraging guests to bring
new, unworn warm clothing to the parks on event day to receive 40%
off theme park admission and participate in Six Flags Snow Day. All
clothing items will be donated to the Salvation Army to help keep
those in need warm this winter. The first 200 guests to register at
each park will also receive a special Snow Day surprise from Six
Flags and Hallmark Channel. Visit www.SixFlags.com/snowday for
event timing and details.
Six Flags will promote Hallmark Channel’s “Countdown to
Christmas” programming franchise throughout nine domestic theme
parks and on Six Flags’ online channels with original promotional
content. The network will promote Six Flags’ annual Holiday in the
Park® online and on-air.
About Six Flags Entertainment
Corporation
Six Flags Entertainment Corporation is the world’s largest
regional theme park company with $1.3 billion in revenue and 20
parks across the United States, Mexico and Canada. For 56 years,
Six Flags has entertained millions of families with world-class
coasters, themed rides, thrilling water parks and unique
attractions. For more information, visit www.sixflags.com.
Holiday in the Park® is a registered trademark of Six Flags
Theme Parks Inc.
Follow us on Twitter @SixFlagsLike us on Facebook at
facebook.com/sixflags
About Hallmark Channel
Hallmark Channel is Crown Media Family Networks’ flagship
24-hour cable television network, distributed nationwide in high
definition (HD) and standard definition (SD) to 88 million homes.
As the country’s leading destination for quality family
entertainment, Hallmark Channel delivers on the 100-year legacy of
the Hallmark brand. In addition to its signature new, original
movies, the network features an ambitious lineup of other new,
original content, including scripted primetime series, such as
“Good Witch,” “When Calls the Heart” and “Chesapeake Shores”;
annual specials including “Kitten Bowl” and “Hero Dog Awards”; and
a daily, two-hour lifestyle show, “Home & Family.”
Additionally, Hallmark Channel is the exclusive home to world
premiere presentations of the acclaimed Hallmark Hall of Fame
franchise. Dedicated to helping viewers celebrate life’s special
moments, Hallmark Channel also offers annual holiday programming
franchises, including “Countdown to Christmas,” “Countdown to
Valentine’s Day,” “Summer Nights,” “Fall Harvest” and “Winterfest.”
Rounding out the network’s diverse slate are some of television’s
most beloved comedies and series, including “The Golden Girls” and
“Frasier.”
Hallmark Cards, Inc. owns and operates Crown Media Family
Networks.
For more information, please visit www.crownmediapress.comTo
visit the network website, please visit
www.hallmarkchannel.comHallmark Channel on Social Media: Facebook,
Twitter, Pinterest, YouTube
View source
version on businesswire.com: http://www.businesswire.com/news/home/20171205005442/en/
Six Flags Entertainment CompanySandra Daniels,
972-595-5178sdaniels@sftp.comorCrown Media Family NetworksAllison
Bennett, 212-445-6692AllisonBennett@CrownMedia.com
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