MINNEAPOLIS, Nov. 30, 2017 /PRNewswire/ -- Connecting
guests with unforgettable experiences coast to coast,
Polaris® Industries Inc. (NYSE: PII) has launched
Polaris AdventuresSM, the premium network of ride and
drive destinations nationwide. Area experts, known as adventure
outfitters, provide worry-free ride and drive options in
state-of-the-art Polaris vehicles to create safe, memorable
adventures for all skill levels.
"We believe in integrating quality and innovation into
everything we do, from the vehicles and products we design, to the
services and experiences we create for the consumer," said
Scott Wine, Chairman and Chief
Executive Officer of Polaris Industries Inc. "The concept for
Polaris Adventures arose from our passion to introduce people to
powersports, and the realization that we could extend our reach by
introducing a new, premium opportunity for off and on-road day
trips. With the growth of the 'sharing economy' we see this as a
unique opportunity to share the excitement of riding and driving
Polaris vehicles with new customers all across the country."
Polaris Adventures was created after years of contemplating how
to bring safe, memorable, vehicle-based adventures to a broader
audience nationally. The concept includes numerous outfitters
nationwide; from the tropical paradise of Maui, Hawaii, and the desert terrain of
Ocotillo Wells, Calif., to the epic mountain passes of Silverton, Colo., and the wooded trails and
trout streams of Pittsburg,
N.H.
"By establishing partnerships with local area experts, we have
created a network of premium riding and driving experiences
throughout the country. From Maine
to Maui, this program consistently
delivers the highest quality ride opportunities on the latest
Polaris vehicles. The greatest reward is watching newcomers get
into the driver's seat and create a lifetime of memories. That's
what it's all about," said Paul
Vitrano, Vice President and General Manager of Polaris
Experience, LLC.
Explore some of the most picturesque routes across the country,
through tall timbered forests, mountain passes, desert pathways,
snowy trails and even scenic highways in the latest off-road
RZR® side-by-sides, snowmobiles and
highway-licensed Slingshot® open-air roadsters. With
memorable points of interest for the whole family, guests can
choose between half or full-day rides with seamless click-and-book
reservations on adventures.polaris.com.
"Simply put, we're empowering families to explore," said
Jan Rintamaki, Director of Polaris
Adventures. "My fondest family memories are when we're unplugged,
enjoying nature and discovering new places. It's an honor to bring
these same experiences to others."
Rintamaki is the architect behind Polaris Adventures' push for
responsible recreation and concepts like 'pick your own adventure'
where, for example, you can load a family of four in a RZR
at Bear Rock Adventures in New
Hampshire and explore April's Maple, a sustainably harvested
maple sugarhouse in Vermont.
Once guests have arrived at the location, outfitters offer
adventure experiences driving state-of-the-art Polaris vehicles
that come equipped with intuitive navigation and accessories
tailored to the local environment. All guests are given vehicle and
safety instructions, making the experience approachable for any
skill level. Guided tours are also available in select
destinations. To start your adventure, visit
adventures.polaris.com.
About Polaris Adventures: Polaris Adventures brings
together a select network of outfitters to provide premium ride and
drive experiences at epic destinations nationwide. Creating safe,
memorable, year-round adventures for all skill levels, Polaris
Adventures offers worry free half and full-day options for couples,
families and adventure groups in state-of-the-art Polaris™
vehicles. Visit adventures.polaris.com to learn more.
About Polaris
Polaris Industries Inc. (NYSE: PII) is
a global powersports leader that has been fueling the passion of
riders, workers and outdoor enthusiasts for more than 60 years.
With annual 2016 sales of $4.5
billion, Polaris' innovative, high-quality product line-up
includes the RANGER®, RZR® and
Polaris GENERAL™ side-by-side off-road vehicles; the
Sportsman® and Polaris ACE® all-terrain
off-road vehicles; Indian Motorcycle® midsize and
heavyweight motorcycles; Slingshot® moto-roadsters; and
Polaris RMK®, INDY®, Switchback®
and RUSH® snowmobiles. Polaris enhances the riding
experience with parts, garments and accessories, along with a
growing aftermarket portfolio, including Transamerican Auto Parts.
Polaris' presence in adjacent markets globally include military and
commercial off-road vehicles, quadricycles, and electric vehicles.
Proudly headquartered in Minnesota, Polaris serves more than 100
countries across the globe. Visit www.polaris.com for more
information.
CONTACT:
Alicia Beard
970-449-6870
alicia.beard@wildrockpr.com
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SOURCE Polaris Industries Inc.