Backed by Four VCs, an Unparalleled Advisory
Board, and Decades of Experience, Aghanim's Direct-to-Consumer Game
Hub Strategy Delivers a Significant Net Revenue Boost Compared to
Web Shops for Mobile Game Studios
LOS
ANGELES, Aug. 29, 2024 /PRNewswire/
-- Aghanim, a pioneering mobile gaming fintech
company founded by the former CEO and CTO of Xsolla, has announced
the public launch of its platform, designed to increase mobile game
publishers net revenue by upwards of 200%.
Backed by several big VCs who have just increased their
investments and a highly experienced advisory board, Aghanim is the
only fully self-managed end-to-end solution in the mobile games
industry that offers web-based game hub creation and management,
integrated e-commerce, live ops automation, community engagement,
and a payments platform as a suite of interoperable tools.
Innovative Solutions for Mobile Game
Developers
Aghanim's platform is designed to revolutionize
mobile game monetization, unlocking developers' net revenue through
secure, compliant, direct-to-consumer web-based solutions.
Aghanim's Game Hub stands apart from lower-performing traditional
browser-based web shops, often yielding 2-4% of mobile game
off-platform revenue. As a more sophisticated solution, Aghanim's
comprehensive suite of functional tools and experiences for game
studios and their players encourages organic return visits to the
direct-to-consumer game website, designed to help move over 50%
revenue off platform. It consistently shows an average of 14-18%
result on Day 1.
"Drawing on decades of experience and the expertise of our
trusted industry advisors and professionals, who have successfully
executed our game hub strategy, our approach has demonstrated
55-65% success rates, significantly improving net revenue.
Generating increased user capital for company-critical reinvestment
in crucial sectors such as user acquisition positions Aghanim as a
strategic collaborator for business leaders wanting to navigate the
ever-changing mobile games landscape better," said Constantin Andry, co-founder of Aghanim.
A Helicopter View
Publishers using Aghanim benefit
from the ability to compliantly link out their high-spending
players from within their apps to community spaces, such as
Facebook, Discord, or their own web-based game hubs powered by
Aghanim. Here, players can read news, claim free gifts, and more.
Studios can then engage these "whales" with metagame experiences,
loyalty programs, and programmatically upsell them with highly
personalized deals and offers based on player attributes once they
are on the open web, outside of first-party platform policies,
significantly boosting the studio's top line.
Core Product Suite
- Game Hub Builder: A code-free direct-to-consumer website
creation tool that empowers game studios to establish a captivating
web-based home for their mobile games. Powered by generative AI,
the Game Hub Builder creates an initial version of the hub in less
than 30 seconds, allowing studios to fine-tune colors, visuals, and
the overall user experience.
- LiveOps Builder: A groundbreaking visual marketing
automation tool that programmatically keeps players engaged and
excited. With LiveOps Builder, studios can precisely target
different player segments across channels. Tailored campaigns and
individual offers — triggered by events like cart abandonment, game
hub visits, and leveling up — create a personalized experience for
players. Messaging channels such as pop-ups, in-game and browser
push notifications, and emails ensure seamless communication.
- Player Segmentation: A sophisticated system categorizing
players based on behavior, preferences, and engagement patterns. By
understanding player segments, studios can tailor their strategies,
optimize monetization, and enhance overall game experiences.
- SKU Management: This tool simplifies the management of
stock-keeping units (SKUs) for game studios, streamlining the
process of tracking inventory, sales, and revenue. With the SKU
Management tool, studios can focus on creating exceptional games
while leaving the back-office financial work to Aghanim.
- Billing Engine: A mobile-first checkout experience built
with an obsession for constant optimization of distribution costs.
It offers the most valuable payment options, including credit
cards, ACH, Apple Pay, and others, along with Merchant of Record
capabilities such as back-office financial tasks related to taxes,
regulatory compliance, currency exchange, fraud,
chargebacks, and other aspects of digital commerce on a
multinational scale.
"Helping developers to boost their net revenue creates a
positive ripple effect throughout the entire mobile gaming
ecosystem. Based on decades of experience in direct-to-consumer
enablement, we created Aghanim's platform and Game Hub Builder to
be the premier solution with offerings designed to increase mobile
game developer and publisher net revenue," said Konstantin Golubitsky, co-founder and co-CEO of
Aghanim.
Four US-based VC firms - early Shopify investor Bessemer Venture
Partners, Point72 Ventures, leading fintech VC firm QED Investors,
and A16Z GAMES SPEEDRUN, a well-known leader in tech x games
investments - have made follow-on investments. This reinforces
Aghanim's commitment to driving innovation and growth in the mobile
gaming industry.
Further solidifying Aghanim's position as the only fintech
company hyper focused on mobile games created by founders with
extensive combined expertise in the video game and fintech
industries, Aghanim also boasts an unparalleled advisory board from
a full spectrum of industry heavyweights in the mobile games
industry.
Aghanim is now inviting mobile game studios of all sizes to
create their own direct-to-consumer game hubs in seconds; access to
the platform is available on the official website at
https://aghanim.com.
Join Aghanim's growing list of mobile game studios and move over
50% revenue off platform.
About Aghanim
Aghanim is a mobile gaming fintech
company founded by the former CEO and CTO of Xsolla. The company is
dedicated to providing innovative solutions that empower mobile
game developers to maximize revenue and engage their player
communities effectively.
For more information, please visit Aghanim's website.
Press Contact: press@aghanim.com
Follow Aghanim on LinkedIn, Twitter,
Facebook, and Instagram for updates.
About Aghanim:
Aghanim, founded in
June 2023, is a mobile gaming fintech
company specializing in integrated commerce, liveops automation,
community engagement, and payments. With a mission to revolutionize
how mobile games are monetized and distributed, Aghanim's web-based
game hubs empower developers to go direct-to-consumer and unlock
new revenue streams.
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SOURCE Aghanim Inc.