The Colorful Foursome launches first-ever,
limited-edition adult fashion collection featuring
90s-inspired streetwear, with proceeds benefitting GLAAD
NEW YORK, May 20, 2021 /PRNewswire/ - The Teletubbies
have tuned their antennas to Pride Month. Celebrating their
rainbow-colored diversity and love of Big Hugs, the Teletubbies are
partnering with GLAAD to support 2021 Pride Month in June with the
release of a first-of-its-kind Collection of Pride fashion items
for adult fans.
"The Teletubbies have always embraced their own offbeat
quirkiness and sense of style," said Michael Riley, Chief Brands Officer, WildBrain.
"This Pride Month, we're celebrating that 'love who you are' spirit
through our Collection of ready-to-rave fashion that makes
Tinky Winky, Dipsy, Laa-Laa and Po
very proud. We've taken the most iconic elements fans know and love
about the Teletubbies and designed a playful Collection with
fashion flair that we hope fans will love to wear this Pride Month
and all year-long."
Launching today, the Teletubbies Pride Collection features
90s-inspired streetwear that's both iconic and nostalgic, including
a bucket hat, sling bag, muscle tee and tube socks. For the most
uniquely stylish of fans, the Collection also includes a limited
quantity of bespoke, made-to-order two-piece suits.
Each item in the Collection makes an energetic statement on its
own, while also designed to create a complete head-to-toe look. The
Collection is centered around two themes – "Big Hugs, Big Love" and
"Teletubbies Love Pride" – with custom graphic treatments, prints
and cues from the bubbly Teletubbies, such as their signature
colors and antennae shapes.
Fans and consumers can shop the Teletubbies Pride Collection at
www.teletubbiespride.com or by visiting @TeletubbiesHQ on Instagram
and Twitter. The Teletubbies Pride Collection includes (all
prices USD):
- Reversible Cow-Print Bucket Hat (SRP: $21.99)
- Black Mesh Sling Bag (SRP: $34.99)
- "Muscle" Tank Top (SRP: $26.99)
- Oversized Tee (SRP: $32.99)
- "Pride" Pin and "Big Hugs, Big Love" Pin (SRP: $10.99 each)
- Red Athletic Shorts (SRP:
$32.99)
- Rainbow-Trimmed Knee-High Socks (SRP: $12.99)
- Two-Pack of Masks (SRP: $12.49)
- Custom-Print Two-Piece Suit (SRP: $4,995.00)
Proceeds from the sale of the Collection will benefit GLAAD to
support its culture-changing work to accelerate acceptance for the
LGBTQ community.
"This Pride Month, the iconic Teletubbies brand is celebrating
the importance of self-expression and acceptance in a unique and
uplifting way, while giving back to create change," said
John McCourt, Senior Director at
GLAAD. "Proceeds from this Collection will support GLAAD's
culture-changing programs, including our work to expand LGBTQ
images and inclusion in kids' and family programming."
For more information, please contact:
Jorge Suarez (Ketchum for
Teletubbies)
jorge.suarez@ketchum.com
516-589-0896
About the Teletubbies
For almost 25 years, WildBrain's Teletubbies have been engaging
and entertaining audiences across multiple generations. Seen on
broadcasters and streaming platforms around the world – including
29 highly popular YouTube channels on the WildBrain Spark network –
the Teletubbies offer hours of content for fans of every age.
Through their exuberance and curiosity, Tinky Winky, Dipsy, Laa-Laa and Po foster the
developing imaginations of preschoolers in a delightful world
filled with joyous exploration, visual anticipation and silly
surprises. Extensive social media touch points have also seen the
Teletubbies become beloved pop culture icons for older fans, adored
by celebrities and culture setters around the world. As a lifestyle
brand, Teletubbies continues to captivate audiences by
participating in pop culture conversations. The Teletubbies are
owned by WildBrain, a global leader in kids' and family
entertainment. Follow the Teletubbies on Twitter and Instagram via
@TeletubbiesHQ.
About WildBrain
At WildBrain we inspire imaginations to run wild, engaging kids
and families everywhere with great content across all media. With
approximately 13,000 half-hours of filmed entertainment in our
library – one of the world's most extensive – we are home to such
brands as Peanuts, Teletubbies, Strawberry Shortcake, Caillou,
Inspector Gadget, Johnny Test and
Degrassi. At our 75,000-square-foot state-of-the-art animation
studio in Vancouver, BC, we
produce such fan-favourite series as The Snoopy Show,
Snoopy in Space, Chip & Potato, Carmen Sandiego, Go, Dog. Go! and
more. Our shows are enjoyed worldwide in more than 150 countries on
over 500 streaming platforms and telecasters, and our AVOD business
– WildBrain Spark – offers one of the largest networks of kids'
channels on YouTube, garnering billions of views per month from
over 150 million subscribers. We also license consumer products and
location-based entertainment in every major territory for our own
properties as well as for our clients and content partners. Our
television group owns and operates four family entertainment
channels that are among the most viewed in Canada. WildBrain is headquartered in
Canada with offices worldwide and
trades on the Toronto Stock Exchange. Please visit us at
wildbrain.com.
About GLAAD
GLAAD rewrites the script for LGBTQ acceptance. A dynamic media
force, GLAAD tackles tough issues to shape the narrative and
provoke dialogue that leads to cultural change. GLAAD protects all
that has been accomplished and creates a world where everyone can
live the life they love. For more information, please
visit www.glaad.org or connect with GLAAD on Facebook and
Twitter.
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SOURCE WildBrain Ltd.