LOS ANGELES, May 5, 2021 /PRNewswire/ -- Mission-based
Jerry Garcia Music Arts has
partnered with the fellow ecologically attuned Aerial platform
to release a rare Jerry Garcia
digital artwork, "Gift," on the SuperRare platform. The piece
will be available as a non-fungible token (NFT) on May 5. Garcia's "Gift" will be an authentic,
one-of-a-kind piece.
The environmental element of the art release will use the carbon
offset tools made available by Aerial, an ecologically driven
platform focused on alleviating humanity's carbon footprint. This
particular release will support Aerial's forest conservation work,
verified by the American Carbon Registry and Climate Action
Reserve.
"We're excited to help creators, including Jerry Garcia Music Arts, understand and
mitigate the carbon footprint by supporting meaningful projects,"
said Aerial cofounder and entrepreneur Andreas Homer.
Jerry Garcia, best known as the
lead guitarist and vocalist of the Grateful Dead, considered
himself "an artist who played music." The visionary Garcia began
creating art as a young child and later studied formally at the
San Francisco Art Institute. The many
mediums Garcia chose to create with — oils, watercolor, ink and
digital — were as versatile as his talents. Garcia's fine art has
traveled throughout the United
States and the world in multiple exhibitions. In 2014,
several of the virtuoso's fine art pieces were displayed and
eventually donated to the "Art in Pop" museum exhibition at the
Centre National d'Art Contemporain Le Magasin in Grenoble,
France. In January 2015, the Jerry Garcia Foundation
launched an ongoing charity arts program to support environmental,
artistic and humanitarian causes.
"I think my father would have loved the concept of NFTs,
especially with the carbon offset component. After seeing how this
new space is empowering artists and creators around the world to
make a living doing what they love, I'm excited and honored to help
bring his original art into this new era of art history and share
it with a new generation of creatives. My father was a pioneer in
so many ways and likely one of the first musicians creating digital
art in the late eighties to early nineties," said Keelin Garcia, Jerry's youngest daughter.
A charitable component of the project will support the
preservation of the planet's coral reefs, a cause Garcia championed
in his lifetime. Garcia frequently traveled with his family to the
Hawaiian Islands, where he developed a love for scuba diving among
the coral reefs, often referred to as the "rainforests of the
sea."
Collections of Garcia's visual art can be viewed online at
Rolling Stone and the Garcia Weir
Gallery.
For more information about "Gift," please visit the SuperRare
website.
About SuperRare
Founded in 2017 by John Crain,
SuperRare is an online, peer-to-peer gallery for non-fungible
tokens (NFTs) built on the Ethereum cryptocurrency. It was created
as a social environment for buying and selling artwork. Artwork is
authentically created and is tokenized as digital items that can be
owned and traded.
About Aerial
Aerial is a sustainability platform that builds tools
to manage your carbon footprint across NFTs, transportation
and other emissions sources. Developed by entrepreneurs
Andreas Homer, Ari Sawyers and Ebby
Amir, Aerial tracks your emissions, gives you simple ways to
take action and offers exclusive insights from credible science
writers on how to live more sustainably. Aerial makes climate
action easy and fun.
About Jerry Garcia Music Arts
Jerry Garcia music Arts is a
mission-based music and arts entertainment services company
inspired by musician, artist and visionary Jerry Garcia. Unique recordings and art images
are curated and produced from the Official Jerry Garcia Archive. We
engage in conscious plastic-free environmental practices and are
receptive to partnerships with creatives of like mind.
Private Media Contact:
MMG 415-472-7382
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SOURCE Jery Garcia Music Arts