1PM PLC 1pm launches digital vehicle finance product
July 23 2018 - 2:00AM
RNS Non-Regulatory
TIDMOPM
1PM PLC
23 July 2018
23 July 2018
1pm plc
(the "Group" or the "Company")
Successful launch of new "Direct to Consumer" online vehicle
finance brokerage
First digital offering in the Group's product range
1pm plc, the AIM listed alternative finance provider, is pleased
to announce the successful establishment of its first digital
online product offering for arranging consumer vehicle finance.
The Group's wholly owned subsidiary, Car Finance 2U Limited
("CF2U"), which historically has received vehicle finance business
referred from motor dealers, will now also be able to receive
business direct from consumers through its new web-site,
www.carfinance2u.co.uk.
The simple, online application process plus search engine
optimization and pay-per-click advertising is attracting a
substantial level of customer interest. CF2U is also generating
leads from other 1pm Group companies, demonstrating the very
considerable cross-selling potential of the Group's range of
finance products for both SMEs and consumers.
CF2U has recruited two highly experienced Relationship Managers,
one of whom is from the online car finance broker industry and with
industry-standard proposal management software being used and new
larger premises, the brokerage is planning for growth.
Mark Burgess, Managing Director of CF2U, commented:
"Consumers are increasingly sourcing their car finance needs on
line, gaining an approval for car finance first and then selecting
a vehicle. The car finance process lends itself well to transacting
business online and the market is growing rapidly.
"Whilst there is strong competition in the direct consumer car
finance market, by leveraging the full extent of cross-selling
opportunities available to us as part of the 1pm Group and by
attracting business from a mix of direct and third party referrals,
we plan over time to create a 'direct-to-consumer' department
similar in size to our existing dealer referred business,
effectively doubling the size of CF2U.
"At the same time, we will be able to attract a wider spread of
credit customers resulting in a greater utilization of our funding
partners, consequently lowering overall business risk."
Ian Smith, Group CEO, commented:
"This exciting development at CF2U is a significant step towards
our strategic objective of enhancing our digital capability,
managing risk and profitably expanding our customer base. We are
delighted with the commercial progress being made at our most
recently-acquired business."
For further information,
please contact:
1pm plc
Ian Smith, Chief Executive
Officer 01225 474230
James Roberts, Chief Financial
Officer 01225 474230
Cenkos (NOMAD)
Max Hartley, Julian Morse
(Sales) 0207 397 8900
Walbrook PR 0117 985 8989
Paul Vann 07768 807631
paul.vann@walbrookpr.com
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END
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