JumpTV Inc.
10 October 2006


JumpTV Adds Its First Chinese Channels to Company's Internet Television Line-Up


JumpTV Signs Exclusive Agreement With Prestigious TVB Group to Broadcast
TVBS-Europe and TVB Xing He


TORONTO -- (MARKET WIRE) -- October 10, 2006 -- JumpTV Inc. (AIM: JTV) (TSX:
JTV) (www.jumptv.com), the world's leading broadcaster of ethnic television over
the Internet, announced that it has signed a multi-year, Internet-broadcast
agreement with Television Broadcasts Limited (TVB), the world's largest producer
of Chinese-language television programming.


Under terms of the agreement, JumpTV will stream all of TVB's television content
live on the Internet. This programming will be made available on an exclusive
basis through JumpTV to the millions of Chinese living in diaspora communities
in Europe and the Middle East.


TVB produces some of the most popular Chinese comedy, drama and entertainment
television programming in the world. JumpTV will stream both TVB's European
satellite station, TVBS-E (also known as The Chinese Channel), along with TVB
Xing He as a bundle. This is the first agreement for JumpTV with a Chinese
television broadcaster.


When the channels are launched commercially subscribers will be able to watch
TVB's programming live as well as by way of video-on-demand and in pay per view
formats.


Kaleil Isaza Tuzman, president and chief executive officer of JumpTV
International said, "The Chinese diapora is one of the largest in the world and
represents a massive potential market for our Internet television offering.
Partnering with a quality broadcaster such as TVB is a significant strategic
step for JumpTV. We are confident that the millions of Chinese living in cities
such as London, Paris, Rome and Dubai will find our exclusive TVB offering
compelling."


Mr. Lawrence Ma, assistant general manager of TVB Satellite-Europe said, "It was
very important to TVB to choose an organization with the technology and ability
to reach a global audience to burnish our brand and grow our international
revenue streams. We believe JumpTV is the best choice to help us build a truly
global audience for TVB Satellite and increase our viewership among the
worldwide Chinese community."


"Increasing demand for Chinese television around the world motivated TVB Xing He
to seek out a partner that would provide the technology and support to help grow
the TVB Xing He brand. In connection to the partnership with JumpTV, global
Chinese viewers will be able to watch the quality programming that people in the
Asia Pacific region have been enjoying for years," said Mr. Sherman Lee,
controller of channel operation division, of TVB Xing He Channel.


TVB Xing He Channel and TVB Satellite-Europe will be priced at $38 as a bundle
and will become part of a Chinese content line-up that includes other top-rated
channels from the region.


TVB Xing He is known for its popular shows such as "Super Idol Touch" and dramas
starring some of the biggest celebrities in China.


TVB Satellite-Europe showcases exciting Cantonese and Mandarin programming in
over 47 European countries. JumpTV subscribers will now be able to view original
programming that includes leisure and lifestyle shows "Beautiful Cooking" and
"Be My Guest"; game shows like "15/16"; and drama series such as "Land Of
Wealth" and "Healing Hands III."


The TVB Xing He Channel and TVB Satellite-Europe contracts were signed
subsequent to the Company's June 30, 2006 quarter end disclosure. JumpTV now has
225 channels under license.


About JumpTV


JumpTV (AIM: JTV) (TSX: JTV) is the world's leading subscription-based
broadcaster of ethnic television over the Internet. With over 200 channels from
65+ countries, JumpTV delivers its subscribers full-screen news, sports and
entertainment content on a real-time basis from all corners of the globe. JumpTV
has subscribers from over 80 countries who view channels on the JumpTV online
network via high-speed Internet connections on their home computers, laptops,
Internet-enabled televisions and mobile phones.


Forward-looking statement


Certain statements herein may constitute forward-looking statements, including
those identified by the expressions "may", "will", "should", "could",
"anticipate", "believe", "plan", "estimate", "potential", "expect", "intent" and
similar expressions to the extent they relate to the Company or its managements.
These statements reflect the Company's current expectations and are based on
information currently available to management. These forward-looking statements
are subject to a number of risks, uncertainties, assumptions and other factors
that could cause actual results or events to differ materially from current
expectations, including the matters discussed under "Risk Factors" contained in
the Company's prospectus (admission document) dated August 1, 2006. These
forward-looking statements are made as of the date hereof, and the Company
assumes no obligation to update or revise them to reflect new events or
circumstances.


Contact:

Lewis Goldberg / Todd Fromer
KCSA Worldwide
+1-212-896-1216 / +1-212-896-1215
lgoldberg@kcsa.com / tfromer@kcsa.com






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