NEW YORK, June 26, 2018 /PRNewswire/ -- Advertising is an
important focus of this year's Hispanic Television Summit, and its
particularly appropriate that the event is during a week when the
advertising community traditionally assembles in New York
City. The 16th Annual Hispanic Television Summit
will be presented by Broadcasting & Cable and
Multichannel News on Thursday,
October 4, 2018 at the New York Marriott Marquis.
Leading brand and agency executives headline this year's
summit. Diego Scotti,
Verizon's Chief Marketing Officer will be honored with the Award
for Brand Leadership for his efforts in building Ad Fellows, an
industry partnership involving brands, agencies and colleges that
is designed to foster the next generation of diverse marketing
leaders. Lisa Torres,
President of Publicis Media's Multicultural Practice, Cultural
Quotient, will also be honored with the Award for Executive
Leadership for her achievements in overseeing media investment for
many top brands in the Hispanic television and video space.
Isaac Mizrahi, Co-president and Chief Operating Officer of
ALMA will be the Opening Keynote
of the Summit. Under Mizrahi's leadership, ALMA has won multiple Cannes Lions Awards, and
he will speak about the development of effective creative
advertising as well as share some industry perspectives in his role
as Chairman of the Culture Marketing Council – The Voice of
Hispanic Marketing. Additionally, Gonzalo Del Fa, President of
Group M Multicultural and Karina
Dobarro, SVP, Multicultural at Horizon Media are confirmed
to participate in the program.
"We are proud to be able to feature this distinguished group of
brand and media leaders at this year's Hispanic Television Summit,"
said Charlie Weiss, Vice President
of the Broadcast, Cable and Broadband Television Group at Future
U.S., the parent company of the summit's two presenting
publications, Broadcasting & Cable and Multichannel
News. He added, "Our producers will be confirming more
executives from brands and agencies in the coming weeks."
The Summit producer, Joe Schramm,
President of Schramm Marketing Group added, "Advertising revenue is
critical to the ongoing growth and profitability of Hispanic
television and video. As viewers adopt new directions in how
they consume video, advertisers and agencies are making timely
adjustments." He continued, "Advertising is always a very
important focus for our Summit."
Over the past 16 years, this summit has earned a reputation as
the premier conference for those in the business of television and
video for Hispanic audiences, worldwide. It attracts about 500
registrants who are top executives and managers from broadcast,
broadband, cable, satellite, OTT, programming networks, production
companies, distributors and syndicators, financial investment,
research and audience measurement firms, creative agencies, media
companies and brands. The summit has been presented all 16
years by Broadcasting & Cable and Multichannel
News and has been produced each year for these publications by
Schramm Marketing Group.
To learn more about the 16th Annual Hispanic
Television Summit or to register, visit
www.hispanictvsummit.com.
About Future
Future plc is an international media
group and leading digital publisher, listed on the London Stock
Exchange (symbol: FUTR). The Group operates two separately managed
brand-led divisions: Media and Magazine. The Group has a reach of
120m+ globally, including 62m online
users and 63m social media reach. The
Media division focuses on being at the forefront of digital
innovation, in particular, the high growth technology, games and
music markets, with three complementary revenue streams: eCommerce,
events and digital advertising. It has a number of leading brands
including TechRadar, PC Gamer, GamesRadar+, What Hi-Fi?, The
Photography Show, AV Technology, The Homebuilding and Renovating
Show, NYC Television Week and Golden Joysticks Awards. The Magazine
division has over 60 leading brands in diverse verticals including
music, gaming, photography, home interest, field sports, technology
and B2B. These include iconic household names such as PC Gamer, T3
and Total Film as well as market leading specialist brands
including Music Week, Digital Camera and Edge.
About Schramm Marketing Group
Schramm is a marketing agency that specializes in multicultural
and segmented marketing, ticket sales promotions, and producing
conferences for the television and video industry. The company is
recognized for its expertise in attracting large, sold-out crowds
for international soccer and for driving pay TV subscription
sales. They recently launched Fantastico.nyc where Latinos
buy tickets online in Spanish. Schramm created and produces the
Hispanic Television Summit as well as other
internationally-recognized conferences. Schramm's clients
include the leading brands in sports, television, entertainment,
telecommunications, and non-profits. For more information,
visit www.schrammnyc.com.
For more information, contact:
Schramm Marketing Group
Navi Ramnarain
212.983.0219
navi@schrammnyc.com
Future U.S.
Anthony Savona
212-378-0450
anthony.savona@futurenet.com
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SOURCE Broadcasting & Cable and Multichannel News