TIDMCLL

RNS Number : 8476Z

Cello Group plc

13 March 2013

 
 FOR IMMEDIATE RELEASE   13 February 2013 
 

Cello Group plc

Solid overall 2012 performance - Cello Health continued growth; Cello Consumer H2 recovery

Cello Group plc (AIM:CLL, "Cello" or "the Group"), the insight and strategic marketing group, today announces its final audited results for the year to 31 December 2012.

Financial Highlights

 
                                     2012       2011 
 Gross profit                    GBP65.1m   GBP61.8m 
                                ---------  --------- 
 Headline operating profit(1)     GBP7.7m    GBP7.8m 
                                ---------  --------- 
 Headline profit before           GBP7.0m    GBP7.1m 
  tax 
                                ---------  --------- 
 Headline operating margin(2)       12.1%      12.6% 
                                ---------  --------- 
 Basic headline earnings 
  per share(3)                      6.37p      6.82p 
                                ---------  --------- 
 Reported profit before           GBP1.4m    GBP1.2m 
  tax 
                                ---------  --------- 
 Reported basic loss per 
  share                             0.49p      0.81p 
                                ---------  --------- 
 Proposed full year dividend        2.00p      1.72p 
                                ---------  --------- 
 Net debt                         GBP8.7m    GBP7.7m 
                                ---------  --------- 
 
   --     Strong cash conversion of 88.5% (2011: 90.6%) 
   --     Net debt follows earn out settlement in the year of GBP2.0m 

Ø Forward looking deferred consideration minimal

   --     Gross profit in Cello Health up 7.2%; like-for-like(4) gross profit up 2.6% 
   --     Headline operating margin in Cello Health 20.8% (2011: 20.9%) 
   --     Like for like Gross Profit in Cello Consumer maintained, despite challenging H1 
   --     Headline operating margin in Cello Consumer of 9.1% (2011: 10.4%) 
   --     Good start to 2013, with strong bookings momentum continuing from Q4 2012 

Operational Highlights

   --     Successful restructuring of the Group into Cello Health and Cello Consumer 
   --     Strong performance from Cello Health, underpinned by a unified client proposition 
   --     Good recovery in H2 from Cello Consumer 
   --     International gross profit increase from 40.6% to 46.1% of total Group revenue 
   --     International gross profit in Cello Health increase from 68.2% to 72.3% 
   --     Strong performance from digital products and brands within Cello Consumer 
   --     Acquisition of Mash Healthcare Limited in January 2013 and integration into Cello Health 

Mark Scott, Chief Executive, commented:

"2012 has seen the Group continue to grow its pharmaceutical expertise in the UK and overseas markets. The recent acquisition of Mash Health, combined with centralised new business activity and further organic investment, will continue this progress into 2013. Cello Consumer, after a challenging first half, recovered strongly in the second half and this momentum is continuing in the early stages of the current year. We are confident that both these factors will combine to deliver a successful 2013 performance and as an indicator of that confidence we have raised the dividend by 16.3%, the sixth successive year of dividend growth."

1 Headline measures exclude, where applicable, restructuring costs, amortisation of intangible assets, impairment charges, acquisition

accounting adjustments, start-up losses, share option charges and fair value gains and losses on derivative financial instruments.

(2) Operating margin is calculated by expressing operating profit as a percentage of gross profit.

(3) Headline earnings per share is defined in note 10.

(4) Like-for-like measures exclude discontinued operations and the impact of any reclassification of business between reporting segments.

Enquiries:

 
 Cello Group plc 
 Mark Scott, Chief Executive             020 7812 8460 
 Mark Bentley, Group Finance Director 
 Cenkos 
 Bobbie Hilliam                          020 7397 8927 
 
 Buchanan 
 Mark Edwards                            020 7466 5000 
 Sophie McNulty 
 Clare Akhurst 
 

Overview

2012 saw a solid performance with the Group reporting a 5.3% increase in gross profit to GBP65.1m (2011: GBP61.8m) and headline profit before tax of GBP7.0m (2011: GBP7.1m). The restructuring of the Group into Cello Health and Cello Consumer was successfully completed and the benefits of this are already evident in new client activity. The last quarter of 2012 showed good momentum in forward bookings for the first quarter of 2013, providing good visibility for the start of the current year.

Cello Health produced headline operating profit growth of 6.7% on an increase in gross profit of 7.2%, reflecting robust demand from global clients for its highly specialist range of services. Cello Health enjoyed a full year contribution from MedErgy which was acquired in April 2011. This top line growth has allowed for continued investment in qualified staff, the initiation of a range of new services and expansion of international offices to sustain future revenue growth. Like-for-like gross profit in Cello Health grew by 2.6%.

Cello Health's profile with global clients continues to grow rapidly, with the recent addition of a central business development team reporting to the Board of Cello Health. The Board of Cello Health are working rapidly to deliver a fully integrated global service, promoted under the Cello Health brand, enabling it to compete effectively against larger US based competitors.

Cello Consumer enjoyed a strong recovery in the second half after a marked slowdown in the first half caused by a hiatus in research activity by clients. Cello Consumer's rapid transition into a dominantly digital proposition supported by a range of web-centric services has enabled it to continue to develop its wide range of blue chip client relationships. With headline operating profit of GBP3.0m (2011: GBP3.4m) on gross profit of GBP32.7m (2011: GBP32.6m), Cello Consumer achieved operating margins of 9.1% (2011: 10.4%). Like-for-like gross profit in Cello Consumer grew by 0.6%.

The Group's strategy of increasing the proportion of work won or serviced outside the UK has also made continued progress with international work now accounting for 46.1% of total Group gross profit (2011: 40.6%). Within Cello Health 72.3% of the gross profit was secured from international clients (2011: 68.2%). The Group now has overseas offices in New York, Philadelphia, San Francisco, Los Angeles, Singapore and Hong Kong. There are plans to open an office in Chicago during the course of the current year.

The Group's top 20 clients accounted for 40.0% of Cello's overall gross profit (2011: 38.3%) and remain largely unchanged from the prior year. Cello Health continues to benefit from accredited supplier status with the majority of its large pharmaceutical clients, enabling it to increase its service offering to these clients. The Group saw significant new business wins in the last quarter of 2012 which will be active in 2013.

Following strong operating cash flow and the settlement of the earn out commitments during the year, net debt at year end was GBP8.7m (2011: GBP7.7m). As a consequence of the vastly reduced deferred consideration profile, and continued strong operating cash flow, the Board is pleased to propose an increase in the full year dividend of 16.3% to 2.00p per share (2011: 1.72p). The dividend has now grown every year since 2006.

In January 2013 the Group completed the acquisition of Mash Healthcare Limited ("Mash"), for a total maximum consideration of GBP1.5m, payable over the next 18 months. Mash has joined the Consumer Health division of Cello Health.

Financial Review

Total Group gross profit was GBP65.1m (2011: GBP61.8m) on revenues of GBP135.1m (GBP127.7m). Headline profit before tax was GBP7.0m (2011: GBP7.1m). The Group's results reflect a solid performance by Cello Health and a markedly improved performance by Cello Consumer in the second half.

Reported profit before tax was GBP1.4m (2011: GBP1.2m) after the impact of restructuring costs of GBP1.3m (2011: GBP0.9m); amortisation of GBP0.9m (2011: GBP1.2m); start-up losses of GBP0.8m (2011: GBP0.2m); and impairment charges of GBP2.5m (2011: GBP2.5m). The Group's headline operating margin was 12.1% (2011: 12.6%) with a headline operating margin of 20.8% in Cello Health (2011: 20.9%), and 9.1% in Cello consumer (2011: 10.4%).

Headline finance costs were GBP0.7m (2011: GBP0.7m). The Group's tax charge was GBP1.2m (2011: GBP1.6m) reflecting a normalised tax rate on taxable profits of 31.5% (2011: 31.7%). Headline basic earnings per share was 6.37p (2011: 6.82p).

The Board is proposing a final dividend of 1.42p per share (2011: 1.17p), giving a total dividend per share of 2.00p (2011: 1.72p), an increase of 16.3%. The final dividend will be paid, subject to shareholder approval, on 5 July 2013 to all shareholders on the register at 31 May 2013 and will be recognised in the year ending 31 December 2013.

The Group's net debt position at 31 December 2012 was GBP8.7m (2011: GBP7.7m). This debt figure is well within existing debt facilities of GBP29.0m which are in place until March 2016. Operating cash flow before tax of GBP6.8m (2011: GBP7.0m) during the year represented an 88.5% conversion of headline operating profit (2011: 90.6%).

In April and May 2012 GBP3.3m of acquisition related liabilities were settled. These were settled by GBP2.0m in cash and loan notes and GBP1.3m in shares issued at an average price of 37p per share. Following these payments, deferred consideration commitments now stand at GBP0.4m, all payable in 2013. In January 2013, the Group acquired Mash for a maximum potential consideration of GBP1.5m. This consideration will all be paid by May 2014 with a maximum of 20% payable in shares.

The Group has invested in a number of new start-up activities in 2012, most notably the start-up of a quantitative research activity in Cello Health; the opening of new offices in Singapore, Hong Kong and Los Angeles; the creation of Cello Business Sciences, a web-enabled analytics offering; and expansion in New York. This incurred a net investment cost of GBP0.8m which has been added back to earnings for purposes of headline operating profit so as not to distort the reporting of underlying operational performance. We are confident about the majority of these activities being profitable in 2013. We were pleased to earn GBP1.0m of gross profit from these activities in their first year of operations.

As indicated in the interim results, Cello Consumer suffered from a marked slowdown of certain research activities in the first half of 2012. As a result the Group took action to reduce costs in certain areas, some of which have been closed and are therefore accounted for as discontinued operations. There was a restructuring charge of GBP1.3m for 2012 of which GBP0.6m related to a vacant property provision. The restructuring also necessitated an impairment charge of GBP2.5m.

The Group incurs a number of charges in the income statement below headline operating profit, detailed overleaf:

 
                                                   2012                2011 
                                                GBP'000             GBP'000 
 Headline operating profit                        7,720                  7,756 
 Net interest payable                             (686)                  (694) 
 
 Headline profit before tax                       7,034                  7,062 
 Acquisition costs                                    -                  (211) 
 Restructuring costs                            (1,328)                  (928) 
 Start-up losses                                  (787)                  (163) 
 Fair value gain on financial instruments*           50                     64 
 Acquisition related employee remuneration 
  expenses*                                        (82)                  (631) 
 Share option charges*                            (134)                   (97) 
 Impairment of goodwill and intangibles*        (2,497)                (2,499) 
 Amortisation of intangibles*                     (876)                (1,198) 
 Finance costs on deferred consideration*             -                   (58) 
 Facility fees written off*                           -                  (111) 
 
 Reported profit before tax                       1,380                  1,230 
 *no cash flow impact 
 
 
 

The Group monitors many financial measures on a regular basis but our key performance indicators are headline operating profit, headline operating margin, like-for-like gross profit, headline operating cash flow conversion and headline basic earnings per share.

Operational Review

Cello Health

The Group's healthcare business enjoyed another year of strong performance, delivering headline operating profit of GBP6.5m (2011: GBP6.1m) from gross profit of GBP31.3m (2011: GBP29.2m). This has been driven by continued spend from the business's large, long term, global client relationships. The professional employee base has increased to 305 during the year (2011: 280) reflecting the addition of senior resource, particularly in the USA, to enable continued growth. Despite this senior headcount increase operating margins have remained static at 20.8% (2011: 20.9%) which represents competitive levels versus the larger competitor set.

Cello Health has increased the proportion of pharmaceutical assignments won on the basis of joint pitches across multiple Cello Health companies. These are often won in competition with larger, consolidated healthcare services providers, often domiciled in the USA. It has also responded effectively to the increasing demand by clients for scientifically based data input into their marketing efforts based on actual patient outcomes.

Cello Health is managed by a single executive Board comprising Stephen Highley (Chair), Julia Ralston (CEO USA) and Jane Shirley (CEO Europe and Asia), supported by a leadership team. The business has a central senior business development function. During the course of 2013 the board of Cello Health plans to transition its core operating brands into a single brand format reflecting the Cello Health positioning, as Cello Health transitions into the lead client facing identity. This will enable it to compete more effectively, with better sharing of professional resource, and to raise Cello Health's market profile.

The international profile of Cello Health has progressed considerably. In July 2012 Cello Health moved to new, enlarged premises in New York, complemented by the Philadelphia office of MedErgy. During the course of 2013 the business will open an office in Chicago to service the North West of the US and the Philadelphia office is being materially expanded to allow further growth in headcount. All of Cello Health's core businesses are now represented in the US market, which is by far the largest market for such services globally.

The business continues to invest in organic expansion. In 2012 investments were made in quantitative research to complement the dominant qualitative research focus of the business; geographical expansion; the development of an integrated Market Access proposition; and the development of a focused Consumer Health offering. The recent acquisition of Mash in early 2013 has been a significant addition to the effort to build a major global offering in the Consumer Health space. The Board of Cello Health is charged with demonstrating profitable revenue flow from these investment activities.

Innovation is at the core of Cello Health's proposition. Cello Health's digital capabilities have continued to gain market traction. eVillage, the division's social media research product for the pharmaceutical industry, made a material contribution to revenues in 2012. In 2012 Cello Health also launched Cello Business Sciences, a bespoke web-based analytical tool for marketing directors in the pharmaceutical industry.

Notable, disclosable client wins in 2012 included: Actelion, Ahlstrom, Airwave, Alix Partners, Allergan, Amgen, AVEBE, Avery Dennison, Boehringer Ingelheim, Boots Opticians, Centro, CooperVision, EE, GE Healthcare, General Mills, Infineum, Johnson and Johnson, Mundipharma, NEST, Novartis, Shionogi, Synergy, TATA Group, Tunstall Healthcare, and Vision Care.

Cello Consumer

Cello Consumer delivered headline operating profit of GBP3.0m (2011: GBP3.4m) on gross profit of GBP32.7m (2011: GBP32.6m). This represented a solid recovery following a challenging first half in 2012 caused by a temporary slowdown of research activity by a range of large clients, consistent with that experienced by the market overall. Operating margins were 9.1% (2011: 10.4%).

Cello Consumer is based on three core capabilities - Insight: helping clients identify market and customer issues and opportunities; Creative: helping clients solve their customer issues and capture opportunities through communications processes; and Logistics: helping clients execute these plans most cost effectively. These capabilities are represented by 2CV and Face on the research side; Leith Group on the creative side; and by Bright Group on the logistics side. These core brands are in turn supported by a number of specialist sub brands.

Cello Consumer is managed by an executive Board led by Mark Scott (Chair) and John Rowley (CEO) along with six other executives. The mission of the Board is to establish Cello Consumer as a leading global advisor to marketing clients, enabling them to better manage relationships with customers in an increasingly digital context. Cello Consumer responds to clients increasing need for speed of response, need to drive down cost and need to show immediate return on marketing investment. As part of this process Cello Consumer will be changing its name in 2013 into a client facing brand to help drive additional revenue into the core branded engines of the business.

Cello Consumer has a very high quality, blue chip, client list that will underpin global business growth. The primary client segments served by Cello Consumer are fmcg, mobile telephony, computer games, financial services, as well as charities. The largest client accounted for less than 3% of total revenues for Cello Consumer.

Cello Consumer has continued to develop a strong digital footprint. Through its brand Face, the Group has established an industry leading capability in social media based advisory work, backed by

software enabled analytical products. Through its brand Blonde, it also has a highly successful offering in digital communications and web-based marketing. In addition, through its brand Brightsource, it has developed an industry leading capability in digital based print management, communications planning and delivery.

Cello Consumer has been rapidly transforming itself from a UK focused business into a global business. With offices in San Francisco, Los Angeles, New York, Singapore and Hong Kong, it can truly offer global coverage. International gross profits have grown from 18.2% in 2011 to 20.6% in 2012 and this trend is accelerating.

Notable, disclosable client wins in 2012 included: AB Inbev, Aer Lingus, Air Malta, Airwick, Aldi, ANZ, AOL, Arla, Asia Pacific Breweries, Avon, Bang and Olufsen, Barnes and Noble, BBC Global business, Ben & Jerry's, Berry Bros, BHF furniture stores, British Gas, British Red Cross, Britvic, Camelot, Church & Dwight, Coutts, Dairy Crest, Debenhams, Delhaize Group, Edrington, Electrolux, EMC, Eurostar, Fitflop, Forestry Commission, General Motors, Glasgow 2014 Commonwealth Games, Hallmark, Heathrow Express, HSBC, ING, Johnson & Johnson, Land Securities, Liberty Mutual, Lipton, Magic Radio, Magnum, Malaysia Airlines, Marie Curie Cancer Care, Marriott, Montpelier Group, Mortein, NBC, NHS, Nokia, O2, Odeon, Pfizer, Philips, Phones 4U, Powerade, Pronova, Quaker, RBK, RBS, Royal Mail, Save the Children, Scottish Widows, Sky, Skyscanner, Stansted Airport, Strategic Defence, Tesco, The Alzheimers Society, Timberland, Toyota, and Veolia Water.

People

Cello maintains a range of initiatives that span the entire Group, encompassing both Cello Health and Cello Consumer, which are aimed at developing and retaining the Group's professional resource. At the heart of this is the Cello Partnership which comprises 44 Associates, 31 Partners and 13 Managing Partners. The Partnership meets regularly and forms sub-groups to address areas critical to the future of the business, notably innovation, international expansion and cross group working. Many Partners and Associates are alumni of Cello Academy.

Cello Academy is the Group's well respected and proprietary training programme which has been in place for seven years, and through which over 150 people have passed during that time. In addition there is a Cello graduate forum for the substantial annual graduate in-take of the Group. In 2012 33 new graduate trainees were recruited over the course of the year (2011: 28).

In order to properly incentivise the Partnership the Group administers a robust and demanding annual bonus scheme that rewards based on performance.

As part of making a difference, Cello invests in helping its professionals engage in socially contributive activities with a health orientation. In particular, Cello has invested in creating Talking Taboos, a research programme aimed at supporting selected charities to further develop their positions and raise their profile supported by market data. In 2013 Cello aims to launch Talking Taboos as a charitable foundation led by Vincent Nolan.

Current Trading and Outlook

Cello began 2013 with a good level of secured forward bookings and has also seen encouraging levels of new business wins so far in 2013. This solid start to 2013 means that the Group is in a good position to progress against its growth goals. The strong balance sheet position of the Group means it is able to materially increase the full year dividend, as well as further invest in the growth strategy of the Group. At this early stage of the year, the Board is confident that current expectations for 2013 can be met.

Allan Rich

Non-Executive Chairman

12March 2013

CONSOLIDATED INCOME STATEMENT

for the year ended 31 December 2012

 
                                                     Year ended          Year ended 
                                               31 December 2012    31 December 2011 
                                      Notes             GBP'000             GBP'000 
 
 Continuing operations 
 Revenue                               2                135,141             127,714 
 Cost of sales                                         (70,046)            (65,910) 
 
 Gross profit                          2                 65,095              61,804 
 
 Administration expenses               4               (63,079)            (59,775) 
 
 Operating profit                      2                  2,016               2,029 
 
 Finance income                        3                     76                  86 
 Finance costs                         3                  (712)               (885) 
 
 
 Profit on continuing operations 
  before taxation                                         1,380               1,230 
 
 Taxation                              7                (1,224)             (1,564) 
 
 Profit/(loss) on continuing 
  operations after taxation                                 156               (334) 
 
 (Loss)/profit from discontinued 
  operations                           8                  (516)                  64 
 
 Loss for the year                                        (360)               (270) 
 
 Attributable to: 
 Owners of the parent                                     (386)               (587) 
 Non-controlling interests                                   26                 317 
 
                                                          (360)               (270) 
 
 
                                                     Year ended          Year ended 
                                               31 December 2012    31 December 2011 
 Basic earnings/(loss) per 
  share 
 From continuing operations           10                  0.16p             (0.90)p 
 From discontinued operations         10                (0.65)p               0.09p 
 Total basic loss per share           10                (0.49)p             (0.81)p 
 Diluted earnings/(loss) per 
  share 
 From continuing operations           10                  0.16p             (0.90)p 
 From discontinued operations         10                (0.65)p               0.08p 
 Total diluted loss per share         10                (0.49)p             (0.81)p 
 

CONSOLIDATED STATEMENT OF COMPREHENSIVE INCOME

for the year ended 31 December 2012

 
                                                             Year ended     Year ended 
                                                       31 December 2012    31 December 
                                                                GBP'000           2011 
                                                                               GBP'000 
 
 Loss for the year                                                (360)          (270) 
 
   Other comprehensive income: 
 Exchange differences on translation of 
  foreign operations                                              (287)            208 
 
 Total comprehensive income for the 
  year                                                            (647)           (62) 
 
 Total comprehensive income attributable 
  to: 
 Owners of the parent                                             (673)          (379) 
 Non-controlling interest                                            26            317 
 
   Total comprehensive income for the 
   year                                                           (647)           (62) 
 Total comprehensive income attributable to owners of 
  the parent arises: 
 From continuing operations                                       (164)          (437) 
 From discontinued operations                                     (509)             58 
 
   Total comprehensive income attributable to owners 
   of the parent                                                  (673)          (379) 
 
 

CONSOLIDATED BALANCE SHEET

31 December 2012

 
                                                    31 December   31 December 
                                                           2012          2011 
                                            Notes       GBP'000       GBP'000 
 
 Goodwill                                   11           71,028        73,823 
 Intangible assets                                        1,790         2,373 
 Property, plant and equipment                            2,289         2,176 
 Deferred tax assets                                        463           577 
 
 Non-current assets                                      75,570        78,949 
 
 Trade and other receivables                             29,935        29,131 
 Cash and cash equivalents                                4,148         4,170 
 
 Current assets                                          34,083        33,301 
 
 Trade and other payables                              (29,717)      (29,968) 
 Current tax liabilities                                  (582)       (1,190) 
 Borrowings                                 14            (498)         (959) 
 Provisions                                 12            (108)       (2,268) 
 Obligations under finance leases                          (23)          (39) 
 Derivative financial instruments                           (5)          (55) 
 
 Current liabilities                                   (30,933)      (34,479) 
 
 Net current assets/(liabilities)                         3,150       (1,178) 
                                                              _ 
 Total assets less current liabilities                   78,720        77,771 
 
 
 Borrowings                                 14         (12,320)      (10,806) 
 Provisions                                 12            (280)             - 
 Obligations under finance leases                          (26)          (43) 
 Deferred tax liabilities                                 (498)         (799) 
 
 Non-current liabilities                               (13,124)      (11,648) 
 
 Net assets                                              65,596        66,123 
 
 Equity 
 Share capital                                            8,226         7,853 
 Share premium                                           18,188        18,104 
 Merger reserve                                          28,228        28,742 
 Capital redemption reserve                                  50            50 
 Retained earnings                                       10,636        10,389 
 Share-based payment reserve                                343           209 
 Foreign currency reserve                                 (124)           163 
 
 Equity attributable to owners 
  of the parent                                          65,547        65,510 
 
 Non-controlling interests                                   49           613 
 
 Total equity                                            65,596        66,123 
 
 

CONSOLIDATED CASHFLOW STATEMENT

for the year ended 31 December 2012

 
                                                          Year ended     Year ended 
                                                         31 December    31 December 
                                                Notes           2012           2011 
                                                             GBP'000        GBP'000 
 Net cash generated from operating 
  activities before taxation                    13             6,835          7,024 
 
 Tax paid                                                    (1,874)        (1,266) 
 
 Net cash generated from operating 
  activities after taxation                                    4,961          5,758 
 
 Investing activities 
 Interest received                                                26             22 
 Purchase of property, plant and equipment                   (1,432)          (975) 
 Sale of property, plant and equipment                            75             25 
 Expenditure on intangible assets                              (358)           (38) 
 Purchase of subsidiary undertakings                         (2,037)        (2,767) 
 
 Net cash used in investing activities                       (3,726)        (3,733) 
 
 Financing activities 
 Proceeds from issuance of shares                                  -          2,541 
 Dividends paid to equity holders 
  of the parent                                  9           (1,386)          (709) 
 Repayment of borrowings                                     (3,800)        (9,494) 
 Repayment of loan notes                                       (461)        (1,430) 
 Drawdown of borrowings                                        5,500         11,300 
 Capital element of finance lease 
  payments                                                      (50)           (61) 
 Interest paid                                                 (911)          (704) 
 
 Net cash (used)/generated in financing 
  activities                                                 (1,108)          1,443 
 
 
 Net increase in cash and cash equivalents                       127          3,468 
 
 Exchange losses on cash and cash 
  equivalents                                                  (149)           (95) 
 Cash and cash equivalents at the 
  beginning of the year                                        4,170            797 
 
 Cash and cash equivalents at end 
  of the year                                   14             4,148          4,170 
 
 
 
 

CONSOLIDATED STATEMENT OF CHANGES IN EQUITY

for the year ended 31 December 2012

 
                                                                                                                                             Total 
                                                                                                                                      attributable 
                                                                                                                         Foreign            to the 
                                                                   Capital                         Share-based          currency            owners           Non- 
                       Share      Share           Merger        redemption          Retained           payment          exchange            of the    controlling      Total 
                     capital    premium          reserve           reserve          earnings           reserve           reserve            parent       interest     equity 
                     GBP'000    GBP'000          GBP'000           GBP'000           GBP'000           GBP'000           GBP'000           GBP'000        GBP'000    GBP'000 
 
   At 1 January 
   2011                6,164     15,738           26,741                50             9,187               112              (45)            57,947            296     58,243 
 
 Comprehensive 
  income: 
  Loss for the 
  year                     -          -                -                 -             (587)                 -                 -             (587)            317      (270) 
 Other 
 comprehensive 
 income: 
 Currency 
  translation              -          -                -                 -                 -                 -               208               208              -        208 
 
 Total 
  comprehensive 
  income for the 
  year                     -          -                -                 -             (587)                 -               208             (379)            317       (62) 
 
 Transactions 
  with owners: 
 Shares issued         1,689      2,366            4,500                 -                 -                 -                 -             8,555              -      8,555 
 Credit for 
  share-based 
  incentives               -          -                -                 -                 -                97                 -                97              -         97 
 Deferred tax 
  on share-based 
  payments 
  recognised 
  directly in 
  equity                   -          -                -                 -               (1)                 -                 -               (1)              -        (1) 
 Transfer between 
  reserves in 
  respect of 
  impairment               -          -          (2,499)                 -             2,499                 -                 -                 -              -          - 
 Dividends (note 
  9)                       -          -                -                 -             (709)                 -                 -             (709)              -      (709) 
 
 Total 
  transactions 
  with owners          1,689      2,366            2,001                 -             1,789                97                 -             7,942              -      7,942 
 
 As at 31 
  December 
  2011                 7,853     18,104           28,742                50            10,389               209               163            65,510            613     66,123 
 
 Comprehensive 
  income: 
  Loss for the 
  year                     -          -                -                 -             (386)                 -                 -             (386)             26      (360) 
 Other 
 comprehensive 
 income: 
 Currency 
  translation              -          -                -                 -                 -                 -             (287)             (287)              -      (287) 
 
 Total 
  comprehensive 
  income for the 
  year                     -          -                -                 -             (386)                 -             (287)             (673)             26      (647) 
 
 Transactions 
  with owners: 
 Shares issued           373         84              898                 -                 -                 -                 -             1,355              -      1,355 
 Credit for 
  share-based 
  incentives               -          -                -                 -                 -               134                 -               134              -        134 
 Deferred tax 
  on share-based 
  payments 
  recognised 
  directly in 
  equity                   -          -                -                 -                17                 -                 -                17              -         17 
 Changes in 
  non-controlling 
  interests in 
  shareholdings            -          -                -                 -               590                 -                 -               590          (590)          - 
 Transfer between 
  reserves in 
  respect of 
  impairment               -          -          (1,412)                 -             1,412                 -                 -                 -              -          - 
 Dividends (note 
  9)                       -          -                -                 -           (1,386)                 -                 -           (1,386)              -    (1,386) 
 
 Total 
  transactions 
  with owners            373         84            (514)                 -               633               134                 -               710          (590)        120 
 
 
   As at 31 
   December 
   2012                8,226     18,188           28,228                50            10,636               343             (124)            65,547             49     65,596 
 
 
 
 
 
 

SIGNIFICANT ACCOUNTING POLICIES

1. Basis of Preparation

The financial information included in this report does not amount to full financial statements within the meaning of Section 434 of Companies Act 2006. The financial information has been extracted from the Group's Annual Report and financial statements for the year ended 31 December 2012, on which an unqualified report has been made by the Company's auditors, PricewaterhouseCoopers LLP.

Financial statements for the year ended 31 December 2011 have been delivered to the Registrar of Companies; the report of the auditors on those account were unqualified and did not contain a statement under Section 498 of the Companies Act 2006. The 2012 statutory accounts are expected to be published on 11 April 2013.

During the year the Group generated a profit before tax on continuing activities of GBP1.4m and excluding non-recurring restructuring costs and other non-headline charges the Group generated a profit before tax of GBP7.0m.

The Group meets its day to day working capital requirements through its bank facilities. The Group's bank facilities consist of a GBP4.0m overdraft facility and a GBP25.0m revolving credit facility which is committed to March 2016. GBP12.7m of the revolving credit facility is undrawn at 31 December 2012 and the Groups forecasts and projections show that the Group is able to operate within the level of its current facilities.

After reviewing the Group's performance and forecast future cash flows, the directors consider the Group has adequate resources to continue in operational existence for the foreseeable future. The Group therefore continues to adopt the going concern basis in preparing the Group's financial statements.

2. Headline Measures

The Group believes that reporting non-GAAP or headline measures provides a useful comparison of business performance and this reflects the way the business is reported internally and controlled. Accordingly headline measures of operating profit, finance income, finance costs, profit before taxation and earnings per share exclude, where applicable, restructuring costs, amortisation of intangible assets, impairment charges, acquisition accounting adjustments, start-up losses, share option charges and fair value gains and losses on derivative financial instruments. These are items that, in the opinion of the directors, are required to be disclosed separately, by virtue of their size or incidence, to enable a full understanding of the Group's financial performance.

A reconciliation between reported and headline profit before taxation is presented in note 1. In addition to this, a reconciliation between reported and headline operating profit is presented in note 2, a reconciliation between reported and headline finance income and costs is presented in note 3 and a reconciliation between reported and headline earnings per share is presented in note 11. Headline measures in this report are not defined terms under IFRSs and may not be comparable with similarly titled measures reported by other companies.

3. Accounting Estimates and Judgements

The Group makes estimates and judgements concerning the application the Group's accounting policies and concerning the future. The resulting estimates may, by definition, vary from the actual results. Estimates are based on historical experience and various other assumptions that management and the Board of directors believe are reasonable.

The directors consider the critical accounting estimates and judgements used in the financial statements and concluded that the main areas of judgements are:

   i.   Revenue recognition policies in respect of contracts which straddle the year end. 

The Group is required to make an estimate of the project completion levels in respect of contracts which straddle the year end for income recognition purposes. Estimates are based on expected total costs and revenues from each contract. This involves a level of judgement and therefore differences may arise between the actual and estimated result. Where immaterial differences arise they are recognised in the income statement for the following reporting period. Any material changes to these estimates would affect revenue recognised in the financial statements and the level of deferred or accrued income on the balance sheet.

ii. Contingent deferred consideration payments in respect of acquisitions and acquisition related employee remuneration.

The Group has estimated the value of future amounts payable in respect of acquisitions. The estimate is based on management's estimates of the relevant entities future performance. If these estimates change in the future as the earn out progresses, the amount of the provision will vary. Any changes to the carrying value of the provision are recognised in the income statement.

As part of a typical acquisition an amount is also payable to the employees of the acquired company. These acquisition related employee remuneration costs are calculated using the same estimates of the relevant entities future performance as the deferred consideration payable. If these estimates change in the future, as the earn out progresses, the amount of the employee liability, which is recognised over the earn out period, will vary. Any changes to the carrying value of these liabilities are recognised in the income statement.

iii. Valuation and amortisation period of separately identifiable intangible assets on acquisitions.

The Group is required to value the separately identifiable intangible assets acquired as part of a business combination. In order to value some of these intangible assets, the Group must make assumptions as to future cash flows derived from these costs and estimate the expected lives of these assets. Changes to these estimates would affect the resulting valuation of goodwill and the amortisation charge recognised in the financial statements.

iv. Impairment of goodwill.

The Group tests goodwill annually for impairment, in accordance with the Group's accounting policy. The recoverable amount is based on value-in-use calculations, which requires estimates of future cash flows and the discount rate to apply in order to calculate the present values of these cash flows. The estimates used and sensitivity of these assumptions is disclosed in note 11.

NOTES TO THE PRELIMINARY ANNOUNCEMENT

1 Reconciliation of Profit on Continuing Operations Before Taxation to Headline Profit Before Tax

 
                                                               Year ended     Year ended 
                                                              31 December    31 December 
                                                   Notes             2012           2011 
                                                                  GBP'000        GBP'000 
   Profit on continuing operations 
    before taxation                                                 1,380          1,230 
   Restructuring costs                              5               1,328            928 
   Start-up losses                                  6                 787            163 
   Acquisition costs                                4                   -            211 
   Amortisation of intangible assets                4                 876          1,198 
   Acquisition related employee remuneration 
    expense                                         4                  82            631 
   Share option charges                             4                 134             97 
   Impairment of goodwill                          11               2,497          2,499 
   Finance cost of deferred consideration           3                   -             58 
   Fair value gain on derivative financial 
    instruments                                     3                (50)           (64) 
   Facility fees written off                        3                   -            111 
 
   Headline profit before taxation                                  7,034          7,062 
 
   Headline profit before taxation is made 
    up as follows: 
   Headline operating profit                          2             7,720          7,756 
   Headline finance income                            3                26             22 
   Headline finance costs                             3             (712)          (716) 
 
                                                                    7,034          7,062 
 
 
 
 
   2    Segmental Information 

For management purposes, the Group is organised into two operating groups; Cello Health and Cello Consumer. These groups are the basis on which the Group reports internally to the plc's board of directors, who have been identified as the chief operating decision makers.

During the year the Group has changed its operating segments, in line with the way the group is managed and reported to the chief operating decision maker. Prior period segmental information has been represented in line with these new operating segments.

The principal activities of the operating segments are as follows:

Cello Health

The Cello Health Division provides market research, consulting and communications services principally to the Group's pharmaceutical and healthcare clients.

Cello Consumer

The Cello Health Division provides market research and direct communications services principally to the Group's consumer facing clients.

Revenues derived from the Group's largest client are less than 10% of the group's total revenue. Revenue derived from the largest client in each operating segment also represents less than 10% of external revenue in each segment.

Sales between segments are carried out at arms-length. The revenue from external parties reported to the chief operating decision maker is measured in a manner consistent with that in the income statement.

   2    Segmental Information (continued) 
 
 
 
  for the year ended 31 
  December 2012                                                              Consolidation and Unallocated 
                                     Cello Health       Cello Consumer                             GBP'000       Group 
                                          GBP'000              GBP'000                                         GBP'000 
 Revenue 
 External sales                            46,247               87,457                                   -     133,704 
 Intersegment revenue                         100                   88                               (188)           - 
 
 Total segmental revenue                   46,347               87,545                               (188)     133,704 
 
 Start-up revenue                                                                                                1,437 
 
 Total revenue                                                                                                 135,141 
 
 Gross profit 
 Segmental gross profit                    31,322               32,735                                   -      64,057 
 
 Start-up gross profit                                                                                           1,038 
 
 Total gross profit                                                                                             65,095 
 
 Operating profit 
 Headline operating profit 
  (segment result)                          6,506                2,995                             (1,781)       7,720 
 
 Restructuring costs                                                                                           (1,328) 
 Start-up losses                                                                                                 (787) 
 Amortisation of intangible 
  assets                                                                                                         (876) 
 Acquisition related employee remuneration 
  expense                                                                                                         (82) 
 Share Option charges                                                                                            (134) 
 Impairment of goodwill                                                                                        (2,497) 
 
 Operating profit                                                                                                2,016 
 
 Financing income                                                                                                   76 
 Finance costs                                                                                                   (712) 
 
 Profit before tax on 
  continuing operations                                                                                          1,380 
 
 Other information 
 Capital expenditure                          605                  843                                   1       1,449 
 
 Capitalisation of 
  intangible assets                           102                  256                                   -         358 
 
 Depreciation of property, 
  plant and equipment                         391                  728                                   8       1,127 
 
 
 
   2    Segmental Information (continued) 
 
 for the year ended 31 
 December 2011 
 
                                                                             Consolidation and Unallocated 
                                     Cello Health       Cello Consumer                             GBP'000       Group 
                                          GBP'000              GBP'000                                         GBP'000 
 Revenue 
 External sales                            45,104               82,550                                         127,654 
 Intersegment revenue                         260                   63                               (323)           - 
 
 Total segmental revenue                   45,364               82,613                               (323)     127,654 
 
 Start-up revenue                                                                                                   60 
 
 Total revenue                                                                                                 127,714 
 
 Gross profit 
 Segmental gross profit                    29,225               32,553                                   -      61,778 
 
 Start-up gross profit                                                                                              26 
 
 Total gross profit                                                                                             61,804 
 
 Operating profit 
 Headline operating profit 
  (segment result)                          6,100                3,378                             (1,722)       7,756 
 
 Restructuring costs                                                                                             (928) 
 Start-up losses                                                                                                 (163) 
 Acquisition costs                                                                                               (211) 
 Amortisation of intangible 
  assets                                                                                                       (1,198) 
 Acquisition related employee remuneration 
  expense                                                                                                        (631) 
 Share option charges                                                                                             (97) 
 Impairment of goodwill                                                                                        (2,499) 
 
 Operating profit                                                                                                2,029 
 
 Financing income                                                                                                   86 
 Finance costs                                                                                                   (885) 
 
 Profit before tax on 
  continuing operations                                                                                          1,230 
 
 Other information 
 Capital expenditure                          273                  733                                   1       1,007 
 
 Capitalisation of 
  intangible assets                             -                   38                                   -          38 
 
 Depreciation of property, 
  plant and equipment                         374                  651                                  10       1,035 
 
 
 
   2    Segmental Information (continued) 

The Group's operations are located in the United Kingdom and the USA.

The following table provides an analysis of the Group's revenue by geographical market, based on the location of the client:

 
                                        Year ended                  Year ended 
                          31 December 2012 GBP'000    31 December 2011 GBP'000 
    Geographical 
 
    UK                                      85,159                      84,427 
    Rest of Europe                          17,053                      21,808 
    USA                                     26,172                      18,822 
    Rest of the World                        6,757                       2,657 
 
                                           135,141                     127,714 
 
 
   3    Finance Income and Costs 
 
                                                       Year ended     Year ended 
                                                      31 December    31 December 
                                                             2012           2011 
                                                          GBP'000        GBP'000 
    Finance income: 
    Interest received on bank deposits                         26             22 
 
    Headline finance income                                    26             22 
 
    Fair value gains on derivative financial 
     instruments                                               50             64 
 
    Total finance income                                       76             86 
 
    Finance costs: 
    Interest payable on bank loans and overdrafts             649            617 
    Interest payable in respect of finance 
     leases                                                     6              9 
    Finance costs paid on derivative financial 
     instruments                                               57             90 
 
    Headline finance costs                                    712            716 
 
    Finance costs on deferred consideration                     -             58 
    Facility fee written off                                    -            111 
 
    Total finance costs                                       712            885 
 
 
   4    Loss for the Year 
 
  Loss for the year is stated after charging: 
 
                                  Continuing operations             Discontinued                      Total 
                                                                      operations 
                                       Year           Year           Year           Year           Year           Year 
                                      Ended          Ended          Ended          Ended          Ended          Ended 
                                31 December    31 December    31 December    31 December    31 December    31 December 
                                       2012           2011           2012           2011           2012           2011 
                       Notes        GBP'000        GBP'000        GBP'000        GBP'000        GBP'000        GBP'000 
 Headline administration costs: 
 Staff costs                         41,816         40,366            645          1,662         42,461         42,028 
 Operating lease 
  rentals                             2,156          2,120              -              -          2,156          2,120 
 Depreciation of 
  property, plant 
  and equipment                       1,033          1,017             94             18          1,127          1,035 
 Loss on disposal 
  of property, plant 
  and equipment                          38             64             82              -            120             64 
 Auditors remuneration                  335            289              8             13            343            302 
 Net foreign exchange 
  losses/(gains)                         83           (15)              5              5             88           (10) 
 Other property 
  costs                               1,825          1,243             96             86          1,921          1,329 
 Other administration 
  costs                               9,051          8,938            349            549          9,400          9,487 
 
 Non-headline administration 
  costs: 
 Restructuring 
  costs                   5           1,328            928              -              -          1,328            928 
 Start-up costs           6           1,825            189              -              -          1,825            189 
 Acquisition costs                        -            211              -              -              -            211 
 Acquisition related 
  employee 
  remuneration                           82            631              -              -             82            631 
 Amortisation of 
  intangible assets                     876          1,198              -              -            876          1,198 
 Impairment of 
  goodwill               11           2,497          2,499              -              -          2,497          2,499 
 Share option costs                     134             97              -              -            134             97 
 
                                     63,079         59,775          1,279          2,333         64,358         62,108 
 
 
 
 
   5     Restructuring Costs 
 
 Restructuring costs comprise of cost saving initiatives including 
  severance payments, property and other contract termination costs. 
  They are included within administration costs and have been separately 
  identified because of their size or their nature or because they 
  are non-recurring. In the opinion of the directors, these costs 
  are required to be separately identified, to enable a full understanding 
  of the Group's financial performance. 
 
 An analysis of restructuring costs incurred is as follows: 
                                                 Year Ended          Year Ended 
                                                31 December         31 December 
                                                       2012                2011 
                                                    GBP'000             GBP'000 
 
 Staff redundancies                                     730                 855 
 Property costs                                         598                   - 
 Other                                                    -                  73 
 
 Total restructuring costs                            1,328                 928 
 
 
   6    Start-up Losses 
 
 Start-up losses have been separately identified because, in the 
  opinion of the directors, separate disclosure is required to 
  enable a full understanding of the Group's financial performance. 
 
  Start-up losses are defined as the net operating result in the 
  period of the trading activities that relate to new offices, 
  new products, or new organically started businesses. Activities 
  so defined will cease being separately identified where, in the 
  opinion of the directors, the activities show evidence of becoming 
  sustainably profitable or are closed, whichever is earlier. In 
  any event start-up losses will cease being separately identified 
  after two years from the commencement of the activity. 
 
 An analysis of start-up losses incurred is as follows: 
                                Year Ended                     Year Ended 
                               31 December                    31 December 
                                      2012                           2011 
                                   GBP'000                        GBP'000 
 
 Revenue                             1,437                             60 
 Cost of sales                       (399)                           (34) 
 
 Gross profit                        1,038                             26 
 
 Administration costs              (1,825)                          (189) 
 
 Start-up losses                     (787)                          (163) 
 
 
 
 7. Taxation                                                                                                                                                            Year ended                                     Year ended 
                                                                                                                                                                  31 December 2012                               31 December 2011 
                                                                                                                                                                           GBP'000                                        GBP'000 
      Current tax: 
      Current tax on profits for the year                                                                                                                                    1,499                                          1,892 
      Adjustment in respect of prior year                                                                                                                                    (132)                                          (294) 
 
                                                                                                                                                                             1,367                                          1,598 
      Deferred tax: 
      Origination and reversal of temporary differences                                                                                                                       (98)                                          (256) 
      Effect of decrease in tax rate on deferred tax assets                                                                                                                     21                                             19 
      Adjustment in respect of prior year                                                                                                                                     (66)                                            203 
 
                                                                                                                                                                             (143)                                           (34) 
 
      Tax charge                                                                                                                                                             1,224                                          1,564 
 
 
      The standard rate of corporation tax in the UK changed from 26% to 24% with effect from 1 
       April 2012. Accordingly the Group's profits from the UK are taxed at an effective rate of 
       24.5% (2011: 26.5%). A further rate reduction to 23% on 1 April 2013 has also been substantially 
       enacted and this rate has been applied in valuing UK deferred tax assets and liabilities. 
       Taxation for other jurisdictions is calculated at the rates prevailing in the respective jurisdiction. 
 
      The charge for the year can be reconciled to the profit per the income statement. 
                                                                                                                                                                        Year ended                                     Year ended 
                                                                                                                                                                  31 December 2012                               31 December 2011 
                                                                                                                                                                           GBP'000                                        GBP'000 
 
      Profit before taxation                                                                                                                                                 1,380                                          1,230 
 
 
      Tax at the UK corporation tax rate of 24.5% (2011:26.5%)                                                                                                                 338                                            326 
      Tax effect of expenses not deductible for tax purposes                                                                                                                   870                                            996 
      Effect of decrease in tax rate on deferred tax assets                                                                                                                     21                                             19 
 
      Effect of different tax rates of subsidiaries in foreign jurisdiction                                                                                                    193                                            314 
      Prior year corporation tax adjustment                                                                                                                                  (132)                                          (294) 
      Prior year deferred tax adjustment                                                                                                                                      (66)                                            203 
 
                                                                                                                                                                             1,224                                          1,564 
 
 
        On 5 December 2012, legislation to reduce the main rate of corporation tax in the UK from 
        23% to 21%, from 1 April 2014, was announced. This change had not been substantially enacted 
        at the balance sheet date and is therefore not included in these financial statements. 
        If applied to the deferred tax balances at 31 December 2012, the 2% reduction in the main 
        rate of corporation tax would increase the net deferred tax liability provided at the balance 
        sheet date by GBP40,000. 
 
 
 
 8      Discontinued Operations 
  10 
         The (loss)/profit from discontinued operations relates to Farm, 
         Magnetic and Leapfrog in America Inc. Farm was a division of 
         Tangible UK Limited, a wholly owned subsidiary of the Group. 
         Magnetic was a division of Brightsource limited, a wholly owned 
         subsidiary of the Group. Leapfrog in America Inc is a wholly 
         owned subsidiary of the Group. The operations of Farm, Magnetic 
         and Leapfrog in America Inc are included as discontinued operations 
         because their activities ceased during the year. 
 
         In accordance with IFRS 5 Non-current assets held for sale and 
         discontinued operations the income statement for the year ended 
         31 December 2011 has been re-presented to include income and 
         expenses of the discontinued operations within (loss)/profit 
         from discontinued operations. 
        An analysis of the result of discontinued operations 
         is as follows: 
                                                          Year ended 
                                                         31 December        Year ended 
                                                                2012       31 December 
                                                             GBP'000      2011 GBP'000 
 
  Revenue                                                      2,703             5,819 
  Cost of sales                                              (2,041)           (3,352) 
 
  Gross profit                                                   662             2,467 
 
  Administration expenses                                    (1,279)           (2,333) 
 
  Pre-tax (loss)/profit of discontinued 
   operations                                                  (617)               134 
 
  Taxation                                                       101              (70) 
 
  Post-tax (loss)/profit for the year 
   from discontinued operations                                (516)                64 
 
             (Loss)/profit for the year from discontinued operations 
                                                    attributable to: 
  Equity holders of the parent                                 (516)                64 
        Non-controlling interest                                   -                 - 
 
                                                               (516)                64 
 
 
          In accordance with IFRS 5 Non-current assets held for sale and 
          discontinued operations, cash flows from discontinued operations 
          have been included in the cash flow statement together with cash 
          flows from continuing operations. Cash flows from discontinued 
          operations are as follows: 
                                                          Year ended 
                                                         31 December        Year ended 
                                                                2012       31 December 
                                                             GBP'000      2011 GBP'000 
 
  Operating cash flows                                           147               125 
  Investing cash flows                                          (30)             (177) 
 
  Total cash flows                                               117              (52) 
 
 
 
 
        9 Equity Dividends 
 
         The dividends paid in the year ended 31 December 2012 and 31 
         December 2011 were: 
                                                              Year ended         Year ended 
                                                             31 December        31 December 
                                                                    2012               2011 
                                            Date paid            GBP'000            GBP'000 
 
         Final dividend 2010 - 0.905p 
          per share                         8 July 2011                -                709 
         Interim dividend 2011 - 0.55p      6 January 
          per share                          2012                    429                  - 
         Final dividend 2011 - 1.17p 
          per share                         6 July 2012              957                  - 
 
                                                                   1,386                709 
 
 
          A 2012 interim dividend of 0.58p per ordinary share was paid on 
          6 January 2013 and a 2012 final dividend of 1.42p has been proposed 
          for approval at the Annual General meeting in 2013. In accordance 
          with IAS 10 Events of the reporting date these dividends have not 
          been recognised in the consolidated financial statements at 31 December 
          2012. 
 
 
   10   Earnings/(Loss) per Share 
 
                                                   Year ended     Year ended 
                                                  31 December    31 December 
                                                         2012           2011 
                                                      GBP'000        GBP'000 
 
 Loss attributable to ordinary shareholders             (386)          (587) 
 Loss/(profit) from discontinued operations               516           (64) 
 
 Earnings/(loss) attributable to ordinary 
  shareholders from continuing operations                 130          (651) 
 
 Non-controlling interests                                 22            311 
 
 Earnings/(loss) from year from continuing 
  operations                                              152          (340) 
 
 Adjustments to earnings/(loss): 
 Restructuring costs                                    1,328            928 
 Start-up losses                                          787            163 
 Acquisition costs                                          -            211 
 Amortisation of intangible assets                        876          1,198 
 Acquisition related employee remuneration 
  expenses                                                 82            631 
 Share-based payments charge                              134             97 
 Impairment of goodwill                                 2,497          2,499 
 Finance costs on deferred consideration                    -             58 
 Fair value gain on derivative financial 
  instruments                                            (50)           (64) 
 Facility fees written off                                  -            111 
 Tax thereon                                            (766)          (570) 
 
 Headline earnings for the year                         5,040          4,922 
 
 
 

10 Earnings/(Loss) per Share (continued)

 
                                                                        2012                2011 
                                                            Number of shares    Number of shares 
           Weighted average number of ordinary shares 
            in issue                                              80,720,587          74,111,359 
           Less: 
           Weighted average number of treasury shares              (237,000)           (237,000) 
           Weighted average number of shares held in 
            employee benefit trusts                              (1,367,378)         (1,739,754) 
 
           Weighted average number of ordinary shares             79,116,209          72,134,605 
 
             Dilutive effect of securities: 
           Deferred consideration shares                           1,540,918           5,629,378 
 
           Diluted weighted average number of ordinary 
            shares                                                80,657,127          77,763,983 
 
           Further dilutive effect of securities: 
           Share options                                           3,713,181           4,097,576 
           Contingent consideration shares to be issued               89,127             143,885 
 
           Fully diluted weighted average number of 
            ordinary shares                                       84,459,435          82,005,444 
 
 
 
 
 
                                                    Year ended       Year ended 
                                              31 December 2012      31 December 
                                                                           2011 
 Basic earnings/(loss) per share 
 From continuing operations                             0.16 p          (0.90)p 
 From discontinued operations                          (0.65)p           0.09 p 
 Total basic earnings per share                        (0.49)p          (0.81)p 
 Diluted earnings/(loss) per share 
 From continuing operations                             0.16 p          (0.90)p 
 From discontinued operations                          (0.65)p           0.08 p 
 Total diluted earnings per share                      (0.49)p          (0.81)p 
 
 
   In addition to basic and diluted earnings/(loss) per share, headline 
   earnings per share and fully diluted earnings/(loss) per share, 
   which are non-GAAP measured, have also been presented. 
 Fully diluted earnings/(loss) 
  per share 
 From continuing operations                             0.15 p          (0.90)p 
 From discontinued operations                          (0.65)p           0.08 p 
 Total fully diluted earnings per 
  share                                                (0.49)p          (0.81)p 
 Headline earnings per share 
 Headline basic earnings per share                      6.37 p           6.82 p 
 Headline diluted earnings per 
  share                                                 6.25 p           6.33 p 
 Headline fully diluted earnings 
  per share                                             5.97 p           6.00 p 
 
   10   Earnings/(Loss) per Share (continued) 

Basic earnings/(loss) per share is calculated by dividing the earnings/(loss) attributable to ordinary shareholders by the weighted average number of ordinary shares in issue during the year, excluding treasury shares and shares in employee benefit trusts, determined in accordance with the provisions of IAS 33 Earnings per share.

Diluted earnings/(loss) per share is calculated by dividing earnings/(loss)attributable to ordinary shareholders by the weighted average number of ordinary shares in issue during the year adjusted for the potentially dilutive ordinary shares for which the conditions of issue have substantially been met but not issued at the end of the year.

The Group's potentially dilutive shares are shares expected to be issued as deferred consideration on acquisitions and share options issued but not exercised.

Fully diluted earnings/(loss) per share is calculated by dividing earnings/(loss)attributable to ordinary shareholders by the weighted average number of shares in issue during the year adjusted for all of the potentially dilutive ordinary shares expected to be issued in future period whether or not the conditions of the issue have substantially been met. This measure is presented to show the dilutive effect on earnings per share of all shares expected to be issued in the future.

Headline earnings per share is calculated using headline earnings for the year, which excludes the effect of restructuring costs, start-up losses, amortisation of intangibles, impairments charges, acquisition accounting adjustments, share option charges, fair value gains and losses on derivative financial instruments and other exceptional costs. The calculation also excludes non-controlling interests over which the Group has exclusive options to acquire in the future.

 
 11         Goodwill 
 
                                                        2012                 2011 
                                                     GBP'000              GBP'000 
 
  At 1 January                                        73,823               71,155 
  Goodwill arising on acquisitions 
   in the year                                             -                4,687 
  Adjustment to fair value of deferred 
   consideration                                         (8)                  225 
  Impairment of goodwill                             (2,497)              (2,499) 
  Exchange differences                                 (290)                  255 
 
  At 31 December                                      71,028               73,823 
 
 
    Goodwill represents the excess of consideration over the 
     fair value of the Group's share of the net identifiable assets 
     of the acquired subsidiary at the date of acquisition. 
 
     Goodwill arising on acquisition in the year ended 31 December 
     2011 relates to the Group's acquisition of MedErgy HealthGroup 
     Inc. ("MedErgy"). 
 
     The adjustment to fair value of deferred consideration relates 
     to the changes in estimate to deferred consideration payable 
     under earn out arrangements in accordance with the terms 
     of the relevant acquisition agreements for acquisitions before 
     1 July 2009 and therefore not accounted for in the accordance 
     the provisions of IFRS 3 Business combinations (as revised 
     January 2008). 
 
     Goodwill acquired through business combinations is allocated 
     to cash-generating units ("CGUs") for impairment testing. 
     The goodwill balance was allocated to the following CGUs: 
                                                        2012                    2011 
                                                     GBP'000                 GBP'000 
 
            Insight                                   10,224                  10,224 
            Leapfrog                                       -                   3,908 
            The Value Engineers                        9,526                   9,526 
            RS Consulting                              4,305                   3,364 
            MSI                                        7,666                   7,666 
            2CV                                        8,276                   8,276 
            Tangible UK                               22,889                  22,419 
            Face                                       3,442                   3,450 
            Opticomm                                      48                      48 
            MedErgy                                    4,652                   4,942 
 
            Total                                     71,028                  73,823 
 
 
 
   11    Goodwill (continued) 

During the year ended 31 December 2012, as a result of restructuring initiatives which rationalised the Group's management structure, the goodwill allocations changed.

The recoverable amount for each CGU is determined using a value-in-use calculation. This calculation uses pre-tax cash flow projections derived from 2013 budgets, as approved by management, with an underlying growth rate of 3.5% per annum in years two to five, representing economic growth and inflation. After year five a terminal value has been applied using an underlying long term inflation rate of 2.5%. No additional Cello specific growth has been assumed beyond year one. The pre-tax cash flows are discounted to present value using the Group's pre-tax weighted average cost of capital ("WACC"), which was 10.5% for 2012 (2011: 10.8%). This rate was calculated using the Capital Asset Pricing Model with an estimated cost of debt and equity, with appropriate small company risk factors.

The review performed at 31 December 2012 did not result in an impairment of goodwill for any CGU. In addition to this review, a review of the Leapfrog CGU was performed prior to the restructuring of operations. This review resulted in an impairment of goodwill of GBP2,497,000. The remaining goodwill of the Leapfrog CGU has been allocated to the Tangible UK CGU and the RS Consulting CGU, in line with the restructuring.

Sensitivity to changes in assumptions

The value-in-use exceeds the total goodwill value across the group by GBP52.3m.

The impairment review of the Group is sensitive to changes in the key assumptions, most notably the pre-tax discount rate, the terminal growth rate and projected operating cash flows. Reasonable changes to these assumptions would not result in an impairment to goodwill for any of the Groups CGU's, with the exception of the Tangible CGU, where an impairment was recognised in the year ended 31 December 2011.

Variations required to each of the key assumptions, in isolation, for the value-in-use of the Tangible CGU to equal the carrying value are:

 
 Increase in pre-tax discount rate    0.5% 
 Decrease in projected operating 
  cash flows                          5.7% 
 Decrease in terminal growth rate     0.5% 
 
 

The table below shows the impairment charge that would be recognised against the carrying value of goodwill in the Tangible CGU, with reasonable variations, in isolation, of the key assumptions used in the value-in-use calculation:

 
                                             Impairment charge 
                                                       GBP'000 
      1% increase in pre-tax discount rate               2,582 
      10% decrease in projected operating 
       cash flows                                        1,178 
      1% decrease in terminal growth rate                1,275 
 
 
 12    Provisions 
                                                                                 2012                      2011 
                                                                              GBP'000                   GBP'000 
 
  Contingent deferred consideration 
   for acquisitions                                                                 -                     2,268 
       Restructuring provision                                                    388                         - 
 
                                                                                  388                     2,268 
 
 
  Current                                                                         108                     2,268 
       Non-current                                                                280                         - 
 
                                                                                  388                     2,268 
 
 
 
                                                  Contingent deferred 
                                                        consideration   Restructuring 
                                                     for acquisitions       provision                Total 
                                                              GBP'000         GBP'000              GBP'000 
 
  At 1 January 2011                                             6,415             456                6,871 
 
  Adjustments to provisions 
   for additions in prior 
   years                                                          225               -                  225 
  Finance costs on deferred 
   consideration                                                   58               -                   58 
  Utilisation of provisions                                   (4,430)           (456)              (4,886) 
 
  At 31 December 2011                                           2,268               -                2,268 
 
  Additions for the year                                            -             388                  388 
  Adjustments to provisions 
   in prior years                                                 (8)               -                  (8) 
  Utilisation of provisions                                   (2,260)               -              (2,260) 
 
  At 31 December 2012                                               -             388                  388 
 
 
 
 
 The provision for contingent deferred consideration for acquisitions 
  represents the directors' best estimate of the amount expected 
  to be payable in cash (or loan notes) and shares to be issued 
  on acquisitions before 1 July 2009 and accounted for under IFRS 
  3 Business combinations (as revised January 2008). The provision 
  is discounted to present value at the risk free at the acquisition 
  date. 
 
  The restructuring provision relates to redundancy costs and 
  onerous lease costs as a result of restructuring of operations 
  within the Cello Consumer Division. 
 
 
       13 Cash Generated from Operations 
                                                            Year ended                   Year ended 
                                                      31 December 2012             31 December 2011 
                                                               GBP'000                      GBP'000 
 
       Profit on continuing activities before 
        taxation                                                 1,380                        1,230 
 
       (Loss)/profit on discontinued operations                  (617)                          134 
       Financing income                                           (76)                         (86) 
       Finance costs                                               712                          885 
       Depreciation of the property, plant 
        and equipment                                            1,127                        1,035 
       Amortisation of intangible assets                           876                        1,198 
       Impairment of goodwill                                    2,497                        2,499 
       Share-based payment expense                                 134                           97 
       Acquisition related employee remuneration 
        expense                                                     82                          631 
       Loss on disposal of property, plant 
        and equipment                                              120                           64 
       Increase in trade and other receivables                   (879)                        (324) 
       Increase/(decrease) in trade and other 
        payables                                                 1,479                        (339) 
 
       Net cash inflow from operating activities                 6,835                        7,024 
 
 
 
 
 
                       14 Net debt 
                                       At 1 January                    Foreign       Other     At 31 December 
                                               2012     Cash flow     exchange     changes               2012 
                                            GBP'000       GBP'000      GBP'000     GBP'000            GBP'000 
 
        Cash and cash equivalents             4,170           127        (149)           -              4,148 
        Loan notes                            (959)           461            -           -              (498) 
        Bank loans                         (10,806)       (1,700)          186           -           (12,320) 
        Finance leases                         (82)            50            -        (17)               (49) 
 
                                            (7,677)       (1,062)           37        (17)            (8,719) 
 
 
 
 
 
   15   Post Balance Sheet Events 
 
 
   On 25 January 2013, the Group acquired the entire share capital 
   of Mash Health Limited for an initial consideration of GBP0.5m 
   of cash and the issue of 333,332 new ordinary shares of 10p each. 
   Additional payments of up to GBP0.9m may be payable to the vendors, 
   subject to performance conditions. 
 

This information is provided by RNS

The company news service from the London Stock Exchange

END

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