LONDON and NEW YORK, April 16 /PRNewswire-FirstCall/ -- Narrowstep(TM) Inc. (OTC:NRWS) (BULLETIN BOARD: NRWS) , the TV on the Internet Company, announced today that its proprietary technology system, telvOS(TM), has been chosen by Firecracker Media, a leading film and media company, to bring the best of East Asian cinema to the UK, Ireland, North America and Australasia via a broadband channel called Firecrackertv.com. Firecrackertv.com is a streaming online movie channel featuring Asian movies on demand and provides an extensive catalogue from across Asia, featuring rediscovered gems to brand new movies in a range of genres from martial arts to anime to art-house, including films from cult Filipino grindhouse director Bobby A. Suarez and acclaimed/award-winning films such as "Nuan" (Huo Jianqi, China, 2003), "Monday Morning Glory" (Woo Ming Jin, Malaysia, 2005), "Post Revolutionary Era" (Zhang Yang, China, 2004), "Love's Lone Flower" (Tsao Jui-Yuan, Taiwan, 2005), "The Big Durian" (Amir Muhammad, Malaysia, 2003), and much more. In recent years, the success of films such as "Crouching Tiger, Hidden Dragon," "Kill Bill Vol. 1 & 2," "Hero" and "Oldboy" has made Asian films increasingly popular to mass audiences, but access to them has been limited. Firecracker launched the TV channel to make similar films and TV shows available to a wider audience, to complement their existing online and print magazine, and highlight the Firecracker Showcase, a UK-based, annual East Asian Film event. David McCourt, Chairman and CEO of Narrowstep Inc., says, "Firecracker TV is a brilliant example of how broadband television is working to give viewers control over what they watch and when they watch it. There is a very devoted group of people who love this genre of film and through our technology Firecracker is able to expand their distribution reach and bring the content to them. "It also demonstrates how new broadcasting platforms are enabling content owners to get more life out of their content, giving older films and programs new life, new fans, and new commercial opportunities." With some free content including exclusive video interviews, behind-the- scenes excerpts, trailers and short films, Firecrackertv.com presents feature films and TV shows as premium content available on a subscription basis starting at 2.60 GBP per film. Content is not available for download and Firecracker positions the service as a film rental site. Erika Franklin, Managing Director, Firecracker Media, says, "We are specialists in East Asian cinema and with knowledge of the wealth of content that audiences do not have easy access to, having a television channel was a natural progression for us. With a broadband channel, and particularly with Narrowstep, it is affordable, reliable and perfect for our market, and we're pleased to be able to deliver this content to our international audience in such a convenient way." About Narrowstep Narrowstep(TM) Inc. (OTC:NRWS) (BULLETIN BOARD: NRWS) , the TV on the Internet company, is a leading global provider of broadband television services. Narrowstep's proprietary technologies and customer-focused services enable TV channels to be delivered over the Internet. 100+ companies worldwide have chosen Narrowstep because it offers the most television-like and true community building broadband experience. The company's telvOS(TM) (Television Operating System(TM)) and nBed(TM) technologies enable the most comprehensive delivery of video to mobile, wireless, Internet, broadband, VOIP and entirely new IP-delivered broadcast services. For more information, visit http://www.narrowstep.com/ or call 212-404-1400. About Firecracker Media Ltd Firecracker Media Ltd is a film and media organization specializing in bringing the best in East Asian cinema to the international audiences, particularly in English-language territories. In 2004, Firecracker Media Ltd launched Firecracker Magazine, supported by the National Lottery through the UK Film Council. Firecracker is an online magazine bringing audiences the best in East Asian cinema, with exclusive interviews and features, and all the latest reviews of films plus reviews of movies as they are released across Asia. With contributions from our correspondents from around the world, Firecracker brings Asian cinema to you. Launched in May 2006 with the benefit of a second award from the UK Film Council, there is now also a print version of Firecracker in the UK, available for free at a network of top independent cinemas, bars and student unions nationwide. With exclusive interviews and features which will not appear online, Firecracker in print will be published quarterly. The next issue -- Issue 3 -- will be available in May. For more information, please visit http://www.firecracker-media.com/. DATASOURCE: Narrowstep Inc. CONTACT: Belinda Thomas, , Parveen Kaur, , or Sophie Naylor, , of Franklin Rae Communications, +44 (0) 20 7317 5400, for Narrowstep Inc. Web site: http://www.narrowstep.com/ http://www.firecracker-media.com/

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