L'Oreal and Valentino Sign Global License Agreement
May 28 2018 - 3:10AM
Dow Jones News
By Nathan Allen
L'Oreal SA (OR.FR) and Valentino Fashion Group SpA have signed a
world-wide license agreement to develop and distribute fragrances
and luxury beauty products under the Valentino brand, according to
a joint statement released on Monday.
The agreement is effective from Jan. 1, 2019 assuming all
regulatory approvals are granted, the companies said.
"With its unique combination of prestige and modernity,
Valentino definitely will appeal to millennial consumers around the
globe and ideally complements our brand portfolio," L'Oreal's
Deputy Chief Executive Nicolas Hieronimus said.
Write to Nathan Allen at nathan.allen@dowjones.com
(END) Dow Jones Newswires
May 28, 2018 02:55 ET (06:55 GMT)
Copyright (c) 2018 Dow Jones & Company, Inc.
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