MONTREAL and PARIS, Jan. 31, 2012 /CNW Telbec/ - PARTA Dialogue Inc. , experts in Social Campaign Optimization and Social Learning, announce that it has entered into an Investor Relations agreement with Relations Publiques Paradox Inc. ("Paradox").  Paradox will focus on developing and expanding Parta's communications with the investment community through a comprehensive investor relations program. Paradox is a Montreal-based investor relations firm founded in 2001 which provides specialised services to micro and small cap companies to help broaden investor exposure and develop a shareholder following. The effective period of the agreement is 18 months. In collaboration with PARTA's management and close collaborators, Paradox will market Parta's services to the investment community, organize presentations and provide e-mail and incoming call services. Paradox will also assist the Company in organizing and will actively participate in an investor's presentation tour. For their services, Paradox will receive professional fees of $6,000 per month (plus applicable taxes) and will receive stock options to acquire up to 150,000 common shares of PARTA at the price of $0.10, exercisable during the duration of the agreement; ¼ vesting on the date of grant and ¼ of the options vesting in each subsequent 3 month period. About PARTA Parta Dialogue offers Social Media and Social Learning solutions to its clients from offices in Montreal, Paris and Mexico. Many visionary businesses already employ PARTA's solutions for internal and external online engagement. Among these are Renault, Orange, Michelin, Hydro-Québec, Iusacell (Mexico), the Canadian Association of Petroleum Producers, Nestlé Waters, Crédit Agricole, and Fondaction. PARTA is listed on the TSX Venture Exchange under the symbol PAD. PARTA has a subsidiary that specializes in Social E-Learning, Edu-Performance Canada Inc (www.eduperformance.com). For more information, please visit www.partadialogue.com. "Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release." PARTA DIALOGUE INC. CONTACT: Paul Allard, President & CEOParta Dialogue Inc.+1 (450) 466 - 7275 ext 35paul.allard@partadialogue.comAndré GoliPresident Edu-Performance Inc.VP Marketing PARTA Dialogue+1 (450) 466 - 7275 ext 23andre.goli@partadialogue.com

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