Entourage Health Corp. (
TSX-V: ENTG)
(
OTCQX: ETRGF) (
FSE:4WE)
("
Entourage" or the "Company"), a Canadian
producer and distributor of award-winning cannabis products and
brands, is pleased to announce Color Cannabis as a winner of the
2022 ADCANN Award for
Canadian Marketing Campaign of the
Year. The 'Just Add Color' campaign educates consumers on
the correlation between the colour associated with a particular
strain and its potential effect on moods.
Across Canada's cannabis industry, the ADCANN
Consumer Choice Awards celebrate exceptional creativity in
marketing and advertising. Over 120,000 votes were cast across 14
categories to select the best campaigns, companies, and individuals
recognized for being industry disruptors.
The award underlines Color's ability to enrich
the experience of the consumer through its products. Speaking to
the brand's overall success in the market, ‘Mango Haze’ was a top
seller for 2022 in the pre-rolls category on OCS.ca, Ontario’s
online cannabis retailer which delivers to consumers in every
corner of Ontario.1
"This category-defining campaign reflects the
creativity and expertise of our accomplished teams. With this
campaign, we have redefined how consumers react to brands and
products, setting a new industry standard that exceeded
expectations," said Nikki Thomas, Director of Marketing, Commercial
Brands. "It is a great honour to be included with such an esteemed
group of industry leaders and we’d like to congratulate all the
nominees."
Color Theory was a concept developed in
collaboration with Toronto-based creative agency, Scale Projects
and ideation partner, Smaller Agency.
Throughout January, Color and Saturday
introduced a variety of innovative products through the expansion
of the Company’s product portfolio. In the following months,
consumers will continue to have access to new cultivars.
Corporate Update:Deborah
Sikkema, Entourage's Chief People Officer, has decided to step down
to pursue other career opportunities, effective February 1, 2023.
Since joining in early 2020, Ms. Sikkema has made a significant
impact on the organization, setting the foundation for a
values-based culture by focusing on talent development and
recognition to foster employee engagement. Ms. Sikkema helped
Entourage earn a living-wage employer status and redesigned the
benefits plan to include a health and wellness spending account and
medical cannabis coverage. Additionally, she was named by Women We
Admire as one of the Top 50 Women Leaders of Toronto, recognized
for navigating complex challenges and executing a critical people
strategy during the COVID-19 pandemic. In recognition of her
contributions over the years, the Company would like to thank Ms.
Sikkema and wish her the best in her future endeavours.
About Entourage Health
Corp.Entourage Health Corp. is the publicly traded parent
Company of Entourage Brands Corp. and CannTx Life Sciences Inc.,
licence holders producing and distributing cannabis products for
both the medical and adult-use markets. The Company owns and
operates a state-of-the-art hybrid greenhouse and processing
facility located on 158-acres in Strathroy, ON; a fully licensed
26,000 sq. ft. Aylmer, ON processing facility, specializing in
cannabis extraction. With its Starseed Medicinal medical-centric
brand, Entourage has expanded its multi-channeled distribution
strategy. Starseed’s industry-first, exclusive partnership with
LiUNA, the largest construction union in Canada, along with
employers and union groups complements Entourage’s direct sales to
medical patients. With the launch of Syndicate, Entourage now hosts
another unique medical marketplace that offers patients a
collective of Canadian micro-cultivators’ products, along with
Entourage’s family of brands. Entourage’s elite adult-use product
portfolio includes Color Cannabis and Saturday Cannabis – sold
across eight provincial distribution agencies. It is the exclusive
Canadian producer and distributor of award-winning U.S.-based
wellness brand Mary’s Medicinals sold in both medical and adult-use
channels. Under a collaboration with The Boston Beer Company
subsidiary, Entourage is also the exclusive distributor of
cannabis-infused beverages ‘TeaPot’ in Canada, which launched in
summer 2022, starting in select provinces.
For more information, please visit us at
www.entouragehealthcorp.com
Follow Entourage and its brands on LinkedIn
Twitter: Entourage, Color Cannabis, Saturday
Cannabis, Starseed & Syndicate
Instagram: Entourage, Color
Cannabis, Saturday Cannabis, Starseed, & Syndicate
For Investor & Media
Enquiries: Catherine FlamanSenior Director, Communications
& Corporate
Affairs416-910-0279Catherine.flaman@entouragecorp.com
Forward Looking Information
This press release contains "forward-looking information" within
the meaning of applicable Canadian securities legislation which are
based upon Entourage's current internal expectations, estimates,
projections, assumptions and beliefs and views of future events.
Forward-looking information can be identified by the use of
forward-looking terminology such as "expect", "likely", "may",
"will", "should", "intend", "anticipate", "potential", "proposed",
"estimate" and other similar words, including negative and
grammatical variations thereof, or statements that certain events
or conditions "may", "would" or "will" happen, or by discussions of
strategy.
The forward-looking information in this news
release is based upon the expectations, estimates, projections,
assumptions and views of future events which management believes to
be reasonable in the circumstances. Forward-looking information
includes estimates, plans, expectations, opinions, forecasts,
projections, targets, guidance or other statements that are not
statements of fact. Forward-looking information necessarily involve
known and unknown risks, including, without limitation, risks
associated with general economic conditions; adverse industry
events; loss of markets; future legislative and regulatory
developments; inability to access sufficient capital from internal
and external sources, and/or inability to access sufficient capital
on favourable terms; the cannabis industry
in Canada generally; the ability of Entourage to
implement its business strategies; the COVID-19 pandemic;
competition; crop failure; and other risks.
Any forward-looking information speaks only as
of the date on which it is made, and, except as required by law,
Entourage does not undertake any obligation to update or revise any
forward-looking information, whether as a result of new
information, future events or otherwise. New factors emerge from
time to time, and it is not possible for Entourage to predict all
such factors. When considering this forward-looking information,
readers should keep in mind the risk factors and other cautionary
statements in Entourage’s disclosure documents filed with the
applicable Canadian securities regulatory authorities on SEDAR at
www.sedar.com. The risk factors and other factors noted in the
disclosure documents could cause actual events or results to differ
materially from those described in any forward-looking
information.
NEITHER THE TSX VENTURE EXCHANGE NOR ITS
REGULATION SERVICES PROVIDER (AS THAT TERM IS DEFINED IN THE
POLICIES OF THE TSX VENTURE EXCHANGE) ACCEPTS RESPONSIBILITY FOR
THE ADEQUACY OR ACCURACY OF THIS RELEASE
1 Ontario Cannabis Store Bestselling Pre-Rolls 2022
https://ocs.ca/collections/bestselling-pre-rolls-2022?product=3464507524940&sort_by=products_title_asc
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