New Experiences to Include 4DX, ScreenX,
Laser Projection, Cineplex Clubhouse and Virtual Reality
Recliner Seating to be Installed in Three Theatre
Locations
TORONTO, Oct. 23, 2019 /CNW/ - (TSX: CGX) – Cineplex, one
of Canada's leading entertainment
and media companies, today announced plans to expand its
entertainment footprint in Edmonton,
Alberta with a series of exciting openings and new
experiences coming soon to locations across the city. From
cutting-edge theatre technology to the latest in virtual reality
experiences, residents and visitors alike can look forward to a new
range of unique and immersive entertainment options to socialize
and enjoy a fun night out with friends.
"Canada's entertainment
landscape is evolving and we are proud of our continued legacy of
bringing first-to-market technology and experiences to our guests
across the country," said Ellis
Jacob, President and CEO, Cineplex. "Our investments in
Edmonton allow us to showcase our
diverse and ever-growing portfolio of entertainment offerings and
provide guests of all ages with engaging, interactive and shared
experiences that cannot be replicated at home."
New Experiences at Scotiabank Theatre Edmonton
- 4DX Auditorium: 4DX enhances the action on the big screen
with motion-synchronized seats and special effects including wind,
fog, rain, lightning, snow, bubbles, vibration and scents!
- VRstudios: Guests can enjoy the latest in immersive virtual
reality experiences in a free-roaming, untethered environment! The
theatre will feature four VRcade ATOM pods that offer multiple solo
and multi-player games.
New Experiences at Cineplex Cinemas Sherwood
Park
- All Recliner Seating: Coming soon in 2020, each of the
theatre's auditoriums will be upgraded to feature comfortable,
extra-wide seats that recline at the touch of a button for maximum
comfort while enjoying a film.
New Experiences at Cineplex Odeon South Edmonton
Cinemas
- Upgraded UltraAVX Auditoriums: Both UltraAVX auditoriums at
Cineplex Odeon South Edmonton Cinemas will be upgraded
to include 4K laser projection
technology, reclining D-BOX motion seats and Dolby Atmos
sound.
- All Recliner Seating: Each of the theatre's auditoriums will be
upgraded to feature comfortable, extra-wide seats that recline at
the touch of a button for maximum comfort while enjoying a
film.
- The Cineplex Clubhouse: The Clubhouse is an
auditorium designed for children and their families with colourful
décor, playful seating and an indoor play structure to enjoy before
a movie begins.
- ScreenX Auditorium: ScreenX expands the centre
screen image to the side walls for a 270-degree, panoramic
movie-watching experience!
- VRstudios: The theatre will feature three VRcade ATOM pods,
where guests can enjoy multiple solo and multi-player virtual
reality games.
New Experiences at Cineplex Cinemas North Edmonton and
VIP
- VRstudios: The theatre will feature three VRcade ATOM pods,
where guests can enjoy multiple solo and multi-player virtual
reality games.
- All Recliner Seating: Coming soon in 2020, each of the
theatre's auditoriums will be upgraded to feature comfortable,
extra-wide seats that recline at the touch of a button for maximum
comfort while enjoying a film.
New Experiences at The Rec Room at South Edmonton
Common
- VRStudios: The Rec Room will feature a 30 x 30 square foot,
free-roaming VRcade Arena, where guests can suit up and immerse
themselves in action-packed competition with up to six
players.
Most new experiences are scheduled to roll-out between October
and December 2019, with each location
to remain open to the public during renovations. Cineplex now
operates 165 theatres across Canada, including six theatres and two VIP
Cinemas in Edmonton, Alberta. The
company also operates two Edmonton
locations of The Rec Room, Canada's premiere 'Eats & Entertainment'
destination that brings together incredible dining, amusement
gaming, technology and live entertainment experiences all under one
roof.
About Cineplex
Cineplex (TSX: CGX) is a top-tier
Canadian brand that operates in the Film Entertainment and Content,
Amusement and Leisure, and Media sectors. A leading entertainment
and media company, Cineplex welcomes over 70 million guests
annually through its circuit of theatres and location based
entertainment venues across the country. In addition to being
Canada's largest and most
innovative film exhibitor, Cineplex also operates successful
businesses in digital commerce (CineplexStore.com), food service,
alternative programming (Cineplex Events), cinema media (Cineplex
Media), digital place-based media (Cineplex Digital Media),
amusement solutions (Player One Amusement Group) and an online
esports platform for competitive and passionate gamers (WorldGaming
Network). Additionally, Cineplex operates location based
entertainment complexes specially designed for teens and families
(Playdium) as well as Canada's
favourite destination for 'Eats & Entertainment' (The Rec
Room), and will be opening exciting new sports and entertainment
venues across Canada (Topgolf).
Cineplex is a joint venture partner in SCENE, Canada's largest entertainment loyalty
program.
Proudly recognized as having one of the country's Most Admired
Corporate Cultures, Cineplex employs approximately 13,000
people in its offices across Canada and the United States. To learn
more visit Cineplex.com or download the Cineplex App.
SOURCE Cineplex