PLANO, Texas, Nov. 4, 2020 /PRNewswire/ -- Toyota Motor North
America (TMNA) today announced the retirement of Edward (Ed) Laukes, group vice president of
Toyota Division Marketing, effective January
4, 2021.
Laukes is responsible for all Toyota division market planning,
advertising, merchandising, sales promotion, incentives, NASCAR and
motorsports, and all social and digital media. He also serves on
the board of directors for several organizations, including Toyota
Racing Development, Texas Rangers Youth Academy, Joe Gibbs' Youth For Tomorrow, The Family Health
Centers of Georgia, and the Kyle
Busch Foundation.
Since joining Toyota in 1989, Laukes has held positions in both
the Toyota and Lexus divisions, including management roles at
multiple field locations. Prior to his current position, Laukes was
vice president of Integrated Marketing Operations, and vice
president, Engagement Marketing & Guest Experience.
"Ed's expertise and deep understanding of marketing helped shape
Toyota's perception among its customers in terms of safety,
quality, reliability and fun-to-drive vehicles," said Bob Carter, executive vice president of sales,
TMNA. "He's been instrumental in the success of our motorsports
program, including 29 NASCAR championships across all three
national touring series since 2007. The brand has truly thrived
under Ed's leadership and we thank him for his 31 years of service
with Toyota."
A successor for Laukes will be named at a later date.
About Toyota:
Toyota (NYSE:TM) has been a part of
the cultural fabric in North
America for more than 60 years, and is committed to
advancing sustainable, next-generation mobility through our Toyota
and Lexus brands plus our 1,800 dealerships.
Toyota has created a tremendous value chain and directly
employs more than 47,000 in North
America and has contributed to world-class design,
engineering, and assembly of more than 40 million cars and trucks
at our 14 manufacturing plants, 15 including our joint venture in
Alabama that begins production in
2021.
Through its Start Your Impossible campaign, Toyota highlights
the way it partners with community, civic, academic and
governmental organizations to address our society's most pressing
mobility challenges. We believe that when people are free to move,
anything is possible. For more information about Toyota,
visit www.toyotanewsroom.com.
Contact:
Victor Vanov
469-292-1318
victor.vanov@toyota.com
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SOURCE Toyota Motor North America