NEW YORK, May 13, 2015 /PRNewswire/ -- Some of the
most beautiful Latin artists came together last night as People en
Espanol hosted their annual Los 50 Mas Bellos event in
New York City's IAC
Building. The 2015 Toyota Camry joined the action at the
star-studded event in a very unique way. While guests
enjoyed an art installation highlighting the Camry, one of the
evening's special guests and 50 Most Beautiful stars, Cuban actor,
William Levy, donned a specially
designed leather jacket featuring the same leather material and
bold red stitching that can be found in the 2015 Toyota
Camry.
The jacket was designed and styled by Kathy Kopp, Miami based Colombian designer and stylist to
many recognized stars including Shakira, and made with the leather
used in the vehicle's seats and accentuated with red
stitching. The designer was inspired by the bold and
distinctive design of the Camry that lead to the idea of a uniquely
crafted jacket. In partnership with Toyota, William Levy wore the jacket to make an
exclusively bold and distinctive fashion statement that evening.
"This event is one of our long-standing sponsorships that allows
us to connect to many of today's Latino artists and stars in the
community. This year, we wanted to shine the spotlight on the
2015 Camry by highlighting the versatility and luxury of the
material you can find in this latest model," said Jack Hollis, group vice president of marketing
at Toyota Motor Sales, U.S.A.,
Inc.
Another one of the 50 Most Beautiful stars, singer Becky G.,
joined Toyota to give followers an inside look at the red carpet
action that evening. She shared messages and video on
@ToyotaLatino and Facebook channels.
Other Toyota sponsored activations for the event included the
ever popular "Elije tu Bello" contest, which garnered more than a
million fan votes online and People en Espanol's new "Bellos
Unplugged" video series. The video series provides readers
exclusive behind the scenes photos, beauty tips and interviews with
some of their favorite 50 Most Beautiful celebrities on the People
en Espanol portal. For more on the Bellos issue and
highlights from Toyota at the event visit peopleenespanol.com and
www.facebook.com/ToyotaLatino.
About Toyota
Toyota (NYSE:TM), the world's top
automaker and creator of the Prius and the Mirai fuel cell vehicle,
is committed to building vehicles for the way people live through
our Toyota, Lexus and Scion brands. Over the
past 50 years, we've built more than 25 million cars and trucks in
North America, where we operate 14
manufacturing plants (10 in the U.S.) and directly employ more than
42,000 people (more than 33,000 in the U.S.). Our 1,800 North
American dealerships (1,500 in the U.S.) sold more than 2.67
million cars and trucks (more than 2.35 million in the U.S.) in
2014 – and about 80 percent of all Toyota vehicles sold over the
past 20 years are still on the road today.
Toyota partners with philanthropic organizations across the
country, with a focus on education, safety and the
environment. As part of this commitment, we share the
company's extensive know-how garnered from building great cars and
trucks to help community organizations and other nonprofits expand
their ability to do good. For more information about Toyota, visit
www.toyotanewsroom.com.
Media Contacts:
Delia L. Lopez
Conill
delia.lopez@conill.com
424.290.4456
Javier Moreno
Toyota Motor North America, U.S.A., Inc.
Javier_Moreno@toyota.com
469.292.1027
Video -
http://origin-qps.onstreammedia.com/origin/multivu_archive/PRNA/ENR/215769-Toyota-Camry-Inspired-Jacket-2015.mp4
Photo - http://photos.prnewswire.com/prnh/20150513/215766
Photo - http://photos.prnewswire.com/prnh/20150513/215768
Logo - http://photos.prnewswire.com/prnh/20150513/215767LOGO
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SOURCE Toyota