Nearing One Year from the Games, World Games
Global Messengers Introduced
Toyota today announced its partnership with the Special Olympics
World Games Los Angeles 2015 (LA2015) at an event that also debuted
the first gathering of the World Games Global Messengers. World
Games officials, Toyota associates and World Games global media
partner ESPN gathered to celebrate Toyota’s goal of delivering a
front-seat view of the spirit and transformative power of the World
Games to the public leading up to and during the competition. The
World Games will take place in Los Angeles beginning July 25,
2015.
LOS ANGELES - JULY 16: Toyota Executives
Doug Eroh, Pete Carey, and Michael Rouse; Global Messenger Debi
Anderson, ESPN Commentator Jay Harris, ESPN President John Skipper,
Global Messenger Dustin Plunkett, and LA2015 President & CEO
Patrick McClenahan strike the World Games celebratory pose at the
Special Olympics World Games LA2015 Press Conference on July 16,
2014 at LA Live in Los Angeles, California. (Photo by Mpu
Dinani/Getty Images)
“Special Olympics has a life-changing impact on everyone who
experiences it, both on and off the competition fields,” said
Michael Rouse, vice president of diversity, philanthropy and
community affairs for Toyota Motor Sales, U.S.A., Inc. “Education
is one of Toyota’s core philanthropic priorities, and the World
Games is an inspiring event that unites the international community
around the values of inclusion and acceptance. We look forward to
sharing the power of the Games with as many people as possible and
are proud to have a role in supporting this global event.”
Toyota’s participation in the Games includes the use of 400
vehicles by LA2015, the organizing committee for the Special
Olympics World Games, in addition to dealer involvement across the
U.S., activating the power of employee volunteerism at competition
centers, athlete village sponsorships and communication activities
which support education and advocacy for people with intellectual
disabilities. While this marks Toyota’s first time sponsoring the
World Games, the company has built a 28-year-long relationship with
the Special Olympics movement in Southern California.
“It’s an honor to have Toyota, a world-class brand, join the
LA2015 effort as our official automotive partner,” said Patrick
McClenahan, president and CEO of LA2015. “Toyota’s enthusiasm for
the World Games will have a lasting impact as we jointly celebrate
the courage, determination and joy of our athletes.”
Today’s event also included the first gathering and public
introduction of the World Games Global Messengers, 15 Special
Olympic athletes selected from 11 different counties across
Southern California. The athletes, who participate in a combined 12
sports ranging from bocce to volleyball, will represent the LA2015
organizing committee at events from now through the World Games
next July.
About Toyota
Toyota (NYSE:TM), the world's top automaker and creator of the
Prius, is committed to building vehicles for the way people live
through our Toyota, Lexus and Scion brands. Over the past 50 years,
we’ve built more than 25 million cars and trucks in North America,
where we operate 14 manufacturing plants and directly employ more
than 40,000 people. Our 1,800 North American dealerships sold more
than 2.5 million cars and trucks in 2013 – and about 80 percent of
all Toyota vehicles sold over the past 20 years are still on the
road today. Toyota partners with philanthropic organizations across
the country, with a focus on education, safety and the environment.
As part of this commitment, we share the company’s extensive
know-how garnered from building great cars and trucks to help
community organizations and other nonprofits expand their ability
to do good. For more information about Toyota, visit
www.toyotanewsroom.com. To date, Toyota has contributed more than
$700 million to American nonprofit groups. For more information
about Toyota’s contributions in the U.S., visit
http://www.toyota.com/about.
About the 2015 Special Olympics World Summer Games
With 7,000 athletes and 3,000 coaches representing 177
countries, along with 30,000 volunteers and an anticipated 500,000
spectators, the 2015 Special Olympics World Games - being staged in
Los Angeles July 25 - August 2, 2015 - will be the largest
sports-and-humanitarian event anywhere in the world in 2015, and
the single biggest event in Los Angeles since the 1984 Olympic
Games. The 2015 Special Olympics World Games, with the unparalleled
spirit, enthusiasm, teamwork, joy and displays of courage and skill
that are hallmarks of all Special Olympics events, will feature 25
Olympic-style sports in venues throughout the Los Angeles region.
The Opening Ceremony, to be held July 25, 2015 in the historic Los
Angeles Memorial Coliseum, site of the 1932 and 1984 Olympic Games,
is expected to attract 80,000 spectators. On April 30, 2014, LA2015
and ESPN announced a global programming deal that will see ESPN
bring coverage of World Games to millions of fans around the world.
Honorary Chairs of the Games are President Barack Obama and First
Lady Michelle Obama, with Los Angeles Mayor Eric Garcetti and
California Governor Jerry Brown serving as Honorary Hosts. Current
Founding Champions and sponsors include The Coca-Cola Company,
Mattel, Deloitte, Toyota, Kaiser Permanente, Davis Elen
Advertising, AEG, David Geffen, Steven Spielberg and his wife Kate
Capshaw, The Walt Disney Company, Knights of Columbus and Bank of
America. LA2015, the Games Organizing Committee, is a recognized
501(c)(3) non-profit organization. For more information on the 2015
Special Olympics World Games, including volunteer and sponsorship
opportunities, visit www.LA2015.org
About Special Olympics International
Special Olympics is an international organization that changes
lives through the power of sport by encouraging and empowering
people with intellectual disabilities, promoting acceptance for
all, and fostering communities of understanding and respect
worldwide. Founded in 1968 by Eunice Kennedy Shriver, the Special
Olympics movement has grown from a few hundred athletes to more
than 4 million athletes in 170 countries in all regions of the
world, providing year-round sports training, athletic competition
and other related programs. Special Olympics now takes place every
day, changing the lives of people with intellectual disabilities
all over the world, from community playgrounds and ball fields in
every small neighborhood’s backyard to World Games. Special
Olympics provides people with intellectual disabilities continuing
opportunities to realize their potential, develop physical fitness,
demonstrate courage, and experience joy and friendship. Visit
Special Olympics at www.specialolympics.org and engage with us on:
@specialolympics, fb.com/specialolympics,
youtube.com/specialolympicshq, and
specialolympicsblog.wordpress.com.
Photos/Multimedia Gallery Available:
http://www.businesswire.com/multimedia/home/20140716006417/en/
Toyota Motor Sales, U.S.A., Inc.Sona Iliffe-Moon,
310-468-6721Sona_iliffe-moon@toyota.comorGolin for ToyotaLauren
Hurley, 213-438-8721lhurley@golinharris.comorLA2015, Vice
President, CommunicationsSteven VanderpoolOffice:
213-892-6069Mobile: 626-375-9208steven.vanderpool@la2015.org
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