Sweetgreen Expands Midwest Footprint With First Opening in Michigan
August 05 2022 - 9:30AM
Business Wire
sweetgreen will bring its fresh, sustainably
focused menu to Birmingham and surrounding communities
On Tuesday, August 9, sweetgreen, the mission-driven restaurant
brand serving healthy food at scale, will open its highly
anticipated first Michigan location in Birmingham, the 170th
location for the restaurant brand. Guests can visit the new
location at 167 North Old Woodward Avenue, a community that is
enriched with local pride and holds a deep appreciation for
healthy, sustainable food options.
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sweetgreen expands Midwest footprint with
first opening in Birmingham, Michigan (Photo: Business Wire)
sweetgreen aims to bring the Metro Detroit community a
restaurant that passionately believes in connecting people to real
food. The Birmingham opening will be followed by two additional
Michigan restaurants – in Ann Arbor on the University of Michigan
campus, and in Troy, both slated to open this fall.
“When we began to explore our expansion into the Midwest, we
took notice of Michigan’s commitment to providing healthy options
to its residents and wanted to be a part of that movement,” said
sweetgreen Co-founder and Chief Concept Officer, Nicolas Jammet.
“We have been meeting with local partners for over a year to ensure
we enter this community in a way that is responsible and benefits
the Michiganders who are lucky to call this area home. We couldn’t
be more excited to be opening our doors.”
sweetgreen sources only the highest quality ingredients, with
fresh produce delivered each morning for its seasonal menus, which
rotate five times throughout the year. Michiganders can expect to
see a number of locally sourced products including goat cheese from
Zingerman’s Creamery and sweet potatoes from Visser Farms. The
brand also partnered with Detroit-based artist Ellen Rutt to
commission artwork for the Birmingham restaurant’s interior.
For every meal sold on opening day, sweetgreen will donate a
meal to Forgotten Harvest to help nourish Metro Detroit's food
insecure. sweetgreen will also celebrate its grand opening day in
Birmingham with sweet treats from beloved local food purveyor
Zingerman’s Bakehouse, all day surprise and delight giveaways for
guests, and a ribbon-cutting ceremony starting at 4 p.m. with words
from the Birmingham Bloomfield Chamber of Commerce.
sweetgreen Birmingham will be open Monday to Sunday from 10:30
a.m. to 9 p.m. The 3,090 square foot space will be able to
accommodate up to 34 indoor diners, with additional seating for 14
on its seasonal outdoor patio.
About sweetgreen: sweetgreen (NYSE: SG) passionately
believes that real food should be convenient and accessible to
everyone. Every day, across its 170 restaurants, their team members
create plant-forward seasonal, and earth-friendly meals from fresh
ingredients and produce that prioritizes organic, regenerative, and
local sourcing. sweetgreen strongly believes in harnessing the
power of technology to enhance the customer experience to meet
their customers where they are. sweetgreen’s strong food ethos and
investment in local communities have enabled them to grow into a
national brand with a mission to build healthier communities by
connecting people to real food. To learn more about sweetgreen and
its menu, visit www.sweetgreen.com. Follow sweetgreen on Instagram,
Facebook and Twitter @sweetgreen.
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version on businesswire.com: https://www.businesswire.com/news/home/20220805005049/en/
sweetgreen Contact, Media: Maude Michel, sweetgreen
maude.michel@sweetgreen.com
sweetgreen Contact, Investor Relations: Rebecca Nounou
ir@sweetgreen.com
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