Pitney Bowes Business Insight Customer Communications Management Solution Recognized with Celent 2011 XCelent Award
July 14 2011 - 8:00AM
Business Wire
Pitney Bowes Business Insight, a global leader in customer data,
analytics and communication software and services, today announced
it has been recognized as a winner of Celent’s 2011 XCelent Award
for the Breadth of Functionality for its Customer Communication
Management Suite (CCM).
The Breadth of Functionality award evaluates the features,
function, and training required for a given solution and assesses
the following additional factors: availability of indicative
advanced functionality, capability in terms of creation, management
of rule-based workflows for documents and capability of the
solution to send documents via different communication
channels.
The Pitney Bowes CCM Suite was built to meet the changing
requirements of organizations which need greater flexibility in
transactional, on-demand, and interactive communications with their
customers.
According to Celent’s assessment, Pitney Bowes Business
Insight’s clients believe the full document automation suite is a
complete and robust solution supporting high-volume processing. The
award recognizes the CCM suite as a complete end-to-end offering
with strong data quality features, powerful customer analytics,
scalability and performance in all environments.
“Obtaining and retaining customers has never been more
important. Organizations understand that managing all
communications across all channels is critical to strong
relationships -- ensuring that no matter how or where contact is
made, customers feel that you know them, understand their needs,
and value the relationship,” stated Jay Bourland, senior vice
president and general manager, Pitney Bowes Business Insight. “We
are honored to be recognized for the breadth of functionality of
our Customer Communication Management technology. It validates what
we hear so often -- customers want one vendor who can supply a
complete solution.”
“The Pitney Bowes Business Insight CCM Suite is a comprehensive
document automation system that offers a great scope of
functionality. With the continuous investment and effort put in to
R&D by Pitney Bowes Business Insight, we think that its
document automation system will gain more traction in the insurance
market in the near future," said Nicolas Michellod, Senior Analyst
with Celent’s Insurance Group and coauthor of the report.
About Pitney Bowes Business Insight
Pitney Bowes Business Insight is a software and services company
that provides solutions to help organizations acquire, serve and
grow relationships with customers and citizens. These solutions
enable lifetime customer relationships by integrating data
management, location intelligence, sophisticated predictive
analytics, rules-based decision making and cross-channel customer
interaction management to increase the value of every customer
communication while also delivering operational efficiencies.
Pitney Bowes Business Insight is a wholly-owned subsidiary of
Pitney Bowes Inc. (NYSE: PBI), a customer communications management
technology leader. For more information, please visit
www.pbinsight.com and www.pb.com.
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