Deadline Nears for Small Businesses to Enter Contest to Win Pitney Bowes Customer Communications Makeover
July 12 2011 - 8:00AM
Business Wire
Small business owners who want to be considered for the Pitney
Bowes Inc. (NYSE: PBI) pbSmart™ Small Business Communications
Makeover Contest have until midnight July 19th to enter online.
Five Grand Prize winners will win a customer communications plan
makeover valued at $10,000 that will help each business improve its
customer communications to better position them for growth.
In a recent survey released by Pitney Bowes, small businesses
were found to need help getting started using new communication
channels, with 72 percent saying they would do more if they had the
right tools. Winners of the contest will have direct access to
products, services and counsel that designed with their needs in
mind.
The contest includes both small business marketing expert panel
judging and social voting components with each counting for 50
percent of the score. All entries received to date are viewable
online at www.pbsmartessentials.com/makeover and are generating
support from the online public who are encouraged to vote for their
favorites.
“There is still plenty of time for small businesses to enter and
have online voters nominate them and their story in order to win.
Winning this type of expert, customized marketing assistance has
the potential to significantly alter the future in a positive way
for our five winners,” said Neil Rader, Vice President and General
Manager, Small and Medium Business, Pitney Bowes.
To enter, small business owners need to visit
www.pbsmartessentials.com/makeover, click on the Get Started
button, complete the entry form and answer a brief questionnaire to
qualify. Each entrant must submit a photo of themselves in their
place of business and either an essay of up to 300 words or a
60-second video, in each case explaining why the business is the
best candidate for the Small Business Makeover.
The Grand Prize winners will receive a full-day consultation and
planning session with renowned small business experts Jane
Applegate, Melinda Emerson, known to many on Twitter as
SmallBizLady, and Phil Simon, author of The New Small.
Together with a team of Pitney Bowes communication specialists, the
experts will assess each grand prize winner’s existing
communications strategy and provide custom coaching to develop a
program that suits their unique needs.
They will also receive one-year of free access to the pbSmart
suite of customer communications tools, including pbSmartPostage™,
a cloud based postage solution for shipping and mailing,
pbSmartMarketer direct mail tool and pbSmart™ Connections email
marketing software.
In addition, 20 First Prize winners will receive one-year free
access to the pbSmart suite of products, valued at $2,500, and have
their businesses featured as part of the pbSmart™ Essentials online
community.
Pitney Bowes recently launched pbSmart Essentials, an online
resource for small businesses that provides knowledge and tools to
create opportunities to achieve their business goals. It helps
businesses connect with customers, expand their customer base,
streamline processes and grow their business utilizing
multi-channel communications tools. Providing small businesses with
the opportunity to grow through improved communications tailored to
their needs is part of Pitney Bowes’s ongoing commitment to the
small business community.
About Pitney Bowes:
Delivering more than 90 years of innovation, Pitney Bowes
provides software, hardware and services that integrate physical
and digital communications channels. Long known for making its
customers more productive, Pitney Bowes is increasingly helping
other companies grow their business through advanced customer
communications management. Pitney Bowes is a $5.4 billion company
and employs more than 30,000 worldwide. Pitney Bowes: Every
connection is a new opportunity™. www.pb.com
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