BURLINGTON, Mass. and PLANO, Texas,
May 11, 2020 /PRNewswire/ -- In recognition of
National Hospital Week, May 10 through
16, Keurig Dr Pepper (NYSE: KDP) is encouraging consumers to
express their thanks and appreciation to healthcare workers on
social media. For every post of gratitude that includes
#FuelingtheFrontline, the Company will provide a cup of coffee to a
hospital worker, up to one million cups.
The campaign is part of the Company's Fueling the Frontline
initiative that has donated Keurig brewers and coffee to thousands
of breakrooms in more than 350 hospitals across the country, with
more than two million cups of coffee and other beverages donated
since the COVID-19 crisis began. A special program feature was a
two-week Keurig mobile truck tour in April that visited hospitals
in the Dallas Fort-Worth area near
the Company's Plano, Texas
co-headquarters location, providing hospital workers and local
first responders a unique moment outside to enjoy a cup of coffee
and other beverages provided by Keurig Dr Pepper.
"We are proud to support the healthcare community tirelessly
working on the frontline of this pandemic to care for those in
need. This campaign provides an opportunity to share our gratitude
for their courage and sacrifice. We are honored to donate coffee
and beverages, giving these brave medical workers a moment to relax
and recharge before heading back into the fight," said KDP Chairman
and CEO Bob Gamgort.
To launch the campaign, Keurig Dr Pepper today unveiled a video
across its Keurig, Green Mountain Coffee Roasters and Laughing Man
social media channels, recognizing frontline healthcare workers for
their resilience and compassion during these challenging times.
The Company has also recognized its own frontline employees, who
continue to manufacture, distribute and restock retail shelves,
with financial incentives and enhanced benefits, as well as a free
Keurig brewer and coffee as a gesture of appreciation for their
dedication during this crisis. The Company also enabled its office
employees to gift a Keurig brewer and coffee to an essential worker
of their choosing. In other relief efforts, Keurig Dr Pepper
donated $250,000 to the National
Restaurant Associations' Employee Relief Fund to provide cash
grants to U.S. restaurant workers financially impacted by the
COVID-19 crisis and 5,000 meals to the Together Without Hunger
campaign – a Panera, Feeding America and DKMS initiative.
To learn more about how Keurig Dr Pepper is supporting its
communities, employees and customers during the COVID-19 crisis,
please visit https://www.keurigdrpepper.com/en/covid.
About Keurig Dr Pepper
Keurig Dr Pepper
(KDP) is a leading beverage company in North America, with annual revenue in excess
of $11 billion and nearly 26,000
employees. KDP holds leadership positions in soft drinks, specialty
coffee and tea, water, juice and juice drinks and mixers, and
markets the #1 single serve coffee brewing system in the U.S. and
Canada. The Company's portfolio of
more than 125 owned, licensed and partner brands is designed to
satisfy virtually any consumer need, any time, and includes
Keurig®, Dr Pepper®, Green Mountain Coffee Roasters®, Canada Dry®,
Snapple®, Bai®, Mott's®, CORE® and The Original Donut Shop®.
Through its powerful sales and distribution network, KDP can
deliver its portfolio of hot and cold beverages to nearly every
point of purchase for consumers. The Company is committed to
sourcing, producing and distributing its beverages responsibly
through its Drink Well. Do Good. corporate responsibility platform,
including efforts around circular packaging, efficient natural
resource use and supply chain sustainability. For more
information, visit, www.keurigdrpepper.com.
Contacts:
Media:
Katie Gilroy
781-418-3345
katie.gilroy@kdrp.com
Investors:
Tyson Seely
781-418-3352
tyson.seely@kdrp.com
Steve Alexander
972-673-6769
Steve.alexander@kdrp.com
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SOURCE Keurig Dr Pepper