Run, don't walk, to treat yourself to the
exclusive cocktail available for a limited-time-only!
NEW
YORK, May 8, 2023 /PRNewswire/ -- The matcha
craze continues, now with a little extra indulgence! Just as the
temperatures rise and iced matcha becomes the drink of
choice, Baileys Original Irish Cream Liqueur has teamed up
with the iconic matcha brand, Cha Cha Matcha, to share the
newest colorful cocktail of the season - the Baileys Sun-Kissed
Matcha – the perfect treat to sip and show off, if you can get
your hands on it!
Experience the full interactive Multichannel News Release here:
https://www.multivu.com/players/English/9168251-baileys-cha-cha-matcha/
For the first time-ever, Cha Cha Matcha has paired its
ceremonial grade matcha with Baileys Original Irish Cream Liqueur
to create a one-of-a-kind three-layered cocktail that will delight
all of the senses (and your social feed)! The Baileys Sun-Kissed
Matcha brings together the sensational flavors of Baileys, Cha Cha
Matcha's signature honey-infused ginger turmeric, chai bitters and
matcha powder resulting in the perfect match(a) for any treating
occasion exclusively available for consumers 21+ on
CocktailCourier.com for a limited-time-only. And if sipping on the
cocktail of the season isn't enough, Baileys and Cha Cha Matcha are
releasing a limited-edition merch collab including a custom hat and
silk bandana to ensure you can treat yourself in style.
"Baileys is such a delicious and versatile product that can be
enjoyed in so many different ways whether in coffee, dessert or
with matcha," shared Sophie Kelly,
SVP of Whiskies and Liqueur, DIAGEO North America. "We're thrilled
to partner with the original matcha innovators, Cha Cha Matcha, to
offer Baileys and matcha as the quintessential springtime
beverage."
Beginning today and for one month only, consumers can easily sip
on the Baileys Sun-Kissed Matcha whether celebrating Mother's Day,
gifting a loved one, hosting a daytime soiree or an at-home
brunch.
- Custom Cocktail Kit: Wow your guests by whipping up the
exclusive cocktail from the comfort of your home with the
limited-edition Baileys Sun-Kissed Matcha cocktail kit in
partnership with Cocktail Courier featuring a bottle of Baileys
Original Irish Cream Liqueur, Cha Cha Matcha's ginger turmeric
honey syrup, chai dropper and matcha powder making up to 6
cocktails. You'll also receive a custom matcha whisk, stencil and
limited-edition swag. If you're looking to gift someone special for
Mother's Day, Cocktail Courier is offering free expedited shipping
between May 9th -12th to ensure that
your kit arrives just in time!*
- NYC Sampling: For two days only during Mother's Day
weekend - Saturday, 5/13 and Sunday, 5/14 - those 21+ in
New York can treat themselves to
complimentary samples of the Baileys Sun-Kissed Matcha cocktail at
Cha Cha Matcha's flagship store located at 922 Broadway from
12pm to 5pm while supplies last.
"Cha Cha Matcha has always been at the forefront of providing
unique and delicious ways for people to enjoy matcha," said
Jay Gujjar, CEO of Cha Cha Matcha.
"By collaborating with Baileys, an iconic adult treat and one of
the world's most popular spirits, we're excited to offer a new way
to indulge in your favorite matcha cocktail this season and
beyond."
Baileys Original Irish Cream is available wherever spirits-based
beverages are sold. Enjoy Baileys Original Irish Cream neat, over
ice, in coffee, matcha, hot chocolate, cocktails, or even over ice
cream. Baileys encourages consumers of legal drinking age to treat
themselves responsibly. For more information, please visit
www.BAILEYS.com.
About BAILEYS Irish Cream Liqueur:
BAILEYS launched in
Ireland in 1974. It is now
available in 180 markets worldwide and is the number one selling
liqueur in the world. Owned by Diageo plc, BAILEYS is currently
ranked 7th among all distilled spirits sold worldwide. It's the
signature delicious balance of Irish Cream, whisky and fine spirits
that makes BAILEYS Original Irish Cream the perfect little
indulgence when you need a break from your daily routine. The
BAILEYS portfolio includes Original Irish Cream, Salted Caramel,
Vanilla Cinnamon, Espresso Crème, Strawberries & Cream and
Almande. For more information on BAILEYS Original Irish Cream,
please visit us at www.BAILEYS.com.
About Diageo North America
Diageo is a global leader
in beverage alcohol with an outstanding collection of brands
including Johnnie Walker, Crown
Royal, Bulleit and Buchanan's
whiskies, Smirnoff, Cîroc and Ketel One vodkas, Casamigos,
DeLeon and Don Julio tequilas,
Captain Morgan, Baileys, Tanqueray and Guinness.
Diageo is listed on both the New York Stock Exchange (NYSE: DEO)
and the London Stock Exchange (LSE: DGE) and their products are
sold in more than 180 countries around the world.
For more information about Diageo, their people, brands, and
performance, visit www.diageo.com. Visit Diageo's global
responsible drinking resource, www.DRINKiQ.com, for information,
initiatives, and ways to share best practice. Follow at Twitter and
Instagram for news and information about Diageo North America:
@Diageo_NA.
About Cha Cha Matcha:
Founded in 2016 in New York City, and quickly winning the hearts
of the cool crowd with its instagrammable drinks and
made-for-photo-opps shops, Cha Cha Matcha opened with the intention
of introducing a feel-good caffiene alternative. Through its iconic
pink and green branding and delicious, creative recipes using
ceremonial grade matcha sourced in Japan, they continue their efforts to make
matcha more approachable and accessible. Cha Cha Matcha currently
has 9 locations in New York City
and Los Angeles, with plans for
brick-and-mortar growth in 2022. For more information visit
www.chachamatcha.com.
About Cocktail Courier
Cocktail Courier
offers a cocktail delivery service that includes all of the fresh
ingredients and instructions needed to shake or stir professional
quality cocktails in the comfort of your own home. Cocktail Courier
eliminates recipe and ingredient hunting by sending you a
pre-packed kit along with easy-to-follow, step-by-step
instructions, turning you into a professional bartender in a matter
of minutes, giving you access to some of the best cocktail recipes
in the country. For more information about Cocktail Courier, please
visit www.CocktailCourier.com.
*At this time, Cocktail Courier can ship to the continental
US. Cocktail Courier is not able to ship kits containing alcohol to
AK, AL, AR, HI, ID, MI, NC, OH, TN, UT, and VA."
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SOURCE Baileys Original Irish Cream Liqueur