SAN RAFAEL, Calif.,
May 2, 2019 /PRNewswire/
-- Vionic introduces Vionic Pro, a line of slip-resistant
footwear made for the performance-driven professional who craves
style and support. The collection is designed for the pro in
everyone, elevating classic "duty" shoes by combining Vionic's
trusted technology with on-trend styles for all day comfort.
"Since we started Vionic we've been asked for slip-resistant
footwear, and now we have it," says Vionic Executive Vice President
of Marketing Lisa Bazinet. "Keeping
professionals on their feet so they can help others in comfort
and…style".
Vionic Pro answers the needs of customers who work on their feet
and crave Vionic support yet, require slip-resistance for safety.
It is ideal for service industry professionals including those who
work at hospitals and restaurants and exceeds industry standards
for slip-resistant footwear. The line combines style and thoughtful
design elements for those who work long hours on their feet or in
high-step environments, including expanded size and width options,
cushioning and a removable orthotic for long lasting comfort.
The Vionic Pro line debuts this spring with two women's styles
and will introduce three additional women's and one for men in fall
2019. The Avery slip-on sneaker is the first release, and features
oil and water-resistant leather or suede uppers in classic colors
and fashionable metallics with flexible twin-gore panels for added
comfort. Subsequent women's releases include the Mable, a sleek
lace-up sneaker in dual color oil and water-resistant leathers, and
the Julianna, a lightweight mesh slip-on sneaker in on-trend
seasonal colors and classic black. Men will enjoy the Landon, a
classic lace-up sneaker with a durable slip-resistant sole for
constant comfort at work.
Over a decade following its launch, Vionic is trusted for
offering shoes with unmatched style and addictive support. The new
Vionic Pro line allows the brand to share its support with
professionals who need it most, while allowing self-expression
through style. Support is at the heart of the Vionic philosophy of
empowering individuals to live their best lives – comfortably and
confidently.
About Vionic
Vionic brings together style and science,
combining innovative biomechanics with the most coveted trends. As
pioneers in foot health with a global team of experts behind the
brand, Vionic brings a fresh perspective to stylish, supportive
footwear. Featuring a wide range of silhouettes, premium materials
and thoughtful design for women and men, Vionic offers unmatched
style and addictive support. The brand's vast selection
of active, casual and dress styles, sandals, and slippers bring
revolutionary support to the most aspirational looks. Vionic has
been featured in press including the cover of O, The Oprah
Magazine, InStyle, The Today Show, Women's Health, Buzzfeed,
Refinery29, Men's Health, Travel + Leisure,
and People.
For samples or additional information about Vionic Footwear,
visit www.vionicshoes.com.
About Caleres (NYSE: CAL)
Caleres is a diverse portfolio of global footwear brands. Our
products are available virtually everywhere - in the over 1,200
retail stores we operate, in hundreds of major department and
specialty stores, on our branded e-commerce sites, and on many
additional third-party retail websites. Our brands include Famous
Footwear, Sam Edelman, Naturalizer,
Allen Edmonds, Vionic, Dr. Scholl's
Shoes, Vince, Franco Sarto,
LifeStride, Via Spiga, Blowfish Malibu, Bzees, Circus by
Sam Edelman, Fergie, and Rykä.
Combined, these brands make Caleres a company with both a legacy
and a mission. Our legacy is our more than 140 years of
craftsmanship and our passion for fit, while our mission is to
continue to inspire people to feel great…feet
first. Visit caleres.com to learn more about us.
Media Contact: Amy Cunha, Big
Picture PR, amy@bigpicpr.com, 415-350-3154
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SOURCE Vionic