Allen Edmonds Launches Expanded Virtual Trunk Show Featuring Completely Customizable Fan-Favorite Styles
For a limited time, Allen Edmonds has launched an expanded
online customizable trunk show where consumers can create an
entirely unique design with a range of modern silhouettes, quality
materials, and durable soles.
The expanded Allen Edmonds trunk show will be live on their
website at allenedmonds.com to consumers until Saturday, March 13,
2021, and the usual custom fee is being waived for this event.
Consumers have the option of choosing the following styles: Park
Avenue Sneaker, Strand Sneaker, Courtside Sneaker, Park Avenue
Cap-Toe Oxford, Strandmok Cap-Toe Oxford, and Higgins Mill Boot.
Once a style is chosen, the creative process begins by choosing a
leather or suede upper as well as a rubber sole in multiple color
The limited-time trunk show will also encompass Allen Edmonds’
extended sizing options which offer the ability to find the perfect
fit for almost any foot. The majority of the styles are available
in large sizing range from size 6.5 - 15 and come in a variety of
widths from B - EEE. Additionally, with Allen Edmonds’ Recrafting
service, consumers can extend the life of their favorite shoes by
entrusting them to an authentic Allen Edmonds craftsman.
“Due to the high demand of our new sneaker styles and all-time
favorites, we came up with the idea to create a one-time event
where consumers can create the shoes of their dreams. With multiple
different styles, uppers, and soles to choose from, consumers can
perfectly create shoes that are completely original and express
themselves,” said Brad Adams, senior vice president of heritage
brands for Caleres. “Our factory in Port Washington, Wis., allows
us the flexibility to offer custom styles to our customers who are
connoisseurs of the craft of shoemaking and love putting their
personal touch on their footwear. This event offers more styles and
options than ever before for our core customers, as well as those
new to Allen Edmonds.”
Through the Allen Edmonds handcrafting process, each shoe is
individually created to produce the best fit with the highest
quality construction. Allen Edmonds has and always will offer
customization across its classic styles. This trunk show allows
current customers the opportunity to now get creative with the
brand’s more casual styles and sneakers.
Caleres is the home of today’s most coveted footwear brands and
represents a diverse portfolio spanning all of life’s styles and
experiences. Every shoe tells a story and Caleres has the perfect
fit for every one of them. Our collections have been developed and
acquired to meet the evolving needs of today’s assorted and growing
global audiences, with consumer insights driving every aspect of
the innovation, design, and craft that go into our distinctly
positioned brands, including Famous Footwear, Sam Edelman,
Naturalizer, Allen Edmonds, Vionic, Dr. Scholl’s Shoes, and more.
The Caleres story is most simply defined by the company’s mission:
Inspire people to feel great…feet first.
version on businesswire.com: https://www.businesswire.com/news/home/20210226005654/en/
Kelly Malone firstname.lastname@example.org