Alltel Wireless Becomes Title Sponsor For World of Outlaws Late Model Series Ohio Speedweek
July 01 2008 - 10:41AM
Business Wire
World Racing Group (OTCBB: WRGI) and Alltel Wireless (NYSE: AT) are
excited to announce their second major event partnership of 2008.
Alltel, the official wireless provider of fans and America�s
largest network providing coverage across the nation, will be the
title sponsor of the Alltel Ohio Speedweek featuring the World of
Outlaws Late Model Series. This four-race event follows the highly
successful Alltel DIRTcar Nationals partnership that opened the
2008 racing season. �We were very pleased by the fan support during
the Alltel DIRTcar Nationals in February, so expanding our
partnership with the World Racing Group was a very easy decision,�
said Samira Zebian, director of sponsorship marketing for Alltel
Wireless. �Becoming title sponsor of the Alltel Ohio Speedweek is
another great way to reach hard core racing fans and introduce them
to Alltel�s products and services. Like we did in February at the
Alltel DIRTcar Nationals, we will have the Alltel Fan Zone, the
Alltel Wireless NASCAR Stock Car and hospitality at all four events
during the Alltel Ohio Speedweek.� Alltel also intends to crown an
Alltel All-Star for the event, which features races July 24 at
Muskingum County Speedway in Zanesville, Ohio; July 25 at Tony
Stewart�s Eldora Speedway in Rossburg, Ohio; July 26 at Dave
Blaney�s Sharon Speedway in Hartford, Ohio; and July 27 at Eriez
Speedway just across the border in Erie, Pa. The top five finishers
each night will qualify to become the Alltel Ohio Speedweek
All-Star, making a possible 20 different drivers eligible for the
title. Voting will begin online at www.AlltelAllStar.com after the
final Alltel Ohio Speedweek event July 27 from Eriez Speedway, and
fans each night will receive hero cards and posters. �We are
excited Alltel Wireless experienced so much success in February
that it wants to expand its involvement with the World Racing Group
as the title sponsor of the Alltel Ohio Speedweek,� said World
Racing Group Chief Marketing Officer Ben Geisler. �From the Fan
Zone to the show car to the Alltel All-Star contest, Alltel is once
again taking a very proactive role in the activation of its
partnership with us, which will no doubt benefit fans and racers
alike.� For more information on the Alltel Ohio Speedweek and the
World of Outlaws Late Model Series, visit www.WorldofOutlaws.com.
About World Racing Group, Inc. World Racing Group, Inc. (OTCBB:
WRGI), a sports entertainment company, is a world leader in the
sanctioning and promotion of dirt track auto racing. WRGI, based in
Concord, N.C., owns and operates the three highest profile national
touring series for dirt track racing in the United States: The
Advance Auto Parts World of Outlaws� Sprint Car Series The World of
Outlaws Late Model Series(SM) The Advance Auto Parts Super DIRTcar
Series� World Racing Group sanctions more than 4,900 local and
regional dirt track racing events in the United States and Canada
at 126 tracks each year under the DIRTcar� Racing brand. In
addition, World Racing Group owns and/or operates seven premier
dirt track speedways. WRG races can be heard online at
www.DIRTVision.com�. To learn more about World Racing Group, visit
www.worldracinggroup.com. About Alltel Wireless Alltel is owner and
operator of the nation�s largest wireless network and has more than
12 million customers. For more information about Alltel, please
visit www.alltel.com.
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