SEATTLE, June 14, 2019 /PRNewswire/ -- Ahead of the
highly anticipated release of Disney and Pixar's Toy
Story 4 on June 21, Alaska
Airlines unveiled a special-edition aircraft today. The Toy
Story 4-themed aircraft, Alaska's second livery to feature Pixar's
characters, is decked out with toys from the "Toy Story 4" world.
The aircraft was revealed to a crowd of surprised guests at
Seattle-Tacoma International Airport by Alaska's own Chief Football Officer
Russell Wilson.
Watch the Toy Story 4-themed aircraft come to life at
https://youtu.be/UXkc6C35HjU.
"Guests of all ages will be eager to toy with an adventure after
hearing the buzz around our new Toy Story 4 livery," said
Natalie Bowman, Alaska Airlines'
managing director of brand marketing and advertising. "Many of us
have grown up following the iconic characters, and we're happy to
take the toys to new heights, sharing the playful, heartwarming
imagery with travelers across our coast-to-coast network––and
beyond."
Woody, Buzz Lightyear and Bo Peep span the fuselage while new
toy Forky appears on the winglet, sparking smiles on guests peering
out the windows of the aircraft. Guests boarding the Toy Story
4 aircraft will also see a logo.
"We've seen Woody and the rest of the toys in a lot of
unexpected places over the years," said Toy Story 4
producers Mark Nielsen and
Jonas Rivera. "And this time, we'll
see them in an RV, at an antique store and in the innerworkings of
a carnival. But how many people can say they've seen them at 35,000
feet?"
The unique design is a collaboration between Disney and Pixar
and Alaska Airlines. The Toy Story 4-themed 737-800, tail
number N589AS, is now flying throughout Alaska's route network. With a cruising speed
of 530 mph and sporting larger-than-life images of the toys, the
aircraft will visit fans throughout the country via
transcontinental routes and flights to Hawai'i.
Guests on the aircraft's inaugural flight were treated to a
celebration at the gate and on board, where they were also
presented with a complimentary one-month Cinemark Movie Club
membership. The membership will allow recipients to see the film at
any Cinemark location where Toy Story 4 is playing.
Disney fans can follow @AlaskaAir on Twitter and at
facebook.com/alaskaairlines to learn about promotional activities
leading up to the June 21 release of
Toy Story 4.
About Toy Story 4
Woody (voice of Tom Hanks) has always been confident about his
place in the world, and that his priority is taking care of his
kid, whether that's Andy or Bonnie. So when Bonnie's beloved new
craft-project-turned-toy, Forky (voice of Tony Hale), declares himself as "trash" and not
a toy, Woody takes it upon himself to show Forky why he should
embrace being a toy. But when Bonnie takes the whole gang on her
family's road trip excursion, Woody ends up on an unexpected detour
that includes a reunion with his long-lost friend Bo Peep (voice of
Annie Potts). After years of being
on her own, Bo's adventurous spirit and life on the road belie her
delicate porcelain exterior. As Woody and Bo realize they're worlds
apart when it comes to life as a toy, they soon come to find that's
the least of their worries. Directed by Josh Cooley ("Riley's First Date?"), and
produced by Mark Nielsen (associate
producer "Inside Out") and Jonas
Rivera ("Inside Out," "Up"), Disney and Pixar's "Toy Story
4" ventures to U.S. theaters on June
21, 2019.
About Alaska Airlines
Alaska Airlines and its regional
partners fly 46 million guests a year to more than 116 destinations
with an average of 1,200 daily flights across the United States and to Mexico, Canada and Costa
Rica. With Alaska and
Alaska Global Partners, guests can earn and redeem miles on flights
to more than 900 destinations worldwide. Alaska Airlines ranked
"Highest in Customer Satisfaction Among Traditional Carriers in
North America" in the J.D. Power
North America Airline Satisfaction Study for 12 consecutive years
from 2008 to 2019. Learn about Alaska's award-winning service at
newsroom.alaskaair.com and blog.alaskaair.com. Alaska Airlines and
Horizon Air are subsidiaries of Alaska Air Group (NYSE: ALK).
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SOURCE Alaska Airlines