Tilray Signs Distribution Agreement With Great North Distributors for Adult-Use Cannabis Sales Across Canada
October 20 2021 - 7:30AM
Business Wire
Tilray, Inc. (“Tilray”) (Nasdaq:TLRY; TSX:TLRY), a leading
global cannabis-lifestyle and consumer packaged goods company and
Great North Distributors, Inc. (Great North), Canada’s first
national sales broker for legalized adult-use cannabis — today
announced a signed national brokerage agreement with Tilray Canada
Ltd. Under the agreement, Great North will be the exclusive
representative for Tilray’s complete portfolio of adult-use
cannabis products across the Canadian marketplace, with the
exception of Quebec. Tilray’s leading cannabis brands include Good
Supply, Riff, Solei, Canaca, The Batch, Chowie Wowie, and Broken
Coast.
“Great North have been great partners in helping us achieve our
leadership position in Canada. This agreement will further drive
exceptional route-to-market efficiencies for our comprehensive
portfolio of adult-use cannabis brands and innovative 2.0
products,” said Irwin D. Simon, Chairman and CEO, Tilray, Inc. “We
believe Great North's established network positions our brands on a
path to accelerated growth across Canada. In addition, their
territory managers and coast to coast coverage enable us to have
boots on the ground to drive focus on educating budtenders and
consumers on our carefully curated portfolio of brands and
high-quality products.”
“Securing the trust of Tilray cements our cannabis sales
leadership position in Canada,” said Doug Wieland, President, Great
North Distributors. “Great North has executed in the Canadian
cannabis market since day one and will immediately bring value in
sales execution, as well as the core competencies that come from
our leadership team's alcohol beverage expertise to Tilray's family
of brands.”
Great North has reach across every province in Canada, including
established relationships and expertise working with provincially
owned and operated retailers and private retailers in Canada's
cannabis industry. In addition, great North applies
industry-leading data analytics capabilities to the sector,
providing suppliers with a powerful data-driven approach to
cannabis sales.
About Tilray Tilray, Inc. (Nasdaq:TLRY; TSX:TLRY), is a
leading global cannabis-lifestyle and consumer packaged goods
company with operations in Canada, the United States, Europe,
Australia, and Latin America that is changing people's lives for
the better – one person at a time – by inspiring and empowering the
worldwide community to live their very best life by providing them
with products that meet the needs of their mind, body, and soul and
invoke a sense of wellbeing. Tilray’s mission is to be the trusted
partner for its patients and consumers by providing them with a
cultivated experience and health and wellbeing through
high-quality, differentiated brands and innovative products. A
pioneer in cannabis research, cultivation, and distribution,
Tilray’s unprecedented production platform supports over 20 brands
in over 20 countries, including comprehensive cannabis offerings,
hemp-based foods, and alcoholic beverages.
For more information on how we open a world of wellbeing, visit
www.Tilray.com.
About Great North Distributors Great North Distributors,
Inc., established as a joint venture by the owners of Southern
Glazer’s Wine & Spirits, is Canada’s first national sales
broker for legalized adult-use cannabis. Great North Distributors
has reach across every province in Canada, including established
relationships and expertise working with provincially owned and
operated retailers and private retailers alike. Great North applies
industry-leading data analytics capabilities from the wine and
spirits industry to the new cannabis industry, providing suppliers
with a powerful data-driven approach to cannabis sales. For more
information, visit Great North Distributors.
Forward-Looking Statements Certain statements in this
communication that are not historical facts constitute
forward-looking information or forward-looking statements
(together, “forward-looking statements”) under Canadian securities
laws and within the meaning of Section 27A of the Securities Act of
1933, as amended, and Section 21E of the Securities Exchange Act of
1934, as amended, that are intended to be subject to the “safe
harbor” created by those sections and other applicable laws.
Forward-looking statements can be identified by words such as
“forecast,” “future,” “should,” “could,” “enable,” “potential,”
“contemplate,” “believe,” “anticipate,” “estimate,” “plan,”
“expect,” “intend,” “may,” “project,” “will,” “would” and the
negative of these terms or similar expressions, although not all
forward-looking statements contain these identifying words. Certain
material factors, estimates, goals, projections or assumptions were
used in drawing the conclusions contained in the forward-looking
statements throughout this communication. Many factors could cause
actual results, performance or achievement to be materially
different from any forward-looking statements, and other risks and
uncertainties not presently known to the Company or that the
Company deems immaterial could also cause actual results or events
to differ materially from those expressed in the forward-looking
statements contained herein. For a more detailed discussion of
these risks and other factors, see the most recently filed annual
information form of Tilray and the Annual Report on Form 10-K (and
other periodic reports filed with the SEC) of Tilray made with
applicable securities regulatory authorities and available on SEDAR
and EDGAR. The forward-looking statements included in this
communication are made as of the date of this communication and the
Company does not undertake any obligation to publicly update such
forward-looking statements to reflect new information, subsequent
events or otherwise unless required by applicable securities
laws.
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version on businesswire.com: https://www.businesswire.com/news/home/20211020005281/en/
Media: Berrin Noorata, news@tilray.com
Investors: Raphael Gross, +1-203-682-8253,
Raphael.Gross@icrinc.com
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