Sky-mobi Announces Exclusive Mobile Game Licensing Arrangement With MIHOYO
June 26 2014 - 9:39AM
Sky-mobi Limited ("Sky-mobi" or the "Company") (Nasdaq:MOBI), a
leading mobile application platform in China, today announced an
exclusive licensing arrangement with MIHOYO Co, Ltd ("MIHOYO"), a
mobile game developer in China, for the distribution of the mobile
game, The End of School II, over the iOS platform.
MIHOYO was founded in 2011 with the mission to develop
innovative and high quality ACG for smartphones. Recognizing the
MIHOYO team's strong development capabilities and pioneering design
concept, Sky-mobi strategically invested in MIHOYO in early 2012
and cultivated its growth by providing game players preference,
innovative gameplay, and most popular trend of graphic designs.
During the past two years, MIHOYO has built up a strong brand and
reputation for its advanced designs and creative gameplay through a
series of highly-engaging game releases, including The End of
School II.
Michael Tao Song, Chairman and Chief Executive Officer of
Sky-mobi stated, "We are proud of our involvement in and
contribution to MIHOYO's success of The End of School II, ranked
No. 1 and No. 9 in the App Store paid games and popular games
categories respectively after debuting on the iOS platform and
further achieved grossed revenue over RMB10 million in recent
month. As its publisher, Sky-mobi has fully leveraged our
integrated resources by investing smartly in promoting the game
online and off-line, catching proper timing to attract players, and
bringing critical players' feedback to MIHOYO. We strongly believe
that Sky-mobi has successfully entrenched its position in both
Android and iOS platforms as a professional mobile game publisher,
proven by our distinguished way of selecting games. As the momentum
has been built up, we are expecting future success in publishing
mobile games and higher return to all investors."
Safe Harbor Statement
This announcement contains forward-looking statements within the
meaning of the safe harbor provisions of the Private Securities
Litigation Reform Act of 1995. In some cases, you can identify
forward-looking statements by such terms as "may," "will,"
''believes,'' ''expects,'' ''anticipates,'' ''intends,''
''estimates,'' "plans," "continues" or other similar expressions,
the negative of these terms, or other comparable terminology. Such
statements, including statements relating to the Company's business
outlook, are subject to risks and uncertainties that could cause
actual results to differ materially from those projected. Potential
risks and uncertainties include the effectiveness, profitability
and marketability of the Company's solutions; the Company's limited
operating history; measures introduced by the PRC government and
mobile network operators aimed at mobile applications-related
services; the Company's revenue projections for future
periods; the Company's ability to maintain relationships with
handset companies, content providers and payment service providers;
its dependence on mobile service providers and mobile network
operators for the collection of a substantial majority of its
revenues; billing and transmission failures, which are often beyond
the Company's control; its ability to compete effectively; its
ability to capture opportunities in the growing smart phone market;
its ability to obtain and maintain applicable permits and
approvals; general economic and business conditions; the volatility
of the Company's operating results and financial condition; the
Company's ability to attract or retain qualified senior management
personnel and research and development staff; and other risks
described in the Company's filings with the Securities and Exchange
Commission, including its annual report on Form 20-F filed on June
28, 2013. These forward-looking statements are based on current
expectations, assumptions, estimates and projections about the
Company and its industry. The Company undertakes no obligation to
update forward-looking statements to reflect subsequent occurring
events or circumstances, or changes in its expectations, except as
may be required by law.
About Sky-mobi Limited
Sky-mobi Limited is a leading mobile application platform in
China. The Company works with handset companies to pre-install its
Maopao mobile application store on handsets and with content
providers to provide users with applications and content titles.
Users of its Maopao store can browse, download and enjoy a range of
applications and content, such as single-player games, mobile music
and books on various mobile handsets with different hardware and
operating system configurations. The Company's mobile social
network community in China, the Maopao Community, offers mobile
social games, as well as applications and content with social
network functions to its registered users. The Company is based in
Hangzhou, China. For more information, please visit:
www.sky-mobi.com.
CONTACT: Investor Relations Contact:
Sky-mobi Limited
Mr. John Bi, Chief Financial Officer
Phone: + (86) 571-8777 0978 (Hangzhou, China)
Email: investor.relations@sky-mobi.com
ICR, Inc.
Qiyiana Tian
Phone: + (1) (646) -915-1615 (US)
Email: investor.relations@sky-mobi.com
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