Social Media and Mobile Gaming Continues to Grow - Zynga and Sky-mobi Poised to Benefit
February 16 2012 - 8:20AM
Marketwired
The social media and mobile app market continues to show impressive
growth this year. For example, last month's Software &
Information Industry Summit in New York featured appeals to
publishers to pursue new media, social networking and mobile as
avenues to relevancy and revenue. Five Star Equities examines the
outlook for companies in the Technology Sector and provides equity
research on Zynga, Inc. (NASDAQ: ZNGA) and Sky-mobi Limited
(NASDAQ: MOBI). Access to the full company reports can be found at:
www.fivestarequities.com/ZNGA
www.fivestarequities.com/MOBI
Juniper Research estimates that annual revenues from consumer
mobile applications will approach $52 billion by 2016 as consumer
smartphone adoption accelerates in tandem with the emergence of a
mass tablet market. While smartphones will continue to comprise the
majority of app revenues over the forecast period, the report noted
that tablets -- which currently account for just 7% of global app
revenues -- would comprise 25% of such revenues by 2016.
By 2014, tech research firm Gartner estimates over 185 billion
applications will have been downloaded from mobile app stores
worldwide.
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Zynga Inc. develops, markets, and operates online social games
on the Internet, social networking sites, and mobile platforms. The
company offers poker games, word games, and board games. On Tuesday
the company reported that it lost $435 million, or $1.22 per share,
in the fourth quarter. That's down from earnings of $16.1 million,
or 5 cents per share, a year earlier when it was still privately
held.
Sky-mobi Limited operates the leading mobile application store
in China, measured by 2010 revenues, according to Analysys
International. The company works with handset companies to
pre-install its Maopao mobile application store on handsets and
with content providers to provide users with applications and
content titles.
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