SAN MATEO, Calif., March 10, 2016 /PRNewswire/
-- Marketo, Inc. (NASDAQ: MKTO), today announced the
first keynotes for its Marketing Nation Summit, the marquee event
for the world's best and brightest marketers. Multi-platinum
recording artist, pop star, and songwriter Rachel Platten will take the stage alongside
Marketo chairman, CEO, and Silicon Valley technology veteran
Phil Fernandez and Marketo
CMO Sanjay Dholakia at the
MGM Grand Las Vegas Hotel and Casino in May
2016.
During the conference's Day 1 and Day 2 keynotes on May 10 and 11, attendees will also hear from
Facebook CMO Gary
Briggs; New York
Times best-selling author, adventurer, explorer, and
mountaineer Alison Levine;
and Jamie Gutfreund,
global CMO of digital agency Wunderman. All speakers
will contribute to this year's theme of inspiring "Tomorrow's
Marketer."
Platten's first major debut came with the release of her
hit single "Fight Song," which tells the story of her long road to
success. The fire that "Fight Song" ignited has connected
Platten not only to music fans, but to her first major label debut
with Columbia Records. Ask Platten what she wants people to take
away from her music and she says, "I'm in love with the idea of
connecting people. Bringing people together is to me the most
important thing we can do in this life. I feel like that's my
mission with my music."
Briggs joined Facebook in 2013 as the company's
first-ever CMO. He is responsible for Facebook's consumer, product,
and platform marketing. Prior to joining Facebook, Briggs served in
various roles at Google, Inc., including CMO of Motorola following
its acquisition by Google, and VP, Consumer Marketing. His
longstanding career in marketing and consulting includes prominent
roles at notable global companies such as eBay, PepsiCo, IBM, and
McKinsey.
Levine is an adventurer, explorer, and mountaineer who
served as team captain of the first American Women's Everest
Expedition. She has completed the Adventure Grand Slam, climbing
the highest peak on each continent and skiing to both Poles,
something fewer than 30 people in the world have accomplished.
Drawing from her breadth of experiences – from her career on Wall
Street to recovering from three heart surgeries and a serious
neurological disease – Levine believes that leadership is
everyone's responsibility, not just the people at the top.
Gutfreund leads Wunderman's global marketing and
communications initiatives, driving awareness of the agency's
unique blend of data-inspired creativity. Over the span of 20
years, Gutfreund has served as an early pioneer in digital content
and commerce, identifying opportunities and building partnerships
between brands and technology companies. One of Elle
Magazine's 2015 "Women to Watch," Gutfreund has held positions
with Microsoft and Expedia and driven international marketing
campaigns for Lufthansa, Procter & Gamble Europe, and the
Summer Olympics in Barcelona.
Additional speakers for the keynotes will be announced in the
coming weeks, capping off nearly 100 hours of programming with the
industry's most innovative thought leaders.
Expected to attract more than 6,000 marketers from around the
globe, this year's Marketing Nation Summit will feature
thought-leadership, educational sessions, workshops, and trainings
that empower marketers of every level to succeed in today's digital
era.
To learn more or register for the conference, please visit
http://www.marketo.com/summit.
About Marketo
Marketo (NASDAQ: MKTO) provides the
leading engagement marketing software and solutions designed to
help marketers develop long-term relationships with their customers
– from acquisition to advocacy. Marketo is built for marketers, by
marketers and is setting the innovation agenda for marketing
technology. Marketo puts Marketing First. Headquartered in
San Mateo, CA, with offices around
the world, Marketo serves as a strategic partner to large
enterprise and fast-growing small companies across a wide variety
of industries. To learn more about Marketo's Engagement Marketing
Platform, LaunchPoint® partner ecosystem, and the vast community
that is the Marketo Marketing Nation®, visit www.marketo.com.
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SOURCE Marketo, Inc.