SAN MATEO,
Calif., Dec. 10, 2018
/PRNewswire/ -- GoPro, Inc. (NASDAQ: GPRO) today
announced that it plans to move most of its US-bound camera
production out of China by the
summer of 2019 to mitigate the potential impact of inclusion on any
new tariff lists. International-bound camera production will remain
in China.
"Today's geopolitical business environment requires
agility, and we're proactively addressing tariff concerns by moving
most of our US-bound camera production out of China," said Brian
McGee, Executive Vice President and CFO of GoPro. "We
believe this diversified approach to production can benefit our
business regardless of tariff implications."
McGee added, "It's important to note that we own our own
production equipment while our manufacturing partner provides the
facilities, so we expect to make this move at a relatively low
cost."
GoPro will be showcasing its HERO7 line of cameras,
including the best-selling $399 HERO7
Black camera, at CES in Las Vegas
from January 8 – 11, 2019.
About GoPro, Inc. (NASDAQ:
GPRO)
GoPro helps the world celebrate and share itself in immersive
and exciting ways.
GoPro, HERO and their respective logos are trademarks or
registered trademarks of GoPro, Inc. in the United
States and other countries. All other trademarks are the
property of their respective owners.
For more information,
visit www.gopro.com. GoPro
users can submit their photos, raw clips and video edits to GoPro
Awards for social stoke, GoPro gear and cash prizes.
Learn more
at www.gopro.com/awards. Connect
with GoPro
on Facebook, Instagram, LinkedIn, Pinterest, Twitter, YouTube,
and GoPro's blog The Inside
Line.
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SOURCE GoPro, Inc.