eLong, Inc. Announces Appointment of Guangfu Cui as new Chief Executive Officer
September 25 2007 - 9:00PM
PR Newswire (US)
BEIJING, Sept. 25 /Xinhua-PRNewswire/ -- eLong, Inc. (NASDAQ:LONG),
a leading online travel service provider in China, today announced
the appointment of a new Chief Executive Officer. (Logo:
http://www.newscom.com/cgi-bin/prnh/20041118/ELONGLOGO ) Guangfu
Cui will join as CEO of eLong, Inc., effective October 8, 2007.
Henrik Kjellberg will step down as Interim CEO of eLong but will
remain Chairman of the eLong Board of Directors, and will remain
actively involved in the company. "Guangfu Cui has significant
experience in business expansion and establishing national brands
in China. He also brings a thorough understanding of the Chinese
consumer and the Chinese market, having worked not only for P&G
but also for Fedex Kinko's in China," said Mr. Kjellberg. "I am
delighted to be joining eLong at this exciting and challenging
stage in the company's development," said Guangfu Cui. "The Chinese
travel market is just starting to take off and eLong is extremely
well positioned to build a very strong position in this segment. We
will continue the process of change to make eLong an even stronger
company." About Guangfu Cui Prior to joining eLong, Guangfu Cui was
the Managing Director for FedEx Kinko's China. Under his
leadership, Mr. Cui positioned the company as market leader in
digital printing industry in China with 16 centers and 300
employees within four years after he joined FedEx Kinko's. Prior to
joining FedEx Kinko's, Guangfu Cui worked for Procter & Gamble
China for over 12 years, including two and half years working in
the United States. He was instrumental in building Procter &
Gamble China's distribution network and retail coverage system.
Guangfu Cui is 38 years old, holds an MBA from Kellogg School of
Management at Northwestern University and a BA in Law from Peking
University. About eLong, Inc. eLong, Inc. (NASDAQ:LONG) is a
leading online travel company in China. Headquartered in Beijing,
eLong has a national presence across China. eLong uses web-based
distribution technologies and a bilingual call center to provide
consumers with access to travel reservation services. Aiming to
enrich people's lives through the freedom of independent travel,
eLong empowers consumers to make informed choices by providing a
one-stop travel solution and consolidated travel tools and
information such as maps, virtual tours and user ratings. eLong has
the capacity to fulfill air ticket reservations in over 55 major
cities across China. In addition to choice of a wide hotel
selection in the Greater China region, eLong offers Chinese
consumers the ability to make bookings at international hotels in
over 140 destinations worldwide. eLong operates the websites
http://www.elong.com/ and http://www.elong.net/ . About Expedia,
Inc. Expedia, Inc. is the world's leading online travel company,
empowering business and leisure travelers with the tools and
information they need to easily research, plan, book, and
experience travel. Expedia, Inc. also provides wholesale travel to
offline retail travel agents. Expedia, Inc.'s portfolio of brands
includes: Expedia.com(R), hotels.com(R), Hotwire(R), Expedia(R)
Corporate Travel, TripAdvisor(R) and Classic Vacations(R). Expedia,
Inc.'s companies also operate internationally with sites in Canada,
the United Kingdom, Germany, France, Italy, the Netherlands,
Norway, Sweden, Denmark, Australia, Japan and China, through its
investment in eLong(TM). For more information, visit
http://www.expediainc.com/ (NASDAQ:EXPE). Expedia, Expedia.com are
either registered trademarks or trademarks of Expedia, Inc. in the
U.S. and/or other countries. Classic Vacations is either a
trademark or registered trademark of Classic Vacations, LLC in the
U.S. and/or other countries. hotels.com is either a trademark or
registered trademark of hotels.com, L.P., a subsidiary of
hotels.com in the U.S. and/or other countries. Hotwire is either a
trademark or registered trademark of Hotwire, Inc. in the U.S.
and/or other countries. TripAdvisor is either a trademark or
registered trademark of TripAdvisor, LLC in the U.S. and/or other
countries. Other logos or product and company names mentioned
herein may be the property of their respective owners. (C) 2007
Expedia, Inc. All rights reserved. CST: 2029030-40 Safe Harbor
Statement Statements in this press release concerning eLong's
future business, operating results and financial condition are
"forward-looking" statements within the meaning of Section 27A of
the Securities Act of 1933, as amended, and Section 21E of the
Securities Exchange Act of 1934, as amended, and as defined in the
Private Securities Litigation Reform Act of 1995. Words such as
"anticipate," "believe," "estimate," "expect," "forecast,"
"intend," "may," "plan," "project," "predict," "should" and "will"
and similar expressions as they related to the Company are intended
to identify such forward-looking statements. These forward looking
statements are based upon management's current views and
expectations with respect to future events and are not a guarantee
of future performance. Furthermore, these statements are, by their
nature, subject to a number of risks and uncertainties that could
cause actual performance and results to differ materially from
those discussed in the forward-looking statements as a result of a
number of factors. Factors that could affect the Company's actual
results and cause actual results to differ materially from those
included in any forward-looking statement include, but are not
limited to, eLong's historical operating losses, its limited
operating history, declines or disruptions in the travel industry,
the recurrence of SARS, an outbreak of bird flu, eLong's reliance
on having good relationships with hotel suppliers and airline
ticket suppliers, collection risk with respect to eLong's corporate
travel accounts receivable, the possibility that eLong will be
unable to timely comply with Section 404 of the Sarbanes-Oxley Act
of 2002, the risk that eLong will not be successful in competing
against new and existing competitors, risks associated with
Expedia, Inc.'s (NASDAQ: EXPE) majority ownership interest in eLong
and the integration of eLong's business with that of Expedia's,
subsequent revaluations of the Chinese currency, changes in eLong's
management team and other key personnel and other risks outlined in
eLong's filings with the U.S. Securities and Exchange Commission
(or SEC), including eLong's Form 20-F filed with the SEC in
connection with the Company's fiscal year 2006 results. Readers are
cautioned not to place undue reliance on any forward-looking
statements, which speak only as of their dates. Investor Contact:
eLong, Inc. Investor Relations Tel: Email: +86-10-5860-2288 x6606
http://www.newscom.com/cgi-bin/prnh/20041118/ELONGLOGO
http://photoarchive.ap.org/ DATASOURCE: eLong, Inc. CONTACT:
Investor Relations of eLong, Inc., +86-10-5860-2288 x6606, or
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