Back-to-School Season Spurs Increase in Global eCommerce Transactions, According to Latest ACI Worldwide Data
September 14 2020 - 2:00AM
Business Wire
Stationery, DIY desks, digital course material,
apparel and electronics among popular back-to-school items
purchased online amidst pandemic
New data from ACI Worldwide (NASDAQ: ACIW) shows global
eCommerce transactions increased by 24 percent in August 2020
compared to August 2019. The analysis of hundreds of millions of
eCommerce transactions from global merchants showed that sales of
back-to-school items, which increased 56 percent from January
through August 2020 compared to the same period in 2019, were among
the main drivers, along with sporting, outdoor, pet supplies and
DIY goods.
“The increase in eCommerce transactions in August compared to
the previous month can be attributed primarily to back-to-school
purchases as students and families face the new normal this fall,”
said Debbie Guerra, executive vice president, ACI Worldwide. “With
countless students experiencing various curriculum scenarios—from
exclusively online to a hybrid approach—there is an increased need
for in-home educational items such as online course material,
digital content, computers and desks. Moreover, clothing merchants
have seen an increase in school and college wear purchases for
those planning to attend school in-person.”
The gaming sector continued to see significant growth in August
(109%) compared to July (52%), driven by new game releases as well
as stay-at-home restrictions that are forcing consumers to find
indoor entertainment. Pet supplies also saw increased demand (94%)
from January through August 2020 compared to the same period in
2019. “Recreational activities from gaming indoors to spending more
time with pets—due to a surge in pet adoption—has driven much of
the increase in purchases within those sectors,” Guerra
continued.
Key Findings:
eCommerce purchasing trends:
- Educational product purchases (pens, pencils, notebooks,
digital books, course materials) increased 56 percent.
- Purchase of course materials increased 75 percent.
- Sectors that continue to experience major increase in purchases
in August include gaming (109% increase) and retail (44%
increase).
- Sectors that continue to experience major decrease in purchases
in August include travel (13% decrease) and ticketing (80%
decrease).
- The average ticket price of genuine purchases dropped by $26 in
2020 compared to 2019.
- Purchase volume increased YoY in all regions:
- U.S. up 11 percent, driven by back-to-school items such as
clothing, stationery and electronics
- EMEA up 13 percent, driven by purchases of back-to-school and
DIY items
Fraud trends:
- Transactional value of fraud attempts increased 0.4 percent in
August, driven by purchases of electronics, with buy online,
pick-up in-store being the channel of choice for fraudsters.
- The average ticket price for fraud attempts increased by $7 in
the period January through August 2020, compared to the same period
in 2019.
- Non-fraud chargebacks* increased by 17 percent in August 2020
compared to August 2019.
*As chargebacks take approximately 45 days to process, the most
current complete data is from July 2020.
About ACI Worldwide
ACI Worldwide powers digital payments for more than 6,000
organizations around the world. More than 1,000 of the largest
financial institutions and intermediaries, as well as thousands of
global merchants, rely on ACI to execute $14 trillion each day in
payments and securities. In addition, myriad organizations utilize
our bill presentment and payment services. Through our
comprehensive suite of software solutions delivered on customers’
premises, through the public cloud or through ACI’s private cloud,
we provide real-time payment capabilities and enable the industry’s
most complete omni-channel payments experience.
© Copyright ACI Worldwide, Inc. 2020
ACI, ACI Worldwide, ACI Payments, Inc., ACI Pay, Speedpay and
all ACI product/solution names are trademarks or registered
trademarks of ACI Worldwide, Inc., or one of its subsidiaries, in
the United States, other countries or both. Other parties’
trademarks referenced are the property of their respective
owners.
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version on businesswire.com: https://www.businesswire.com/news/home/20200913005067/en/
Media Dan Ring dan.ring@aciworldwide.com 781-370-3600
Nidhi Alberti nidhi.alberti@aciworldwide.com 781-370-3600
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