As filed with the Securities and Exchange
Commission on April 16, 2008
|
Registration
No.
333-140047
|
UNITED
STATES
SECURITIES
AND EXCHANGE COMMISSION
Washington,
D.C. 20549
POST
EFFECTIVE AMENDMENT NO. 1 TO FORM SB-2
ON
FORM S-3
REGISTRATION
STATEMENT
UNDER
THE
SECURITIES
ACT OF 1933
DIGITALFX
INTERNATIONAL, INC.
(Exact
Name of Registrant as Specified in its Charter)
Florida
|
65-0358792
|
(State
or Jurisdiction of
Incorporation
or Organization)
|
(I.R.S.
Employer
Identification
No.)
|
3035
East Patrick Lane, Suite 9
Las
Vegas, Nevada 89120
(702)
938-9300
(Address,
Including Zip Code, and Telephone Number, Including Area Code, of Registrant’s
Principal Executive Offices)
Mickey
Elfenbein, Chief Operating Officer
DigitalFX
International, Inc.
3035
East Patrick Lane, Suite 9
Las
Vegas, Nevada 89120
(702)
938-9300
(Name,
Address, Including Zip Code, and Telephone Number, Including Area Code, of
Agent
for Service)
Copy
to:
Gregory
Akselrud, Esq.
Stubbs
Alderton & Markiles, LLP
15260
Ventura Boulevard, 20
th
Floor
Sherman
Oaks, California 91403
(818)
444-4500
Approximate
date of commencement of proposed sale to the public: From time to time after
the
effective date of this Post-Effective Amendment.
If
the
only securities being registered on this Form are being offered pursuant to
dividend or interest reinvestment plans, please check the following box:
o
If
any of
the securities being registered on this Form are to be offered on a delayed
or
continuous basis pursuant to Rule 415 under the Securities Act of 1933, other
than securities offered only in connection with dividend or interest
reinvestment plans, check the following box.
x
If
this
Form is filed to register additional securities for an offering pursuant to
Rule
462(b) under the Securities Act, please check the following box and list the
Securities Act registration statement number of the earlier effective
registration statement for the same offering.
o
If
this
Form is a post-effective amendment filed pursuant to Rule 462(c) under the
Securities Act, check the following box and list the Securities Act registration
statement number of the earlier effective registration statement for the
same
offering.
o
If
this
Form is a registration statement pursuant to General Instruction I.D. or a
post-effective amendment thereto that shall become effective upon filing with
the Commission pursuant to Rule 462(e) under the Securities Act, check the
following
box.
o
If
this
Form is a post-effective amendment to a registration statement filed pursuant
to
General Instruction I.D. filed to register additional securities or additional
classes of securities pursuant to Rule 413(b) under the Securities Act, check
the following box.
o
CALCULATION
OF REGISTRATION FEE
Title
of Each Class
of
Securities
To
Be Registered
|
|
Amount
To Be Registered (1)
|
|
Proposed
Maximum
Offering
Price
Per
Unit (2)
|
|
Proposed
Maximum
Aggregate
Offering
Price (2)
|
|
Amount
Of
Registration
Fee (3)
|
|
Common
Stock, par value $.001 per share
|
|
|
1,000,000
|
|
$
|
0.69
|
|
$
|
690,000.00
|
|
$
|
27.12
|
|
TOTAL
|
|
|
1,000,000
|
|
$
|
0.69
|
|
$
|
690,000.00
|
|
$
|
27.12
|
|
(1)
|
In
the event of a stock split, stock dividend, or other similar transaction
involving the Registrant’s common stock, in order to prevent dilution, the
number of shares registered shall automatically be increased to cover
the
additional shares in accordance with Rule 416(a) under the Securities
Act.
|
(2)
|
Estimated
solely for the purpose of calculating the registration fee pursuant
to
Rule 457(c) under the Securities Act of 1933, using the average of
the
high and low price as reported on the American Stock Exchange on
April 14,
2008.
|
(3)
|
A
registration fee of $508.25 was paid with respect 1,000,000 shares
with
the initial filing of the Registration
Statement.
|
THIS
POST-EFFECTIVE AMENDMENT NO. 1 TO REGISTRATION STATEMENT NO. 333-140047 SHALL
HEREAFTER BECOME EFFECTIVE IN ACCORDANCE WITH SECTION 8(C) OF THE SECURITIES
ACT
OF 1933 ON SUCH DATE AS THE COMMISSION, ACTING PURSUANT TO SAID SECTION 8(C),
MAY DETERMINE.
EXPLANATORY
NOTE
Pursuant
to Rule 401(e) of the Securities Act of 1933, the Registrant is filing this
Post-Effective Amendment No. 1 (the “Amendment”) to Form SB-2 on Form S-3 to
update information contained in the prospectus included in the Registrant’s
Registration Statement on Form SB-2, as amended (Registration No. 333-140047)
(the “Registration Statement”). The Registration Statement was declared
effective by the Securities and Exchange Commission on May 11,
2007.
Subject
to Completion, Dated April 16, 2008
DIGITALFX
INTERNATIONAL, INC.
1,000,000
Shares
Common
Stock
This
prospectus relates to the offer and sale from time to time of up to
1,000,000
shares
of
our common stock that are held by the shareholders named in the “Selling
Shareholders” section of this prospectus. The prices at which the selling
shareholders may sell the shares in this offering will be determined by the
prevailing market price for the shares or in negotiated transactions. We will
not receive any of the proceeds from the sale of the shares. We will bear all
expenses of registration incurred in connection with this offering. The selling
shareholders whose shares are being registered will bear all selling and other
expenses.
On
November 30, 2006, the Securities and Exchange Commission (“SEC”) declared
effective a registration statement on Form SB-2 (File No. 333-136855) we
initially filed with the SEC on August 23, 2006, which filing was subsequently
amended on October 5, November 11 and November 28, 2006, registering the resale
by certain of our shareholders of an aggregate of 22,095,892 shares of our
common stock. This previously filed registration statement remains
effective.
Our
common stock is quoted on the American Stock Exchange under the symbol “DXN.” On
April 14, 2008, the last reported sales price of our common stock on the
American Stock Exchange was $0.69 per share.
Investing
in our common stock involves risks. See “Risk Factors” beginning on page
5.
Neither
the Securities and Exchange Commission nor any state securities commission
has
approved or disapproved of these securities or passed upon the adequacy or
accuracy of this prospectus. Any representation to the contrary is a criminal
offense.
The
date
of this prospectus is ______________
TABLE
OF CONTENTS
|
|
Page
|
Prospectus
Summary
|
|
1
|
Risk
Factors
|
|
5
|
Forward-looking
Statements
|
|
14
|
Use
of Proceeds
|
|
14
|
Selling
Shareholders
|
|
15
|
Plan
of Distribution
|
|
16
|
Legal
Matters
|
|
18
|
Experts
|
|
18
|
Disclosure
of Commission Position on Indemnification for Securities Act
Liabilities
|
|
19
|
Where
You Can Find More Information
|
|
19
|
You
should rely only on the information contained in this prospectus or any
supplement. We have not authorized anyone to provide information that is
different from that contained in this prospectus. The information contained
in
this prospectus is accurate only as of the date of this prospectus, regardless
of the time of delivery of this prospectus or of any sale of our common
stock.
PROSPECTUS
SUMMARY
This
summary highlights selected information contained in greater detail elsewhere
in
this prospectus. You should read the entire prospectus carefully before making
an investment decision, including “Risk Factors” and the consolidated financial
statements and the related notes incorporated herein by reference. References
in
this prospectus to “DigitalFX” and “the Company” refer to DigitalFX
International, Inc. and our consolidated subsidiaries.
Our
Business
We
are a
digital communications and social networking company that, directly and through
a multi-tiered affiliate program, offers a suite of proprietary digital
communication tools, including video email, video instant messaging, live
webcasting, podcasting, blogging, and digital vault storage. Our social
networking website,
www.helloworld.com
,
operated by our wholly-owned subsidiary DigitalFX Networks, LLC, a Nevada
limited liability company (“DigitalFX Networks”), targets users from ages 18 to
65. The site features a full suite of digital communication tools, and
multi-tiered affiliates (“Affiliates”) and retail customers pay a monthly
subscription fee to use the tools and participate in the social network.
Additionally, our website,
www.vmdirect.com
,
operated by our wholly-owned subsidiary VMdirect, L.L.C., a Nevada limited
liability company (“VMdirect”) offers Affiliates the tools necessary to
effectively market and distribute our digital communication tools. We also
offer
a video-enabled web platform to small and medium-sized businesses through
www.firststream.com
,
also
operated by DigitalFX Networks. This service allows streaming video to be sent
in any business email communication and also provides small and medium-sized
businesses with live broadcasting, podcasting and blogging ability.
Our
multi-tiered affiliate program drives the growth of our business. Rather than
using traditional advertising and marketing methods, we chose to create a
multi-tiered affiliate program to develop new customers. Affiliates earn retail
commissions on a monthly residual basis by acquiring new retail customers for
us. Affiliates earn additional commissions from the sales activities of
Affiliates who they personally enroll. These rewards are extended for up to
eight generations of Affiliates, meaning that an Affiliate earns a commission
on
the sales of the Affiliates they have personally enrolled as well as on the
sales of second-, third-, and fourth-generation Affiliates, potentially eight
levels deep. Our Affiliate compensation plan is structured on a 3x8 matrix,
meaning Affiliates can each enroll three Affiliates underneath themselves,
before they begin to build their next organizational level. The layers of three
continue down a total of eight levels.
The
market for our services is relatively new and rapidly evolving and growing.
Social networking and streaming media are areas of high interest, dominating
both the consumer and financial press. According to the Aberdeen Group, the
streaming media industry is expected to grow from $2 billion in 2004 to an
estimated $12 billion by 2008. We expect that the annual rate of growth of
adoption of streaming media tools in 2008 will exceed 2007 as more users become
comfortable with this technology, the Internet and personal computer
usage.
Social
networking sites are also among the fastest growing Web destinations. Other
trends in our favor include the dispersion of families and friends around the
country and globe who want to visually communicate on a regular basis and the
desire of many companies to reduce resources spent on employee air and
automobile travel. We differentiate ourselves from other social networking
sites
by allowing our members to retain copyright and ownership of all the content
that they have created.
Our
Industry
We
compete against well-capitalized streaming media and Internet companies as
well
as smaller companies. The market for our products and services is highly
competitive. The streaming media sector is evolving and growing rapidly, and
companies are continually introducing new products and services.
Our
History and Contact Information
We
were
incorporated in the State of Florida on January 23, 1991 under the name Speak
Up
America Association, Inc. We changed our name on December 23, 1995 to Golf
Ball
World, Inc. and again on May 4, 1999 to Qorus.com, Inc. Prior to November 2001,
we provided intelligent message communications services to enterprises in the
travel and hospitality sectors. In November 2001, we sold substantially all
of
our assets to Avery Communications, Inc. after which we continued without
material business assets, operations or revenues. On June 22, 2004, we
consummated the transactions contemplated by a Securities Purchase Agreement
(the “Purchase Agreement”) dated June 10, 2004, by and among the Company,
Keating Reverse Merger Fund, LLC (“KRM Fund”), Thurston Interests, LLC
(“Thurston”) and certain other shareholders of the Company. The transactions
resulted in a change of control whereby KRM Fund became our majority
shareholder.
From
November 2001 through June 15, 2006, we were a public “shell” company with
nominal assets.
On
May
23, 2006, we entered into an Exchange Agreement (the “Exchange Agreement”) with
VMdirect, L.L.C., a Nevada limited liability company (“VMdirect”), the members
of VMdirect holding a majority of its membership interests (together with all
of
the members of VMdirect, the “VMdirect Members”), and KRM Fund. The closing of
the transactions contemplated by the Exchange Agreement occurred on June 15,
2006. At the closing, we acquired all of the outstanding membership interests
of
VMdirect (the “Interests”) from the VMdirect Members, and the VMdirect Members
contributed all of their Interests to us. In exchange, we issued to the VMdirect
Members 1,014,589 shares of our Series A Convertible Preferred Stock, par value
$0.01 per share (the “Preferred Shares”), which, as a result of the approval by
a substantial majority of our outstanding shareholders entitled to vote and
the
approval by our board of directors on June 22, 2006, of amendments to our
articles of incorporation that (i) changed our name to DigitalFX International,
Inc., (ii) increased our authorized number of shares of common stock to
100,000,000, and (iii) adopted a 1-for-50 reverse stock split, on August 1,
2006
converted into approximately 21,150,959 shares of our common stock.
At
the
closing, VMdirect became our wholly-owned subsidiary. The exchange transaction
was accounted for as a reverse merger (recapitalization) with VMdirect deemed
to
be the accounting acquirer, while we were deemed to be the legal acquirer.
As
such, our financial statements reflect the historical activity of VMdirect
since
its inception. All financial information in this document is that of our company
and its consolidated subsidiaries.
Prior
to
August 23, 2007, bid and ask prices for shares of our common stock were quoted
on the OTC Bulletin Board under the symbol “DFXN.” On August 23, 2007, our
common stock began trading on the American Stock Exchange under the symbol
“DXN.”
The
address of our principal executive office is 3035 East Patrick Lane, Suite
9,
Las Vegas, Nevada 89120, and our telephone number is (702)
938-9300.
The
Offering
Common
stock offered
|
|
1,000,000
shares by the selling shareholders
|
|
|
|
Common
stock outstanding
before
this offering
|
|
25,927,710
shares
|
|
|
|
Common
stock to be outstanding
after
this offering
|
|
25,927,710
shares
|
|
|
|
Use
of proceeds
|
|
We
will not receive any of the proceeds from the sale of shares of our
common
stock by the selling shareholders. See “Use of
Proceeds.”
|
|
|
|
American
Stock Exchange symbol
|
|
“DXN”
|
|
|
|
Risk
Factors
|
|
See
“Risk Factors” beginning on page 5 for a discussion of factors that you
should consider carefully before deciding to purchase our common
stock.
|
In
the
table above, the number of shares to be outstanding after this offering is
based
on 25,927,710 shares of common stock outstanding as of April 14, 2008. The
number of shares of common stock to be outstanding after this offering does
not
reflect the issuance of the following shares:
·
|
1,500,001
shares issuable upon the conversion of amended and restated convertible
promissory notes at a weighted average conversion price of $2.00
per share
which are being offered for sale under the
prospectus;
|
·
|
750,002
shares issuable upon the exercise of outstanding amended and restated
warrants at a weighted average exercise price of $0.959 per share
which
are being offered for sale under the
prospectus;
|
·
|
524,706
shares of common stock issuable upon the exercise of common stock
purchase
warrants outstanding as of April 14, 2008, with a weighted average
exercise price of approximately $1.46 per
share;
|
·
|
1,244,009
shares of common stock issuable upon the exercise of stock options
outstanding as of April 14, 2008, with a weighted average exercise
price
of approximately $3.34 per share;
and
|
·
|
578,684
additional shares of common stock reserved for issuance under our
2006
Stock Incentive Plan, as of April 14,
2008.
|
Summary
Financial Data
The
following historical financial information should be read in conjunction with
the section entitled “Management’s Discussion and Analysis or Plan of
Operation,” to our annual report on Form 10-KSB filed with the SEC on March 31,
2008, and the related annual consolidated financial statements and footnotes,
incorporated by reference into this prospectus. The information presented is
in
thousands, except share and per share data. The historical results are not
necessarily indicative of results to be expected for any future
periods.
Statement
of Operations Data:
|
|
Years
Ended December 31,
|
|
|
|
2007
|
|
2006
|
|
Revenues
|
|
$
23,511
|
|
$
22,800
|
|
Gross
Profit
|
|
|
19,390
|
|
|
18,356
|
|
Operating
Expenses
|
|
|
22,694
|
|
|
17,191
|
|
Other
expense, net
|
|
|
87
|
|
|
572
|
|
Income
(Loss) before provision for income taxes
|
|
|
(3,391
|
)
|
|
593
|
|
Provision
(benefit) for income taxes
|
|
|
(812
|
)
|
|
113
|
|
Net
Income (Loss)
|
|
|
(2,579
|
)
|
|
480
|
|
Net
Income (Loss) per share:
|
|
|
|
|
|
|
|
Basic
|
|
$
|
(0.11
|
)
|
$
|
0.02
|
|
Fully
diluted
|
|
$
|
(0.11
|
)
|
$
|
0.02
|
|
Weighted
average shares outstanding:
|
|
|
|
|
|
|
|
Basic
|
|
|
23,952,916
|
|
|
21,032,218
|
|
Fully
diluted
|
|
|
23,952,916
|
|
|
22,832,198
|
|
Balance
Sheet Data:
|
|
December
31, 2007
|
|
December
31, 2006
|
|
Total
Assets
|
|
$
14,437
|
|
$
7,873
|
|
Current
Liabilities
|
|
|
3,116
|
|
|
2,789
|
|
Convertible
Notes Payable, net
|
|
|
5,600
|
|
|
-
|
|
Stockholders’
equity
|
|
|
5,721
|
|
|
5,084
|
|
RISK
FACTORS
Investing
in our common stock involves a high degree of risk. You should carefully
consider the following risk factors and all other information contained in
this
prospectus before purchasing shares of our common stock. If any of the following
risks occur, our business, financial condition and/or results of operations
could be materially and adversely affected. In that case, the trading price
of
our common stock could decline, and you may lose some or all of your
investment.
Risks
Related to Our Business
Our
operating results may fluctuate significantly based on customer acceptance
of
our products.
Management
expects that we will experience substantial variations in our net sales and
operating results from quarter to quarter due to customer acceptance of our
products. We rely on sales by our Affiliates to generate significant revenues
for us. If customers don’t accept our products, our sales and revenues would
decline, resulting in a reduction in our operating income.
Customer
interest for our products could also be impacted by the timing of our
introduction of new products. If our competitors introduce new products around
the same time that we issue new products, and if such competing products are
superior to our own, customers’ desire for our products could decrease,
resulting in a decrease in our sales and revenues. To the extent that we
introduce new products and customers decide not to migrate to our new products
from our older products, our revenues could be negatively impacted due to the
loss of revenue from those customers. In the event that our newer products
do
not sell as well as our older products, we could also experience a reduction
in
our revenues and operating income.
As
a
result of fluctuations in our revenue and operating expenses that may occur,
management believes that period-to-period comparisons of our results of
operations are not a good indication of our future performance.
While
we previously achieved an operating profit, we have a history of operating
losses and there can be no assurance that we can achieve, maintain or increase
profitability.
While
we
previously achieved operating profits, we did not achieve an operating profit
for the year ended December 31, 2007, and we have a history of operating losses.
Given the competitive and evolving nature of the industry in which we operate,
the technical difficulties we recently experienced with version 5.0 of the
DigitalFX Studio product, and potential technical difficulties we may encounter
in the future, we may not be able to achieve, sustain or increase profitability
and our failure to do so would adversely affect our business, including our
ability to raise additional funds.
We
may not be able to effectively manage our growth.
Our
strategy envisions growing our business. To date, our growth has been derived
primarily from the growth of our multi-tiered Affiliate base and we intend
to
continue to employ this growth strategy. To manage anticipated growth, we plan
to expand our technology to handle increasing volume on our websites and to
expand our administrative and marketing organizations to accommodate larger
numbers of our Affiliates. We must also effectively manage our relationships
with the increasing number of retail customers/users of our products. We will
need to hire, train, supervise and manage new employees. These processes are
time consuming and expensive, will increase management responsibilities and
will
divert management attention. Any growth in or expansion of our business is
likely to continue to place a strain on our management and administrative
resources, infrastructure and systems. We cannot assure you that we will be
able
to:
|
·
|
sufficiently
and timely improve our technology to handle increasing volume on
our
websites;
|
|
·
|
expand
our administrative and marketing systems effectively, efficiently
or in a
timely manner to accommodate increasing numbers of our Affiliates;
or
|
|
·
|
allocate
our human resources optimally.
|
Our
inability or failure to manage our growth and expansion effectively could result
in strained Affiliate and customer relationships based on dissatisfaction with
our service to these groups, our failure to meet demand for our products and/or
increased expenses to us to resolve these issues, and a consequent significant
decrease in the number of our Affiliates and end users. Any significant decrease
in our Affiliate base or the number of retail customers, or the election of
new
Affiliates to sign on for lower level packages would result in a decrease in
revenues.
If
we do not successfully generate additional products and services, or if such
products and services are developed but not successfully commercialized, we
could lose revenue opportunities.
Currently,
our primary business is the sale of our studio suite of products to our
Affiliates. Our future success depends, in part, on our ability to expand our
product and service offerings. To that end we have engaged in product
development activities, including activities related to a set top box which
will
allow users to access their DigitalFX Studio features, stream high resolution
on-demand audio and video content and participate in our social network, all
from their television, to provide additional products and related services
to
our customers. The process of developing new products is complex and uncertain,
and if we fail to accurately predict customers’ changing needs and emerging
technological trends our business could be harmed. We must commit significant
resources to developing new products before knowing whether our investments
will
result in products the market will accept. Furthermore, we may not execute
successfully on commercializing those products because of errors in product
planning or timing, technical hurdles that we fail to overcome in a timely
fashion, or a lack of appropriate resources. This could result in competitors
providing those solutions before we do and a reduction in net sales and
earnings.
The
success of new products depends on several factors, including proper new product
definition, timely completion and introduction of these products,
differentiation of new products from those of our competitors, and market
acceptance of these products. There can be no assurance that we will
successfully identify new product opportunities, develop and bring new products
to market in a timely manner, or achieve market acceptance of our products
or
that products and technologies developed by others will not render our products
or technologies obsolete or noncompetitive.
If
we continue to experience technological difficulties with our products our
Affiliate base could shrink, customer growth could decrease and our business
could suffer.
In
November 2006, we released the 5.0 version of our product called the DigitalFX
Studio that included expanded functionality and features. The testing we
conducted did not reveal various technical difficulties that remained with
the
product. In addition, the 5.0 version rolled out in November 2006 did not
contain all of the enhancements that our Affiliates were expecting due to
development delays. The result was a product with lower than expected
functionality and operating difficulties. As a result of these issues, our
Affiliate network has not marketed our products and the business opportunity
as
widely as projected in our plan. While we have taken steps to ameliorate these
difficulties, to the extent that we continue to encounter technical
difficulties, and to the extent that enhancements to the products we release
or
new products have technical difficulties, the reputation of our products could
suffer, our Affiliate base could shrink and our ability to generate new
customers, and consequently revenue, would be negatively impacted. Our ability
to grow our business would also be negatively impacted.
Ninety
percent of our revenues for the year ended December 31, 2007 have been derived
from sales of our products and services to our Affiliates, and our future
success depends on our ability to grow our Affiliate base, as well as to expand
our retail subscriptions and initiate advertising revenue.
To
date,
our revenue growth has been derived primarily from the growth of our
multi-tiered Affiliate base. Rather than using traditional advertising and
sales
methods, we chose to create a multi-tiered affiliate program to develop new
customers. Affiliates earn retail commissions on a monthly residual basis by
acquiring new customers for us. Affiliates earn additional commissions from
the
sales activities of Affiliates who they personally enroll. These rewards are
extended for up to eight generations of Affiliates, meaning that an Affiliate
earns a commission on the sales of the Affiliates they have personally enrolled
as well as on the sales of second-, third-, and fourth-generation Affiliates,
potentially eight levels deep. Our Affiliate compensation plan is structured
on
a 3x8 matrix, meaning Affiliates can each enroll three Affiliates underneath
themselves before they begin to build their next organizational level. The
layers of three continue down a total of eight levels.
Our
success and the planned growth and expansion of our business depend on us
achieving greater and broader acceptance of our products and expanding our
customer base. There can be no assurance that customers will subscribe to our
product offerings or that we will continue to expand our customer base. Though
we plan to continue to provide tools to our Affiliates to enable them to
generate sales, we cannot guarantee that the time and resources we spend on
these efforts will generate a commensurate increase in users of our product
offerings. If we are unable to effectively market or expand our product
offerings, and if our Affiliate enrollment does not continue to grow, we will
be
unable to grow and expand our business or implement our business strategy.
This
could materially impair our ability to increase sales and revenue and materially
and adversely affect our margins, which could harm our business and cause our
stock price to decline.
Our
future success depends largely upon our ability to attract and retain a large
active base of Affiliates who purchase and sell our products. We cannot give
any
assurances that the productivity of our Affiliates will continue at their
current levels or increase in the future. Several factors affect our ability
to
attract and retain a significant number of Affiliates, including:
|
·
|
on-going
motivation of our Affiliates;
|
|
·
|
general
economic conditions;
|
|
·
|
significant
changes in the amount of commissions
paid;
|
|
·
|
public
perception and acceptance of direct
selling;
|
|
·
|
public
perception and acceptance of us and our
products;
|
|
·
|
the
limited number of people interested in pursuing direct selling as
a
business;
|
|
·
|
our
ability to provide proprietary quality-driven products that the market
demands; and
|
|
·
|
competition
in recruiting and retaining active
Affiliates.
|
Our
ability to conduct business, particularly in international markets, may be
affected by political, economic, legal and regulatory risks, which could
adversely affect the expansion of our business in those
markets.
Our
ability to capitalize on growth in new international markets and to maintain
the
current level of operations in our existing international markets is exposed
to
risks associated with international operations, including:
|
·
|
the
possibility that a foreign government might ban or severely restrict
our
business method of selling through our Affiliates, or that local
civil
unrest, political instability or changes in diplomatic or trade
relationships might disrupt our operations in an international
market;
|
|
·
|
the
possibility that a government authority might impose legal, tax or
other
financial burdens on Affiliates, as direct sellers, or on our company
due,
for example, to the structure of our operations in various
markets;
|
|
·
|
the
possibility that a government authority might challenge the status
of our
Affiliates as independent contractors or impose employment or social
taxes
on our Affiliates;
|
|
·
|
our
ability to staff and manage international
operations;
|
|
·
|
handling
the various accounting, tax and legal complexities arising from our
international operations; and
|
|
·
|
understanding
cultural differences affecting non-U.S.
customers.
|
We
currently conduct activities in Australia, Canada, Ireland, Mexico, New Zealand,
the United Kingdom, Germany and Spain. We have not been affected in the past
by
any of the potential political, legal or regulatory risks identified above.
While we do not consider these risks to be material in the foreign countries
in
which we currently operate, they may be material in other countries where we
may
expand our business.
We
are
also subject to the risk that due to legislative or regulatory changes in one
or
more of our present or future markets, our marketing system could be found
not
to comply with applicable laws and regulations or may be prohibited. Failure
to
comply with applicable laws and regulations could result in the imposition
of
legal fines and/or penalties which would increase our operating costs. We may
also be required to comply with directives or orders from various courts or
applicable regulatory bodies to conform to the requirements of new legislation
or regulation, which would detract management’s attention from the operation of
our business. Further we could be prohibited from distributing products through
our marketing system or may be required to modify our marketing
system.
Our
services are priced in local currency. As a result, our financial results could
be affected by factors such as changes in foreign currency exchange rates or
weak economic conditions in foreign markets. We do not currently engage in
hedging activities or other actions to decrease fluctuations in operating
results due to changes in foreign currency exchange rates, although we may
do so
when the amount of revenue obtained from sources outside of the United States
becomes significant.
We
also face legal and regulatory risks in the United States, the affect of which
could reduce our sales and revenues.
Our
marketing program is subject to a number of federal and state regulations
administered by the Federal Trade Commission and various state agencies in
the
United States, directed at preventing fraudulent or deceptive schemes by
ensuring that product sales are made to consumers of the products and that
compensation, recognition, and advancement within the marketing organization
are
based on the sale of products rather than investment in the organization or
other non-sales-related criteria. These regulatory requirements do not include
“bright line” rules and are inherently fact-based. Thus, even though we believe
that our marketing program complies with applicable federal and state laws
or
regulations, we are subject to the risk that a governmental agency or court
could determine that we have failed to meet these requirements in a particular
case. Such an adverse determination could require us to make modifications
to
our marketing system, increasing our operating expenses. The negative publicity
associated with such an adverse determination could also reduce Affiliate and
end user demand for our products, which would consequently reduce our sales
and
revenues.
If
we incur substantial liability from litigation, complaints, or enforcement
actions resulting from misconduct by our multi-level Affiliates, our financial
condition could suffer.
Although
we use various means to address misconduct by our multi-level Affiliates,
including maintaining policies and procedures to govern the conduct of our
Affiliates and conducting training seminars, it is still difficult to detect
and
correct all instances of misconduct. Violations of our policies and procedures
by our Affiliates could lead to litigation, formal or informal complaints,
enforcement actions, and inquiries by various federal, state, or foreign
regulatory authorities against us and/or our Affiliates. Litigation, complaints,
and enforcement actions involving us and our Affiliates could consume
considerable amounts of financial and other corporate resources, which could
have a negative impact on our sales, revenue, profitability and growth
prospects.
We
have
not been, and are not currently, subject to any material litigation, complaint
or enforcement action regarding Affiliate misconduct by any federal, state
or
foreign regulatory authority.
We
may be unable to compete successfully against existing and future competitors,
which could decrease our revenue and margins and harm our
business.
The
digital communications and social networking industries are highly competitive.
Our future growth and financial success depend on our ability to further
penetrate and expand our user base, as well as our ability to grow our revenue
models. Our competitors possess greater resources than we do and in many cases
are owned by companies with broader business lines. For example, we encounter
competition in the social networking space from
www.myspace.com
,
a
company acquired by News Corporation, and we offer video instant messaging
services similar to those offered at
www.skype.com
,
a
subsidiary of eBay, Inc. There can be no assurance that we will be able to
maintain our growth rate or increase our market share in our industry at the
expense of existing competitors.
We
may not be able to adequately protect our intellectual property rights which
would affect our ability to compete in our industry.
Our
intellectual property relates to the initiation, receipt and management of
digital communications. We rely in part on trade secret, unfair competition,
trade dress and trademark law to protect our rights to certain aspects of our
intellectual property, including our software technologies, domain names and
recognized trademarks, all of which we believe are important to the success
of
our products and our competitive position. There can be no assurance that any
of
our trademark applications will result in the issuance of a registered
trademark, or that any trademark granted will be effective in thwarting
competition or be held valid if subsequently challenged. In addition, there
can
be no assurance that the actions taken by us to protect our proprietary rights
will be adequate to prevent imitation of our products, that our proprietary
information will not become known to competitors, that we can meaningfully
protect our rights to unpatented proprietary information or that others will
not
independently develop substantially equivalent or better products that do not
infringe on our intellectual property rights.
We
could
be required to devote substantial resources to enforce and protect our
intellectual property, which could divert our resources from the conduct of
our
business and result in increased expenses. In addition, an adverse determination
in litigation could subject us to the loss of our rights to particular
intellectual property, could require us to grant licenses to third parties,
could prevent us from selling or using certain aspects of our products or could
subject us to substantial liability, any of which could reduce our sales and/or
result in the entry of additional competitors into our industry.
We
may become subject to litigation for infringing the intellectual property rights
of others the affect of which could cause us to cease marketing and exploiting
our products.
Others
may initiate claims against us for infringing on their intellectual property
rights. We may be subject to costly litigation relating to such infringement
claims and we may be required to pay compensatory and punitive damages or
license fees if we settle or are found culpable in such litigation. In addition,
we may be precluded from offering products that rely on intellectual property
that is found to have been infringed by us. We also may be required to cease
offering the affected products while a determination as to infringement is
considered and could eventually be required to modify our products to cease
the
infringing activity. These developments could cause a decrease in our operating
income and reduce our available cash flow, which could harm our business and
cause our stock price to decline.
We
may have to expend significant resources developing alternative technologies
in
the event that third party licenses for intellectual property upon which our
business depends are not available or are not available on terms acceptable
to
us.
We
rely
on certain intellectual property licensed from third parties and may be required
to license additional products from third parties in the future. There can
be no
assurance that these third party licenses will be available or will continue
to
be available to us on acceptable terms or at all. Our inability to enter into
and maintain any license necessary for the conduct of our business could result
in our expenditure of significant capital to develop or obtain alternate
technologies and to integrate such alternate technologies into our current
products, or could result in our cessation of the development or sales of
products for which such licenses are necessary.
We
may be unable to attract and retain qualified, experienced, highly skilled
personnel, which could adversely affect the implementation of our business
plan.
Our
success depends to a significant degree upon our ability to attract, retain
and
motivate skilled and qualified personnel. In particular, we are heavily
dependent on the continued services of Craig Ellins and the other members of
our
senior management team. We do not have long-term employment agreements with
most
members of our senior management team, each of whom may voluntarily terminate
his or her employment with us at any time. Following any termination of
employment, those employees without employment agreements would not be subject
to any non-competition covenants or non-solicitation covenants. The loss of
any
key employee, including members of our senior management team, could result
in a
decrease in the efficacy with which we implement our business plan due to the
loss of our experienced managers, increased competition in our industry and
could negatively impact our sales and marketing operations. Our inability to
attract highly skilled personnel with sufficient experience in our industry
could result in less innovation in our products and a consequent decrease in
our
competitive position, and a decrease in the quality of our service to our
Affiliates and end users and a consequent decrease in our sales, revenue and
operating income.
Our
senior management had limited experience managing a publicly traded company
prior to serving as our executive officers. This limited experience may divert
our management’s attention from operations and harm our
business.
Our
management team had limited experience managing the reporting requirements
of
the federal securities laws prior to serving as our executive officers.
Management will be required to implement appropriate programs and policies
to
comply with existing disclosure requirements and to respond to increased
reporting requirements pursuant to Section 404 of the Sarbanes-Oxley Act of
2002. These increased requirements include the preparation of an internal report
which states the responsibility of management for establishing and maintaining
an adequate internal control structure and procedures for financial reporting
and containing an assessment, as of the end of each fiscal year, of the
effectiveness of the internal control structure and procedures for financial
reporting. Management’s efforts to familiarize itself with and to implement
appropriate procedures to comply with the disclosure requirements of the federal
securities laws could divert its attention from the operation of our business.
Management’s failure to comply with the disclosure requirements of the federal
securities laws could lead to the imposition of fines and penalties by the
SEC
or the cessation of trading of our common stock on The American Stock Exchange
(“AMEX”).
If
we are not able to respond to the adoption of technological innovation in our
industry and changes in consumer demand, our products will cease to be
competitive, which could result in a decrease in revenue and harm our
business.
Our
future success will depend, in part, on our ability to keep up with changes
in
consumer tastes and our continued ability to differentiate our products through
implementation of new technologies. We may not, however, be able to successfully
do so, and our competitors may be able to implement new technologies at a much
lower cost. These types of developments could render our products less
competitive and possibly eliminate any differentiating advantage that we might
hold at the present time.
Other
Risks Related to an Investment in Our Common Stock
There
is limited trading, and consequently limited liquidity, of our common
stock.
Prior
to
August 23, 2007, bid and ask prices for shares of our common stock were quoted
on the OTC Bulletin Board under the symbol “DFXN.” On August 23, 2007, our
common stock began trading on AMEX. Although our common stock is quoted on
AMEX,
there is limited trading of our common stock and our common stock is not broadly
followed by securities analysts. The average daily volume of our common stock
as
reported on AMEX for the three-month period ended December 31, 2007 was
approximately 30,000 shares. Consequently, shareholders may find it difficult
to
sell shares of our common stock.
While
we
are hopeful that we will command the interest of a greater number of investors
and analysts, more active trading of our common stock may never develop or
be
maintained. More active trading generally results in lower price volatility
and
more efficient execution of buy and sell orders. The absence of active trading
reduces the liquidity of our common stock. As a result of the lack of trading
activity, the quoted price for our common stock on AMEX is not necessarily
a
reliable indicator of its fair market value. Further, if we cease to be traded,
holders of our common stock would find it more difficult to dispose of, or
to
obtain accurate quotations as to the market value of, our common stock, and
the
market value of our common stock would likely decline.
The
market price of our common stock is likely to be highly volatile and subject
to
wide fluctuations, and you may be unable to resell your shares at or above
the
price at which you purchased such shares.
The
market price of our common stock is likely to be highly volatile and could
be
subject to wide fluctuations in response to a number of factors that are beyond
our control, including announcements of new products or services by our
competitors. In addition, the market price of our common stock could be subject
to wide fluctuations in response to a variety of factors,
including:
|
·
|
quarterly
variations in our revenues and operating
expenses;
|
|
·
|
developments
in the financial markets, and the worldwide or regional
economies;
|
|
·
|
announcements
of innovations or new products or services by us or our
competitors;
|
|
·
|
fluctuations
in merchant credit card interest
rates;
|
|
·
|
significant
sales of our common stock or other securities in the open market;
and
|
|
·
|
changes
in accounting principles.
|
In
the
past, shareholders have often instituted securities class action litigation
after periods of volatility in the market price of a company’s securities. If a
shareholder were to file any such class action suit against us, we would incur
substantial legal fees and our management’s attention and resources would be
diverted from operating our business to respond to the litigation, which could
impact our productivity and profitability.
Substantial
future sales of our common stock in the public market could cause our stock
price to fall.
Upon
the
effectiveness of any registration statement that we may file with respect to
the
resale of shares held by our shareholders, a significant number of our shares
of
common stock may become eligible for sale. The sale of these shares could
depress the market price of our common stock. Sales of a significant number
of
shares of our common stock in the open market could harm the market price of
our
common stock. A reduced market price for our shares could make it more difficult
to raise funds through future offerings of common stock.
On
November 30, 2007, upon the expiration of the lock up agreements restricting
sales by the selling shareholders listed in the prospectus included on the
post-effective amendment to the registration statement on Form SB-2 we filed
with the SEC on May 22, 2007, additional shares of our common stock became
eligible for unrestricted resale. As additional shares of our common stock
become available for resale in the open market (including shares issued upon
the
exercise of our outstanding options and warrants), the supply of our publicly
traded shares will increase, which could decrease its price.
Some
of
our shares may also be offered from time to time in the open market pursuant
to
Rule 144, and these sales may have a depressive effect on the market price
of
our shares. In general, a non-affiliate who has held restricted shares for
a
period of six months may sell an unrestricted number of shares of our common
stock into the market.
The
sale of securities by us in any equity or debt financing could result in
dilution to our existing shareholders and have a material adverse effect on
our
earnings.
Any
sale
of common stock by us in a future private placement offering could result in
dilution to the existing shareholders as a direct result of our issuance of
additional shares of our capital stock. In addition, our business strategy
may
include expansion through internal growth, by acquiring complementary
businesses, by acquiring or licensing additional brands, or by establishing
strategic relationships with targeted customers and suppliers. In order to
do
so, or to finance the cost of our other activities, we may issue additional
equity securities that could dilute our shareholders’ stock ownership. We may
also assume additional debt and incur impairment losses related to goodwill
and
other tangible assets if we acquire another company and this could negatively
impact our earnings and results of operations.
We
have not paid dividends in the past and do not expect to pay dividends for
the
foreseeable future, and any return on investment may be limited to potential
future appreciation on the value of our common stock.
We
currently intend to retain any future earnings to support the development and
expansion of our business and do not anticipate paying cash dividends in the
foreseeable future. Our payment of any future dividends will be at the
discretion of our board of directors after taking into account various factors,
including without limitation, our financial condition, operating results, cash
needs, growth plans and the terms of any credit agreements that we may be a
party to at the time. To the extent we do not pay dividends, our stock may
be
less valuable because a return on investment will only occur if and to the
extent our stock price appreciates, which may never occur. In addition,
investors must rely on sales of their common stock after price appreciation
as
the only way to realize their investment, and if the price of our stock does
not
appreciate, then there will be no return on investment. Investors seeking cash
dividends should not purchase our common stock.
Our
officers, directors and principal shareholders, controlling approximately 69%
of
our outstanding common stock, can exert significant influence over us and may
make decisions that are not in the best interests of all
shareholders.
Our
officers, directors and principal shareholders collectively control
approximately 69% of our outstanding common stock. As a result, these
shareholders will be able to affect the outcome of, or exert significant
influence over, all matters requiring shareholder approval, including the
election and removal of directors and any change in control. In particular,
this
concentration of ownership of our common stock could have the effect of delaying
or preventing a change of control of us or otherwise discouraging or preventing
a potential acquirer from attempting to obtain control of us. This, in turn,
could have a negative effect on the market price of our common stock. It could
also prevent our shareholders from realizing a premium over the market prices
for their shares of common stock. Moreover, the interests of this concentration
of ownership may not always coincide with our interests or the interests of
other shareholders, and accordingly, they could cause us to enter into
transactions or agreements that we would not otherwise consider.
Anti-takeover
provisions may limit the ability of another party to acquire us, which could
cause our stock price to decline.
Our
articles of incorporation, as amended, our bylaws and Florida law contain
provisions that could discourage, delay or prevent a third party from acquiring
us, even if doing so may be beneficial to our shareholders. In addition, these
provisions could limit the price investors would be willing to pay in the future
for shares of our common stock.
FORWARD-LOOKING
STATEMENTS
This
prospectus, including the section entitled “Risk Factors,” contains
“forward-looking statements” that include information relating to future events,
future financial performance, strategies, expectations, competitive environment,
regulation and availability of resources. These forward-looking statements
include, without limitation: statements regarding proposed new services;
statements concerning litigation or other matters; statements concerning
projections, predictions, expectations, estimates or forecasts for our business,
financial and operating results and future economic performance; statements
of
management’s goals and objectives; and other similar expressions concerning
matters that are not historical facts. Words such as “may,” “will,” “should,”
“could,” “would,” “predicts,” “potential,” “continue,” “expects,” “anticipates,”
“future,” “intends,” “plans,” “believes” and “estimates,” and similar
expressions, as well as statements in future tense, identify forward-looking
statements.
Forward-looking
statements should not be read as a guarantee of future performance or results,
and will not necessarily be accurate indications of the times at, or by which,
that performance or those results will be achieved. Forward-looking statements
are based on information available at the time they are made and/or management’s
good faith belief as of that time with respect to future events, and are subject
to risks and uncertainties that could cause actual performance or results to
differ materially from those expressed in or suggested by the forward-looking
statements. Important factors that could cause these differences include, but
are not limited to:
·
our
failure to implement our business plan within the time period we originally
planned to accomplish; and
·
other
factors discussed under the headings “Risk Factors.”
Forward-looking
statements speak only as of the date they are made. You should not put undue
reliance on any forward-looking statements. We assume no obligation to update
forward-looking statements to reflect actual results, changes in assumptions
or
changes in other factors affecting forward-looking information, except to the
extent required by applicable securities laws. If we do update one or more
forward-looking statements, no inference should be drawn that we will make
additional updates with respect to those or other forward-looking
statements.
USE
OF PROCEEDS
We
will
not receive any proceeds from the sale of shares to be offered by the selling
shareholders. The proceeds from the sale of each selling shareholder’s common
stock will belong to that selling shareholder.
SELLING
SHAREHOLDERS
We
are
registering the shares of our common stock held by the selling shareholders
to
permit the selling shareholders to offer the shares for resale from time
to
time. The selling shareholders may sell all, some or none of their shares
in
this offering. See “Plan of Distribution.” Except as described below, the
selling shareholders have not had any material relationship with us within
the
past three years.
The
table
below lists the selling shareholders and other information regarding the
beneficial ownership of the shares of our common stock by each of the selling
shareholders. The second column lists the number of shares of our common
stock
beneficially owned by each selling shareholder as of April 14, 2008. Such
data
is based upon information provided by the selling shareholders. Beneficial
ownership is determined in accordance with the rules of the SEC and generally
includes voting or investment power with respect to securities. Unless otherwise
indicated below, to our knowledge, the persons and entities named in the
table
have sole voting and sole investment power with respect to all shares
beneficially owned, subject to community property laws where applicable.
Shares
of our common stock subject to options or warrants that are currently
exercisable or exercisable within 60 days of April 14, 2008 are deemed to
be
outstanding and to be beneficially owned by the person holding the options
for
the purpose of computing the percentage ownership of that person but are
not
treated as outstanding for the purpose of computing the percentage ownership
of
any other person.
M.
Kingdon Offshore Ltd., Kingdon Associates and Kingdon Family Partnership,
L.P.,
the three selling shareholders, acquired the shares our common stock offered
for
resale hereunder on December 27, 2006, pursuant to the transactions consummated
under a Securities Purchase Agreement dated December 22, 2006, as further
described in the “History of the Company” subsection of the “Description of
Business” section of our annual report on Form 10-KSB filed with the SEC on
March 31, 2008 and incorporated herein by reference. The selling shareholders
acquired the remaining 696,429 shares in December 2007 pursuant to the
anti-dilution provisions of the Securities Purchase Agreement.
The
information presented in the following table is based on 25,927,710 shares
of
our common stock outstanding on April 14, 2008.
Name
of Selling Shareholder
|
|
Number
of Shares Beneficially Owned Prior to Offering
|
|
Number
of Shares Offered
|
|
Number
of Shares Beneficially Owned After Offering
|
|
Percentage
of Shares Beneficially Owned After Offering
|
|
|
|
|
|
|
|
|
|
|
|
M.
Kingdon Offshore Ltd.
(1)
c/o
Kingdon Capital Management, LLC
152
W. 57
th
Street, 50
th
Floor
New
York, NY 10019
|
|
|
1,167,143
|
|
|
688,000
|
|
|
479,143
|
|
|
1.8
|
%
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Kingdon
Associates
(1)
c/o
Kingdon Capital Management, LLC
152
W. 57
th
Street, 50
th
Floor
New
York, NY 10019
|
|
|
456,339
|
|
|
269,000
|
|
|
187,339
|
|
|
*
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Kingdon
Family Partnership, L.P.
(1)
c/o
Kingdon Capital Management, LLC
152
W. 57
th
Street, 50
th
Floor
New
York, NY 10019
|
|
|
72,947
|
|
|
43,000
|
|
|
29,947
|
|
|
*
|
|
TOTAL:
|
|
|
1,696,429
|
|
|
1,000,000
|
|
|
696,429
|
|
|
2.7
|
%
|
*
Less
than
1%
|
(1)
|
Mark
Kingdon is the managing member and president of Kingdon Capital
Management, LLC, which serves as the investment manager to, and
in such
capacity may be deemed to have voting and dispositive power over
the
shares of our common stock held by, each of M. Kingdon Offshore
Ltd.,
Kingdon Associates and Kingdon Family Partnership,
L.P.
|
PLAN
OF DISTRIBUTION
We
are
registering the shares of common stock issued to the selling shareholders to
permit the resale of these shares of common stock by the holders of the shares
of common stock from time to time after the date of this prospectus. We will
not
receive any of the proceeds from the sale by the selling shareholders of the
shares of common stock. We will bear all fees and expenses incident to our
obligation to register the shares of common stock.
The
selling shareholders may sell all or a portion of the shares of common stock
beneficially owned by them and offered hereby from time to time directly or
through one or more underwriters, broker-dealers or agents. If the shares of
common stock are sold through underwriters or broker-dealers, the selling
shareholders will be responsible for underwriting discounts or commissions
or
agent's commissions. The shares of common stock may be sold in one or more
transactions at fixed prices, at prevailing market prices at the time of the
sale, at varying prices determined at the time of sale, or at negotiated prices.
These sales may be effected in transactions, which may involve crosses or block
transactions. The selling shareholders may use any one or more of the following
methods when selling shares:
·
|
on
any national securities exchange or quotation service on which the
securities may be listed or quoted at the time of
sale;
|
·
|
in
the over-the-counter market;
|
·
|
in
transactions otherwise than on these exchanges or systems or in the
over-the-counter market;
|
·
|
through
the writing of options, whether such options are listed on an options
exchange or otherwise;
|
·
|
ordinary
brokerage transactions and transactions in which the broker-dealer
solicits purchasers;
|
·
|
block
trades in which the broker-dealer will attempt to sell the shares
as agent
but may position and resell a portion of the block as principal to
facilitate the transaction;
|
·
|
purchases
by a broker-dealer as principal and resale by the broker-dealer for
its
account;
|
·
|
an
exchange distribution in accordance with the rules of the applicable
exchange;
|
·
|
privately
negotiated transactions;
|
·
|
broker-dealers
may agree with the selling securityholders to sell a specified number
of
such shares at a stipulated price per
share;
|
·
|
a
combination of any such methods of sale;
and
|
·
|
any
other method permitted pursuant to applicable
law.
|
The
selling shareholders may also sell shares under Rule 144 under the Securities
Act, if available, rather than under this prospectus.
Broker-dealers
engaged by the selling shareholders may arrange for other brokers-dealers to
participate in sales. If the selling shareholders effect such transactions
by
selling shares of common stock to or through underwriters, broker-dealers or
agents, such underwriters, broker-dealers or agents may receive commissions
in
the form of discounts, concessions or commissions from the selling shareholders
or commissions from purchasers of the shares of common stock for whom they
may
act as agent or to whom they may sell as principal. The selling shareholders
do
not expect these discounts, commissions or concessions to exceed what is
customary in the types of transactions involved.
In
connection with sales of the shares of common stock or otherwise, the selling
shareholders may enter into hedging transactions with broker-dealers or other
financial institutions, which may in turn engage in short sales of the shares
of
Common Stock in the course of hedging in positions they assume. The selling
shareholders may also sell shares of common stock short and if such short sale
shall take place after the date that this registration statement is declared
effective by the SEC, the selling shareholders may deliver shares of common
stock covered by this prospectus to close out short positions and to return
borrowed shares in connection with such short sales. The selling shareholders
may also loan or pledge shares of common stock to broker-dealers that in turn
may sell such shares. The selling shareholders may also enter into option or
other transactions with broker-dealers or other financial institutions or the
creation of one or more derivative securities which require the delivery to
such
broker-dealer or other financial institution of shares offered by this
prospectus, which shares such broker-dealer or other financial institution
may
resell pursuant to this prospectus (as supplemented or amended to reflect such
transaction).
The
selling shareholders may pledge or grant a security interest in some or all
of
the shares of common stock owned by them and, if they default in the performance
of their secured obligations, the pledgees or secured parties may offer and
sell
the shares of common stock from time to time pursuant to this prospectus or
any
amendment to this prospectus under Rule 424(b)(3) or other applicable provision
of the Securities Act of 1933, as amended, amending, if necessary, the list
of
selling shareholders to include the pledgee, transferee or other successors
in
interest as selling shareholders under this prospectus. The selling shareholders
also may transfer and donate the shares of common stock in other circumstances
in which case the transferees, donees, pledgees or other successors in interest
will be the selling beneficial owners for purposes of this
prospectus.
The
selling shareholders and any broker-dealer participating in the distribution
of
the shares of common stock may be deemed to be “underwriters” within the meaning
of the Securities Act, and any commission paid, or any discounts or concessions
allowed to, any such broker-dealer may be deemed to be underwriting commissions
or discounts under the Securities Act. At the time a particular offering of
the
shares of common stock is made, a prospectus supplement, if required, will
be
distributed which will set forth (i) the name of each such selling shareholder
and of the participating broker-dealer(s), (ii) the number of shares involved,
(iii) the price at which such the shares of common stock were sold, (iv) the
commissions paid or discounts or concessions allowed to such broker-dealer(s),
where applicable, (v) that such broker-dealer(s) did not conduct any
investigation to verify the information set out or incorporated by reference
in
this prospectus, and (vi) other facts material to the transaction. In addition,
upon notice to us in writing by a selling shareholder that a donee or pledgee
intends to sell more than 500 shares of common stock, a supplement to this
prospectus will be filed if then required in accordance with applicable
securities law.
Under
the
securities laws of some states, the shares of common stock may be sold in such
states only through registered or licensed brokers or dealers. In addition,
in
some states the shares of common stock may not be sold unless such shares have
been registered or qualified for sale in such state or an exemption from
registration or qualification is available and is complied with.
There
can
be no assurance that any selling shareholder will sell any or all of the shares
of common stock registered pursuant to the shelf registration statement, of
which this prospectus forms a part.
The
selling shareholders and any other person participating in such distribution
will be subject to applicable provisions of the Securities Exchange Act of
1934,
as amended, and the rules and regulations thereunder, including, without
limitation, Regulation M of the Exchange Act, which may limit the timing of
purchases and sales of any of the shares of common stock by the selling
shareholders and any other participating person. Regulation M may also restrict
the ability of any person engaged in the distribution of the shares of common
stock to engage in market-making activities with respect to the shares of common
stock. All of the foregoing may affect the marketability of the shares of common
stock and the ability of any person or entity to engage in market-making
activities with respect to the shares of common stock.
We
will
pay all expenses of the registration of the shares of common stock pursuant
to
the registration rights agreement, including, without limitation, Securities
and
Exchange Commission filing fees and expenses of compliance with state securities
or “blue sky” laws;
provided
,
however
,
that a
selling shareholder will pay all underwriting discounts and selling commissions,
if any and any related legal expenses incurred by it. We will indemnify the
selling shareholders against liabilities, including some liabilities under
the
Securities Act, in accordance with the registration rights agreements, or the
selling shareholders will be entitled to contribution. We may be indemnified
by
the selling shareholders against civil liabilities, including liabilities under
the Securities Act, that may arise from any written information furnished to us
by the selling shareholder specifically for use in this prospectus, in
accordance with the related registration rights agreements, or we may be
entitled to contribution.
LEGAL
MATTERS
Jackson
L. Morris, Esq., Tampa, Florida, will pass upon the validity of the common
stock
offered by this prospectus for us.
EXPERTS
The
consolidated financial statements of DigitalFX International, Inc. as of
December 31, 2007 and for the years ended December 31, 2007 and 2006
incorporated by reference into this prospectus have been so incorporated in
reliance on the report of Weinberg & Company, P.A., independent registered
public accountants, given on the authority of said firm as experts in auditing
and accounting.
DISCLOSURE
OF COMMISSION POSITION ON
INDEMNIFICATION
FOR SECURITIES ACT LIABILITIES
The
Florida Business Corporation Act and certain provisions of our articles of
incorporation and bylaws under certain circumstances provide for indemnification
of our officers, directors and controlling persons against liabilities which
they may incur in such capacities.
In
general, any officer, director, employee or agent may be indemnified against
expenses, fines, settlements or judgments arising in connection with a legal
proceeding to which such person is a party, if that person’s actions were in
good faith, were believed to be in our best interest, and were not unlawful.
Unless such person is successful upon the merits in such an action,
indemnification may be awarded only after a determination by independent
decision of our board of directors, by legal counsel, or by a vote of the
shareholders, that the applicable standard of conduct was met by the person
to
be indemnified.
The
circumstances under which indemnification is granted in connection with an
action brought on our behalf is generally the same as those set forth above;
however, with respect to such actions, indemnification is granted only with
respect to expenses actually incurred in connection with the defense or
settlement of the action. In such actions, the person to be indemnified must
have acted in good faith and in a manner believed to have been in our best
interest, and have not been adjudged liable for negligence or
misconduct.
Indemnification
may also be granted pursuant to the terms of agreements which may be entered
in
the future or pursuant to a vote of shareholders or directors. The provision
cited above also grants us the power to purchase and maintain insurance which
protects our officers and directors against any liabilities incurred in
connection with their service in such a position, and such a policy may be
obtained by us.
We
do not
have any indemnification agreements with any of our directors or executive
officers.
A
shareholder’s investment may be adversely affected to the extent we pay the
costs of settlement and damage awards against directors and officers as required
by these indemnification provisions. At present, there is no pending litigation
or proceeding involving any of our directors, officers or employees regarding
which indemnification by us is sought, nor are we aware of any threatened
litigation that may result in claims for indemnification.
Insofar
as indemnification for liabilities arising under the Securities Act may be
permitted to directors, officers or persons controlling us pursuant to the
foregoing provisions, we have been informed that, in the opinion of the SEC,
this indemnification is against public policy as expressed in the Securities
Act
and is therefore unenforceable.
WHERE
YOU CAN FIND MORE INFORMATION
We
file
annual, quarterly and current reports, proxy statements and other information
with the SEC. This prospectus, which constitutes part of the registration
statement, does not contain all the information set forth in the registration
statement or the exhibits and schedules which are part of the registration
statement, portions of which are omitted as permitted by the rules and
regulations of the SEC. Statements made in this prospectus regarding the
contents of any contract or other document are summaries of the material terms
of the contract or document. With respect to each contract or document filed
as
an exhibit to the registration statement, reference is made to the corresponding
exhibit. For further information pertaining to us and the common stock offered
by this prospectus, reference is made to the registration statement, including
the exhibits and schedules thereto, copies of which may be inspected without
charge at the Public Reference Room of the SEC at 100 F Street, N.E.,
Washington, D.C. 20549. Copies of all or any portion of the registration
statement may be obtained from the SEC at prescribed rates. Information on
the
Public Reference Room may be obtained by calling the SEC at 1-800-SEC-0330.
In
addition, the SEC maintains a web site that contains reports, proxy and
information statements and other information that is filed through the SEC’s
EDGAR System. The web site can be accessed at
http://www.sec.gov
.
Our web
site can be accessed at
http://www.digitalfx.com
.
We
are
subject to the information and periodic reporting requirements of the Exchange
Act and, in accordance with those requirements, will continue to file periodic
reports, proxy statements and other information with the SEC. These periodic
reports, proxy statements and other information will be available for inspection
and copying at the SEC’s Public Reference Room and the SEC’s website referred to
above.
The
SEC
allows us to “incorporate by reference” the information we file with the SEC,
which means that we can disclose important information to you by referring
to
those documents. We incorporate by reference the documents listed below and
any
additional documents filed by us with the SEC under Section 13(a), 13(c), 14
or
15(d) of the Exchange Act until this offering of securities is terminated.
The
information we incorporate by reference is an important part of this prospectus,
and any information that we file later with the SEC will automatically update
and supersede this information.
The
documents we incorporate by reference are:
1.
|
Our
Annual Report on Form 10-KSB for the year ended December 31, 2007
as filed
on March 31, 2008 (File No.
001-33667);
|
2.
|
Our
Current Report on Form 8-K as filed on January 9, 2008 (File No.
001-33667);
|
3.
|
Our
Current Report on Form 8-K as filed on February 7, 2008 (File No.
001-33667);
|
4.
|
Our
Current Report on Form 8-K as filed on March 25, 2008 (File No.
001-33667);
|
5.
|
Our
Current Report on Form 8-K as filed on March 31, 2008 (File No.
001-33667);
|
6.
|
Our
Current Report on Form 8-K as filed on April 1, 2008 (File No.
001-33667);
|
7.
|
The
description of our common stock of contained in the Post-Effective
Amendment No. 1 to the Registration Statement on Form SB-2 filed
with the
Securities and Exchange Commission on May 22, 2007 (File No. 333-136855),
including any amendment or report filed for the purpose of updating
such
description; and
|
8.
|
All
other reports filed by us pursuant to Section 13(a), 13(c), 14 or
15(d) of
the Exchange Act subsequent to April 16, 2008, including all such
reports
filed after the date of the initial registration statement and prior
to
effectiveness of the registration
statement.
|
You
may
request a copy of these filings, at no cost, by writing or calling us at
DigitalFX International, Inc., 3035 East Patrick Lane, Suite 9, Las Vegas,
Nevada 89120, (702) 938-9300, Attention: Mickey Elfenbein, Chief Operating
Officer.
You
should rely only on the information contained in this prospectus or any
supplement and in the documents incorporated by reference above. We have not
authorized anyone else to provide you with different information. You should
not
assume that the information in this prospectus or any supplement or in the
documents incorporated by reference is accurate on any date other than the
date
on the front of those documents.
INFORMATION
NOT REQUIRED IN PROSPECTUS
ITEM
14. Other Expenses of Issuance and Distribution.
The
following table itemizes the expenses incurred by the Registrant in connection
with the offering. All the amounts shown are estimates except the Securities
and
Exchange Commission registration fee.
|
|
Amount
|
|
Registration
fee - Securities and Exchange Commission
|
|
$
|
508.25
|
|
Legal
fees and expenses
|
|
$
|
6,500.00
|
|
Accounting
fees and expenses
|
|
$
|
6,000.00
|
|
Total
|
|
$
|
13,008.25
|
|
|
|
|
|
|
ITEM
15. Indemnification of Directors and Officers.
The
Florida Business Corporation Act and certain provisions of our articles of
incorporation and bylaws under certain circumstances provide for indemnification
of our officers, directors and controlling persons against liabilities which
they may incur in such capacities.
In
general, any officer, director, employee or agent may be indemnified against
expenses, fines, settlements or judgments arising in connection with a legal
proceeding to which such person is a party, if that person’s actions were in
good faith, were believed to be in our best interest, and were not unlawful.
Unless such person is successful upon the merits in such an action,
indemnification may be awarded only after a determination by independent
decision of our board of directors, by legal counsel, or by a vote of the
shareholders, that the applicable standard of conduct was met by the person
to
be indemnified.
The
circumstances under which indemnification is granted in connection with an
action brought on our behalf is generally the same as those set forth above;
however, with respect to such actions, indemnification is granted only with
respect to expenses actually incurred in connection with the defense or
settlement of the action. In such actions, the person to be indemnified must
have acted in good faith and in a manner believed to have been in our best
interest, and have not been adjudged liable for negligence or
misconduct.
Indemnification
may also be granted pursuant to the terms of agreements which may be entered
in
the future or pursuant to a vote of shareholders or directors. The provision
cited above also grants us the power to purchase and maintain insurance which
protects our officers and directors against any liabilities incurred in
connection with their service in such a position, and such a policy may be
obtained by us.
We
do not
have any indemnification agreements with any of our directors or executive
officers.
A
shareholder’s investment may be adversely affected to the extent we pay the
costs of settlement and damage awards against directors and officers as required
by these indemnification provisions. At present, there is no pending litigation
or proceeding involving any of our directors, officers or employees regarding
which indemnification by us is sought, nor are we aware of any threatened
litigation that may result in claims for indemnification.
Insofar
as indemnification for liabilities arising under the Securities Act may be
permitted to directors, officers or persons controlling us pursuant to the
foregoing provisions, we have been informed that, in the opinion of the SEC,
this indemnification is against public policy as expressed in the Securities
Act
and is therefore unenforceable.
Reference
is made to the following documents filed as exhibits to this Registration
Statement regarding relevant indemnification provisions described above and
elsewhere herein:
Exhibit
Document
|
|
Exhibit
Number
|
|
|
|
|
|
Articles
of Incorporation of Registrant, as amended
|
|
|
4.1
|
|
Bylaws
of Registrant
|
|
|
4.2
|
|
ITEM
16. Exhibits and Financial Statement Schedules.
(a)
The
following exhibits are filed herewith:
See
attached
Exhibit
Index.
ITEM
17. Undertakings.
The
undersigned registrant hereby undertakes:
(1)
For
determining liability under the Securities Act, to treat each post-effective
amendment as a new registration statement of the securities offered, and to
treat the offering of the securities at that time as the initial bona fide
offering; and
(2)
To
file a
post-effective amendment to remove from registration any of the securities
that
remain unsold at the end of the offering.
Each
prospectus filed pursuant to Rule 424(b) as part of this Registration Statement,
shall be deemed to be part of and included in the Registration Statement as
of
the date it is first used after effectiveness. Provided, however, that no
statement made in the Registration Statement or prospectus that is part of
the
Registration Statement or made in a document incorporated or deemed incorporated
by reference into the Registration Statement or prospectus that is part of
the
Registration Statement will, as to a purchaser with a time of contract of sale
prior to such first use, supersede or modify any statement that was made in
the
Registration Statement or prospectus that was part of the Registration Statement
or made in any such document immediately prior to such date of first
use.
The
undersigned registrant hereby undertakes that, for purposes of determining
any
liability under the Securities Act of 1933, each filing of the registrant’s
annual report pursuant to section 13(a) or section 15(d) of the Securities
Exchange Act of 1934 (and, where applicable, each filing of an employee benefit
plan’s annual report pursuant to section 15(d) of the Securities Exchange Act of
1934) that is incorporated by reference in the registration statement shall
be
deemed to be a new registration statement relating to the securities offered
therein, and the offering of such securities at that time shall be deemed to
be
the initial bona fide offering thereof.
Insofar
as indemnification for liabilities arising under the Securities Act of 1933
may
be permitted to directors, officers and controlling persons of the registrant
pursuant to the foregoing provisions, or otherwise, the registrant has been
advised that in the opinion of the Securities and Exchange Commission such
indemnification is against public policy as expressed in the Act and is,
therefore, unenforceable. In the event that a claim for indemnification against
such liabilities (other than the payment by the registrant of expenses incurred
or paid by a director, officer or controlling person of the registrant in the
successful defense of any action, suit or proceeding) is asserted by such
director, officer or controlling person in connection with the securities being
registered, the registrant will, unless in the opinion of its counsel the matter
has been settled by controlling precedent, submit to a court of appropriate
jurisdiction the question whether such indemnification by it is against public
policy as expressed in the Act and will be governed by the final adjudication
of
such issue.
SIGNATURES
Pursuant
to the requirements of the Securities Act of 1933, as amended, the Registrant
certifies that it has reasonable grounds to believe that it meets all of the
requirements for filing on Form S-3 and authorized this Registration Statement
to be signed on its behalf by the undersigned, in the City of Las Vegas, State
of Nevada, on April 16, 2008.
|
|
|
|
DIGITALFX
INTERNATIONAL, INC.
(Registrant)
|
|
|
|
|
By:
|
/s/ Craig
Ellins
|
|
Craig
Ellins
Chief
Executive Officer and President
(Principal
Executive Officer)
|
|
|
|
|
By:
|
/s/ Tracy
Sperry
|
|
Tracy
Sperry
Acting
Chief Financial Officer
(Principal
Financial and Accounting Officer)
|
Pursuant
to the
requirements
of the
Securities Act of 1933, as amended, this registration statement has been signed
below by the following persons in the capacities and on the date
indicated.
Signature
|
|
Title
|
|
Date
|
|
|
Chairman,
Chief Executive Officer and President
|
|
April
16, 2008
|
Craig
Ellins
|
|
|
|
|
|
|
|
|
|
/s/
Tracy Sperry
|
|
Acting
Chief Financial Officer
|
|
April
16, 2008
|
Tracy
Sperry
|
|
|
|
|
|
|
|
|
|
/s/
Emanuel Gerard
|
|
Director
|
|
April
16, 2008
|
Emanuel
Gerard
|
|
|
|
|
|
|
|
|
|
*
|
|
Director
|
|
April
16, 2008
|
Jerry
Haleva
|
|
|
|
|
|
|
|
|
|
*
|
|
Director
|
|
April
16, 2008
|
Kevin
R. Keating
|
|
|
|
|
|
|
|
|
|
*
By:
/s/
Craig Ellins
|
|
|
|
|
Craig
Ellins, as Attorney-in-Fact
|
|
|
|
|
EXHIBIT
INDEX
Exhibit
Number
|
|
Exhibit
Title
|
|
|
|
4.1
|
|
Articles
of Incorporation of the Registrant effective January 23, 1991.
(1)
|
|
|
|
4.1.1
|
|
Articles
of Amendment of Articles of Incorporation of the Registrant effective
December 23, 1995. (1)
|
|
|
|
4.1.2
|
|
Articles
of Amendment of Articles of Incorporation of the Registrant effective
May
4, 1999. (1)
|
|
|
|
4.1.3
|
|
Articles
of Amendment of Articles of Incorporation of the Registrant effective
June
7, 2006. (2)
|
|
|
|
4.1.4
|
|
Articles
of Amendment of Articles of Incorporation of the Registrant effective
August 1, 2006. (3)
|
|
|
|
4.2
|
|
Bylaws
of the Registrant. (4)
|
|
|
|
5.1
|
|
Opinion
of Jackson L. Morris, Esq.
|
|
|
|
23.1
|
|
Consent
of Weinberg & Company, P.A.
|
|
|
|
23.2
|
|
Consent
of Jackson L. Morris, Esq. (included in Exhibit 5.1).
|
|
|
|
24.1
|
|
Power
of Attorney (5).
|
(1)
|
Filed
previously as Exhibit 2.1 to the Registrant’s Form 10-SB Registration
Statement (File #: 000-27551), filed with the Securities and Exchange
Commission on October 5, 1999, and incorporated herein by this
reference.
|
(2)
|
Filed
previously as Exhibit 3.2 to the Registrant’s Current Report on Form 8-K
(File #: 000-27551), filed with the Securities and Exchange Commission
on
June 19, 2006.
|
(3)
|
Filed
previously as Exhibit A to the Registrant’s Definitive Information
Statement on Schedule 14C (File #: 000-27551), filed with the Securities
and Exchange Commission on July 7, 2006, and incorporated herein
by this
reference.
|
(4)
|
Filed
previously as Exhibit 3.2 to the Registrant’s Quarterly Report on Form
10-QSB (File #: 001-33667), filed with the Securities and Exchange
Commission on November 14, 2007, and incorporated herein by this
reference.
|
(5)
|
Filed
previously on the signature page to the Registrant’s Registration
Statement on Form SB-2 (File #: 333-140047), filed with the Securities
and
Exchange Commission on January 17, 2007, and incorporated herein
by this
reference.
|
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